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Building a Brand on Social Media Workshop - July 29, 2014 Barbados

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Your brand speaks for your company and its products and/or services. In today’s online-focused world, it is important that your brand has a definitive, consistent, and responsive presence.

Whether you are looking to build a brand from scratch, or strengthen an existing brand, this course will help you build a brand using social media. We will cover how to build a social media strategy, identify social media platforms that fit your brand, craft strong messages that will engage your audience, and evaluate and revise your strategy.

This one-day workshop will teach participants to:

- Define terms related to social media branding
- Create a strategy for your social media brand
- Describe various social media platforms and identify what platforms fit your brand
- Communicate effectively over social media
- Deal with negative feedback and criticism
- Create a social media playbook to guide brand ambassadors
- Evaluate your brand strength and revise your strategy

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Building a Brand on Social Media Workshop - July 29, 2014 Barbados

  1. 1. Check out our latest conferences, seminars and workshops at www.globalexpertsystems.org www.facebook.com/global.expert.systems Follow us - www.twitter.com/glob_Expert_Sys www.linkedin.com/company/global-expert-systems-inc- Coming up: Building a Brand on Social Media Training Workshop – July 29, 2K14 Venue: Cave Hill School of Business Tel: 246-271-7438 info@globalexpertsystems.org

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