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Infographic: The German Games Market

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Germany is #1 in the world for percentage of paying gamers

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Infographic: The German Games Market

  1. 1. '9 DGWZOO January 2014 WORLD RANK (REVENUES): " APP STORE RANKING” LU iPad 1108 IN ‘ iphone 1:07 > Gooq| eP| at. | 1:04 I Newzoo's primary consumer research portfolio (18 countries) #Oi German Gamers Per market Segment 4: 26.3 31.9 o —-O 33-3 22.7 7 0/» 16.0 ’ 5_1 8.2 OF ALL GER--IAN > - C7 GALHIERS SPENOS MONEY 0:‘! OR IN G'. i:1E$ SMRTHIII & ’~‘ I}. Did You know Chat. .. sagas 16 U id Under Qross-screen gaming in Germany 36.9Il2 27.4112 4 J EH1’ F. or. T““° In ERT“"”5-"IT / 16.8% D SIZE AND PROFILE OPPORTUNITIES IN GERMANY ACROSS ALL SCREENS AND MARKET SEGMENTS USING ZOO VARI/ -BLES. SUCH ASS -GE«‘. ‘C‘ER/ AGE -PREFERRED PAY. -1E. ‘IT . .1§Tuoos -znconae & wo. .aE SITUATION -(‘REE-T0-PLAY (rep) VERSUS PAY-To-PLAY (PEP)- -. -108:LE PHO-‘IE & TABLET SRATJDS -. °o. |=UL: .2I§ FRANCHISES PLAYED -T‘! CO. ‘JHE'¢TE‘«'ITY 8: DEVICES COPHIECTED -SOCIAL NETWORKS USED -PREFERRED TV DN'. .‘. w‘JELS -: .PP STORES USED -PRE-‘ERRED RETAIL CHAIFJS -CROSS-SCREEN ROLE or‘ .408ILE DEVICE -USE 0." PREPAID CARDS -C0-‘JSOLES USED 3: 0'»-‘NED «TOTAL NU. -ISER OI‘ 1.‘JO»‘. ’-)GLu7ERS -SHARE Of‘ DIGITAL DOV-'. ‘:L0.‘. OS Ia‘: SPEP-IDEHG -PLAYERS PER . a.‘. RKET SEG. .1E. ‘;T / SCREE-‘. ' -PLAYC-‘JG TOGETHER WITH KIDS -GENRE PREFERENCES PER . -:; R:<ET SEGMENT All key varuablcs can be found here: - s> ; v : no 9 L ; Y 5 as .0 5 R . .-. ; R 7;: 1' s E 0.». E w r WWW‘n0,. ,Zoo. (om, [opi(_. ,5[ ‘#1 newzoo Sp0fiSOrC‘U by O 9 I 0 b 0' E 2) Newzoa/ Disrimo Monthly Global/1ppS(ore Report October 2013 ' '4 " ’ * All other data taken from the Newzoo Data Explorer (2013, age 10 to 55; WWW- '7 eWZ00-C0m I)NewzooG/ obalGamesMarketRepon FIND MORE COOL STUFF AT:

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