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Network Mapping Training Eli Lilly TB Challenge

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Manmeet Mehta presents on mapping your organizations network and creating an online fundraising strategy for the Eli Lilly TB Challenge on GlobalGiving.

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Network Mapping Training Eli Lilly TB Challenge

  1. 1. Network Mapping & Building your fundraising strategy Eli Lilly MDR-TB Challenge November 2- November 30,2010
  2. 2. Getting ready for the Challenge online fundraising map your networks identify your strengths build a strategy and tactics …..and you’re on!
  3. 3. this isn’t the story
  4. 4. this is
  5. 5. mostly true
  6. 6. human nature doesn’t change human behavior does
  7. 7. technology doesn’t make us social
  8. 8. it influences our behaviors
  9. 9. how has our behavior been influenced?
  10. 10. we build a personal brand
  11. 11. our social circles expand
  12. 12. relying on traditional institutions
  13. 13. relying on each other You Your networks
  14. 14. online fundraising map your networks identify your strengths build a strategy and tactics …..and you’re on!
  15. 15. what are your goals? where are the clusters? … in your organization …in your community … in your peer network … in the media … amongst your donors
  16. 16. how do they interact?
  17. 17. who are the influencers?
  18. 18. tell a powerful story specific simple
  19. 19. critical exposure: expand your network set a goal recruit passionate supporters reward them
  20. 20. online fundraising map your networks identify your strengths build a strategy and tactics …..and you’re on!
  21. 21. bpa, india : identify & engage the diaspora frequent follow up sharing update & news
  22. 22. [potential] growth
  23. 23. online fundraising map your networks identify your strengths build a strategy and tactics …..and you’re on!
  24. 24. network ✔ fundraising captains ✔ goals ✔ what now? strategy tools
  25. 25. websitewebsite
  26. 26. donor engagement + urgency = donations
  27. 27. [persistent] [personal] [evaluate]
  28. 28. [patience]
  29. 29. resources social media challenge calendar fundraising checklist template emails template press releases http://www.globalgiving.org/getting-started-tb-challenge/

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