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SponsorshipReach Canada’s Career   Services Sectors                        1
ContentsWho We Are …………………………………………………………………………………………….                                                                   ...
Who We Are•   Founded in 2001, CERIC is a charitable organization dedicated to promoting    career counselling-related res...
Who Will You Reach?   •   Guidance Counsellors                   •   Career Practitioners, Employment &   •   Career Coach...
January 23-25, 2012, Westin Ottawa and The Ottawa Convention Centre                                              •   Large...
•   Practitioner driven.                   •   Bilingual career                       development resources and           ...
•   Canadian Journal of Career Development (CJCD)                       celebrates 10 years!                   •   Canada’...
Why Become a CERIC              Sponsor?•    Our proven track record,     recognized brands and                • Return on...
Some of Our Many PastSponsors And ExhibitorsBack to contents                          9
CERIC Title Sponsorships                                                   ••    Community Champion (Exclusive)           ...
Be a « Community                  Champion » $20,000•     Your ad in rotation on our leaderboards (reserved for our sponso...
Be a•                        « Leader » $15,000      Your ad in rotation on our leaderboards (reserved for sponsors) - 30%...
Be a « Builder » $ 10,000•     Your ad in rotation on our leaderboards (reserved for sponsors) - 20% of the time given to ...
Be a « Mentor » $7,000•    Your ad in rotation on our leaderboards (reserved for sponsors) - 10% of the time given to an  ...
Sponsor a Keynote                                   Mark Savickas Ph.D. is professor of Behavioral Sciences at the        ...
À la carte ItemsWifi - Technology Sponsor       •   Wifi (Wireless)           Internet access with                        ...
À la carte ItemsLuncheon Sponsor                Breakfast Sponsor                  Exhibitor Showcase                 Netw...
À la carte ItemsDirect Mail Sponsor            Lanyard Sponsor             Session Room Sponsor              Delegate Bag ...
Want to be an exhibitor at       Cannexus12?Exhibitor Package                         Benefits:                         • ...
New venue means new      opportunities! Let us welcome you and our keynotes to the Westin Ottawa Hotel and then enjoy gett...
Advertise with us            The Bulletin / Le bulletinThe Bulletin      Full Page      $650.00      Half Page      $400.0...
Sponsor a            «The Bulletin/Le bulletin»$395.00                     E-Blast• On top of advertising in the The Bulle...
Advertise online with us          contactpoint.ca / orientaction.caSkyscraper Ad – 1 Month                                ...
Advertise with us      Canadian Journal of Career Development                  (CJCD/RCDC)   CJCD    Full Page    $995.00 ...
Sponsor a         CJCD/RCDC E-Blast• $595.00• Receive prominent recognition as an E-blast  sponsor of Canada’s only free o...
Advertise online with us        cjcdonline.ca / rcdcenligne.caVertical Box Ad – 1 Month    •    Located on the         lan...
Advertise with us                   Cannexus ProgrammeProgramme     Full Page     $800.00     Half Page     $550.00       ...
Advertise online with us                              cannexus.caBig Box Ad – One Month   •    Just under 7,500        uni...
Sponsor a               Cannexus E-Blast$340.00• Receive prominent recognition within the e-mail. A  great way to reach a ...
Call me today!CERIC (Canadian Education and Research Institute for Counselling)Gilles Paquette, Senior Manager, Marketing ...
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Sponsorship opportunities package

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Visit www.ceric.ca today!

Help CERIC fund project in the career counselling and development field.

Participate in Canada's largest career development conference! It is bilingual as well.

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Sponsorship opportunities package

  1. 1. SponsorshipReach Canada’s Career Services Sectors 1
  2. 2. ContentsWho We Are ……………………………………………………………………………………………. 3Who Will You Reach?.................................................................................................................. 4Cannexus Overview…………………………………………………………………………………… 5ContactPoint Overview………………………………………………………………………………. 6The Canadian Journal of Career Development (CJCD) Overview………………………… 7Why Become a CERIC Sponsor?............................................................................................... 8Some Past Sponsors and Exhibitors…………………………………………………………………. 9Title Sponsorships Overview………………………………………………………………………….. 10 Be a Community Champion Be a Leader Be a Builder Be a MentorCannexus Keynote Sponsorship…………………………………………………………………….. 15À la carte Cannexus Sponsorship…………………………………………………………… 16Exhibitor Information…………………………………………………………………………………… 19Advertise with Us………………………………………………………………………………………... 21Contact Information…………………………………………………………………………………… 30 Thank you to our founding sponsor: 2
  3. 3. Who We Are• Founded in 2001, CERIC is a charitable organization dedicated to promoting career counselling-related research and professional development opportunities across Canada.• Through our various programs, services, events, websites and publications we presently reach in excess of 130,000 individuals globally who have shown an interest in the career counselling and development sector.• We aim to increase the economic and social wealth and productivity of Canadians through improved quality, effectiveness and accessibility of career counselling programs.Back to contents 3
  4. 4. Who Will You Reach? • Guidance Counsellors • Career Practitioners, Employment & • Career Coaches Career Counsellors • Life Coaches • Executive Directors, Coordinators & • Career Development Specialists Program Managers • Career Educators, Trainers & • Human Resource Professionals Facilitators • Job Developers • Business, Trade & Industry • Mental Health Professionals • Product Developers related to career • Social Workers services • Immigrant & Settlement Services • Academics focused on career Workers development • Vocational Rehabilitation Services “We reach our interested stakeholders through our various programs, services, events and publications.”Back to contents 4
  5. 5. January 23-25, 2012, Westin Ottawa and The Ottawa Convention Centre • Largest career development conference that is bilingual and national in scope. • Leading Canadian and international keynotes. • 100+ sessions showcasing cutting-edge thinking and research. • Fantastic networking opportunities. • 30+ Tradeshow exhibits.Back to contents 5
  6. 6. • Practitioner driven. • Bilingual career development resources and support for career development professionals. • Just under 70,000 unique visitors utilized this great online resource last year. • Publishes The Bulletin / Le bulletin newsletter with close to 5,000 readers.Back to contents 6
  7. 7. • Canadian Journal of Career Development (CJCD) celebrates 10 years! • Canada’s only bilingual peer-reviewed journal on career development with articles in both of Canada’s official languages: English and French. • Showcases cutting-edge research from Canada and beyond. • Reaches 2,700 key interested stakeholders including post-secondary libraries across Canada.Back to contents 7
  8. 8. Why Become a CERIC Sponsor?• Our proven track record, recognized brands and • Return on your international recognition makes us investment. (ROI) the way to reach your audience within the career counselling and development field. – It just makes sense!• You will help fund research and • You will deliver long-term projects that are focused on brand equity and value. providing Canadians with • Easily measure your ROI improved access to career education and counselling. against your business goals.• Globally, sponsorship has grown • Increase your brand loyalty faster than sales promotions and and reinforce your image. advertising. • Capture sales leads and• We provide metrics to help you increase your sales. achieve measurable responses to your sponsorship dollars. • Showcase your products and/or services. Back to contents 8
  9. 9. Some of Our Many PastSponsors And ExhibitorsBack to contents 9
  10. 10. CERIC Title Sponsorships •• Community Champion (Exclusive) Access to the largest Canadian bilingual career• Leader (3 sponsors) development conference as a trophy sponsor:• Builder (5 sponsors) • Exhibit space • Conference• Mentor (unlimited number) registrations • Print & online ads in: • Cannexus programme ✪ Sponsorship contracts are for 12 months • CJCD from the date of signing and include • The Bulletin sponsorship of the next Cannexus conference. • contactpoint.ca • Discount on à la carte sponsorships and CERIC publications. Back to contents 10
  11. 11. Be a « Community Champion » $20,000• Your ad in rotation on our leaderboards (reserved for our sponsors) - 40% of the time given to 1 Community Champion on cannexus.ca, cjcdonline.ca and contactpoint.ca.• Recognition on ceric.ca and in presentations made to interested stakeholders.• Exclusive. (1 sponsor spot only)• Full page ad in 2 of our « The Bulletin » newsletters (close to 5,000 readers) or CJCD (2,700 readers) or online equivalent.• Exclusive Platinum sponsor for Cannexus!• Full-page colour ad in Cannexus programme.• 5 full Cannexus registrations.• Opportunity to include a brochure or giveaway in our Cannexus delegate bags.• Platinum Cannexus sponsor and recognition in Cannexus E- blasts.• Website acknowledgement on Cannexus.ca and a link under our Sponsor page.• Logo on Cannexus PowerPoint loop and on-site signage: Platinum sponsor.• On-site signage at the Cannexus conference.• 1 exhibit space.• 20% off other à la carte sponsorship items and CERIC publications.• Promotion through our social media channels.✪ Sponsorship contracts are for 12 months from the date of signing and include the next Cannexus conference. Back to contents 11
  12. 12. Be a• « Leader » $15,000 Your ad in rotation on our leaderboards (reserved for sponsors) - 30% of the time given to 3 Leaders on cannexus.ca, cjcdonline.ca and contactpoint.ca.• Recognition on ceric.ca and in presentations made to interested stakeholders.• Only 3 sponsor spots available.• Half page ad in 2 of our « The Bulletin » newsletters (close to 5,000 readers) or CJCD publications (2,700 readers) or online equivalent.• One of only 3 Gold sponsors for Cannexus!• Half-page colour ad in Cannexus programme.• 4 full Cannexus registrations.• Opportunity to include a brochure or giveaway in our Cannexus delegate bags.• Gold Cannexus sponsor and recognition in Cannexus e-blasts.• Website acknowledgement on Cannexus.ca and a link under our Sponsor page.• Logo on Cannexus PowerPoint loop and on-site signage: Gold sponsor.• 1 exhibit space.• 15% off other à la carte sponsorship items and CERIC publications.• Promotion through our social media channels.✪ Sponsorship contracts are for 12 months from the date of signing and include the next Cannexus conference. Back to contents 12
  13. 13. Be a « Builder » $ 10,000• Your ad in rotation on our leaderboards (reserved for sponsors) - 20% of the time given to 5 Builders on cannexus.ca, cjcdonline.ca and contactpoint.ca.• Recognition on ceric.ca and in presentations made to interested stakeholders.• Only 5 sponsor spots available.• 1/3-page ad in 2 of our « The Bulletin » newsletters (close to 5,000 readers) or CJCD publications (2,700 readers) or online equivalent.• One of only 5 « builders » and Silver sponsors for Cannexus!• 1/3 page colour ad in Cannexus programme.• 3 full Cannexus registrations.• Opportunity to include a brochure or giveaway in our Cannexus delegate bags.• Silver Cannexus sponsor and recognition in Cannexus e-blasts.• Website acknowledgement on Cannexus.ca and a link under our Sponsor page.• Logo on Cannexus PowerPoint loop and on-site signage: Silver sponsor.• 1 exhibit space.• 10% off other à la carte sponsorship items and CERIC publications.• Promotion through our social media channels.✪ Sponsorship contracts are for 12 months from the date of signing and include the next Cannexus conference. Back to contents 13
  14. 14. Be a « Mentor » $7,000• Your ad in rotation on our leaderboards (reserved for sponsors) - 10% of the time given to an unlimited number of Mentors on cannexus.ca, cjcdonline.ca and contactpoint.ca.• Recognition on ceric.ca and presentations made to interested stakeholders.• Unlimited number of sponsor spots available.• 1/3-page ad in 1 of our « The Bulletin » newsletters (close to 5,000 readers) or CJCD publications (2,700 readers) or online equivalent.• Join as a Mentor and you are a Bronze sponsor for Cannexus!• 2 full Cannexus registrations.• Bronze Cannexus sponsor and recognition in Cannexus e-blasts• Website acknowledgement on Cannexus.ca and a link under our Sponsor page.• Logo on Cannexus PowerPoint loop and on-site signage: Bronze sponsor.• 1 exhibit space.• 5% off other à la carte sponsorship items and CERIC publications.• Promotion through our social media channels.✪ Sponsorship contracts are for 12 months from the date of signing and include the next Cannexus conference. Back to contents 14
  15. 15. Sponsor a Keynote Mark Savickas Ph.D. is professor of Behavioral Sciences at the Northeastern Ohio Universities College of Medicine, Adjunct Professor of Counselor Education at Kent State University, and Professor Extraordinaire at the University of Pretoria in South Africa. Read more…Keynote Sponsors Award-winning Canadian playwright, executive producer, actor, creator, and stand-up comedian Trey Anthony is known for the ground-breaking production da Kink in My Hair. • Introduce Keynote Speaker Read more… • Signage at event and Powerpoint loop • Recognized in Cannexus promo materials, e-blasts and web site • 2 full Cannexus Michael Adams is a noted commentator on registrations social values and social change in North • Full-page ad in Cannexus America. He is the founding president of the programme Environics group of research and • Exhibit space • Inclusion of brochure in communications consulting companies. delegate bag Read more… Back to contents 15
  16. 16. À la carte ItemsWifi - Technology Sponsor • Wifi (Wireless) Internet access with USB Key Sponsor Internet Café Terminals at event • Recognized in promo materials, e-blasts • Your logo on USB Keys Delegate Bag Sponsor and website distributed to every • 2 full Cannexus delegate registrations • Recognized in promo • Full-page ad in materials, e-blasts Cannexus programme and website • Your logo on Delegate • Exhibit space • 2 full Cannexus Bag distributed to • Inclusion of brochure registrations every delegate in delegate bag • Full-page ad in • 1/2-page ad in • Signage at event and Cannexus programme Cannexus programme on Powerpoint loop • Exhibit space • Inclusion of brochure in • Exclusive - 1 available • Inclusion of brochure delegate bag in delegate bag • Signage at event and on • Signage at event and PowerPoint loop PowerPoint loop • 1 full Cannexus • Exclusive - 1 available registration • Recognized in promo materials, e-blasts and Available website • Exclusive – 1 available Back to contents Available 16
  17. 17. À la carte ItemsLuncheon Sponsor Breakfast Sponsor Exhibitor Showcase Networking Break Refreshments Sponsor Sponsor • Includes verbal • Includes verbal • Sponsor refreshments • Signage at event and mention mention during Exhibitor PowerPoint loop • Signage at event and • Signage at event and Showcase Sessions • Recognized in PowerPoint loop PowerPoint loop • Includes verbal mention Cannexus promo • Recognized in promo • Recognized in promo • Signage at event and materials, e-blasts and materials, e-blasts and materials, e-blasts and PowerPoint loop website website website • Recognized in Cannexus • 5 available • 2 full Cannexus • 1 full Cannexus promo materials, e- registration registration blasts and website • Full-page ad in • 1/2-page ad in • 1 full Cannexus Cannexus programme Cannexus programme registration • Inclusion of brochure • Inclusion of brochure • 1/3-page ad in in delegate bag in delegate bag Cannexus programme • 2 available • 2 available • Exclusive – 1 available Day 2: available Day 1: available Day 1: Day 1 AM: available 4:30-5:30 pm Day 2: available Day 1 PM: available Day 2 AM: available Day 2 PM: available Day 2: available Day 3 AM: available Day 3: available Back to contents 17
  18. 18. À la carte ItemsDirect Mail Sponsor Lanyard Sponsor Session Room Sponsor Delegate Bag Insert • Sponsor a direct mail • Your company logo • Logo on room signage • One promotional piece promoting Cannexus12 branded on lanyards and PowerPoint loop inside delegate bag (distribution: 6,000) • Signage at event and • Rooms available at distributed to Cannexus • Includes your logo and PowerPoint loop both the Westin and delegates (700) recognition of your • Recognized in new Ottawa sponsorship Cannexus promo Convention Centre materials, e-blasts • Placement of your and website promotional material in • Exclusive – 1 the room available • Recognized on Cannexus programme sponsor page and website • 15 available September Mailing: Available Available Available available Back to contents 18
  19. 19. Want to be an exhibitor at Cannexus12?Exhibitor Package Benefits: • 8’ x 6’ booth with a 6’ x 2’ skirted table, a ADD-ONS: Host your own wastebasket and 2 chairs for Day 1 and Day Exhibitor Showcase 2 (Monday and Tuesday) Session in one of our rooms, Day 2, 4:30 – • 1 Full conference registration package 5:30 pm including meals for one person: 3 breakfasts, • Available for an additional $195 2 lunches, refreshment breaks, 1 reception and admittance to all keynotes and sessions Want to bring additional staff? • Shared basic 15 amp 120v electrical service Special Exhibitor Rate: Full access for • One wireless Internet connection - 2 days only $355 • Booth space selection is on a first-paid, first- served basis. Back to contents 19
  20. 20. New venue means new opportunities! Let us welcome you and our keynotes to the Westin Ottawa Hotel and then enjoy getting to yoursessions and the exhibit hall at the all new Ottawa Convention Centre through an indoor walkway between both properties. Exhibit AreaBack to contents 20
  21. 21. Advertise with us The Bulletin / Le bulletinThe Bulletin Full Page $650.00 Half Page $400.00 • The Bulletin is a newsletter that targets 1/3 Page current and aspiring $250.00 career practitioners. • The Bulletin reaches close to 5,000 individuals. • Grayscale ad • Four annual publications (4 online issues of which 2 are also in print)Back to contents 21
  22. 22. Sponsor a «The Bulletin/Le bulletin»$395.00 E-Blast• On top of advertising in the The Bulletin itself you may opt to sponsor the E-Blast and get prominent recognition.• A newsletter that reaches close to 5,000 current or aspiring career professionals where 3,400 are online through our E-Blast.• Tap into the francophone market with « Le Bulletin »• You will be prominently identified as our E-blast sponsor.• Your ad lives on in our archived E-Blasts. Back to contents 22
  23. 23. Advertise online with us contactpoint.ca / orientaction.caSkyscraper Ad – 1 Month * Prices includes ad on one web property ONLY. Your choice of contactpoint.ca OR orientaction.ca. • Located throughout the EN OR FR site*. • With an average of 14,400 unique Big Box Ad visitors per 300x250 Skycraper Ad month (EN+FR) 160x600 Big Box Ad – 1 Month • Located on the Landing Page of The Bulletin • Close to 3,400 Online Subscribers to The Bulletin Back to contents 23
  24. 24. Advertise with us Canadian Journal of Career Development (CJCD/RCDC) CJCD Full Page $995.00 Half Page $795.00 • CJCD is available online and in print twice over the course of a year. 1/3 Page • It targets a range of individuals within the career development $615.00 sector and is the only peer-reviewed journal on career development in Canada. It has a niche appeal. • With a combined circulation (Online & Print) of: 2,700Back to contents 24
  25. 25. Sponsor a CJCD/RCDC E-Blast• $595.00• Receive prominent recognition as an E-blast sponsor of Canada’s only free online peer-reviewed journal on career development.• Offered online and a limited number in print, the journal reaches a targeted audience that includes academics, career practitioners, students and post- secondary libraries. (Combined Circulation of 2,700)• Your ad lives on through our archived E-Blasts. Back to contents 25
  26. 26. Advertise online with us cjcdonline.ca / rcdcenligne.caVertical Box Ad – 1 Month • Located on the landing page with Table of Contents • Near 800 Unique Visitors per monthBack to contents 26
  27. 27. Advertise with us Cannexus ProgrammeProgramme Full Page $800.00 Half Page $550.00 • The Cannexus 1/3 Page Programme will be $350.00 distributed to over 700 delegates who are individuals directly Business Card involved with the career $225.00 development field. • Colour ads • Marketplace Ads (Bus. Cards Size) GrayscaleBack to contents 27
  28. 28. Advertise online with us cannexus.caBig Box Ad – One Month • Just under 7,500 unique visitors over the last year • Our next Cannexus Conference takes place January 23- 25, 2012 • Great visibility at the « Largest Bilingual Career Big Box Ad Development 300x250 Conference » in Canada Back to contents 28
  29. 29. Sponsor a Cannexus E-Blast$340.00• Receive prominent recognition within the e-mail. A great way to reach a diverse audience operating in the career development field and align yourself with the largest bilingual National Conference on Career Development. (Over 6,500 subscribers of our Cannexus E-Blasts)• Your ad lives on through our archived E-Blasts. Back to contents 29
  30. 30. Call me today!CERIC (Canadian Education and Research Institute for Counselling)Gilles Paquette, Senior Manager, Marketing & CommunicationsTel: 416.929.2510 x122Fax: 416.929.2536E-mail: gilles@ceric.caSkype: gilles_paquette 30

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