Video and travel blogging

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Video and travel blogging

  1. 1. Introduction Video 101 1
  2. 2. Where to start 2
  3. 3. 3
  4. 4. What makes acompelling video? 4
  5. 5. Splitscreen: A Love Story http://www.vimeo.com/25451551 5
  6. 6. • Visual Storytelling• Variety of shots and compositions• Minimal camera movement 6
  7. 7. 3 Weeks in Thailandhttp://www.vimeo.com/23383691 7
  8. 8. • Show, don’t tell• Characters• Subtle camera movement 8
  9. 9. 9
  10. 10. Techniques 10
  11. 11. 180 Degree Rule 11
  12. 12. The 180 Degree Rulehttp://www.youtube.com/watch?v=9CmUN3tg0i0 12
  13. 13. Rule of Thirds 13
  14. 14. Rule of Thirds 14
  15. 15. Interview Techniques 15
  16. 16. Motion Photography 16
  17. 17. Street Level Royal Wedding http://www.vimeo.com/23208793 17
  18. 18. Editing 18
  19. 19. 19
  20. 20. Sharing your videos 20
  21. 21. YouTube VSEO 21
  22. 22. • Used by Search Engines to determine relevance • Most important keywords at beginning • Descriptive titles work bestSource: Quirk eMarketing Textbook. Download the PDF book for free with a tweet! http://www.quirk.biz/emarketingtextbook 22
  23. 23. • Search engines need to know what your video is about • Important keywords first • Link to your blog!Source: Quirk eMarketing Textbook. Download the PDF book for free with a tweet! http://www.quirk.biz/emarketingtextbook 23
  24. 24. • Most important keywords first • Broaden tags to include popular or topical phrasesSource: Quirk eMarketing Textbook. Download the PDF book for free with a tweet! http://www.quirk.biz/emarketingtextbook 24
  25. 25. • Quarter, half-way, three quarters through video • Encourages clickthrough and views • Increases search visibilitySource: Quirk eMarketing Textbook. Download the PDF book for free with a tweet! http://www.quirk.biz/emarketingtextbook 25
  26. 26. YouTube Insights 26
  27. 27. • Views and Popularity• Discovery• Demographics• Audience Attention• Community Engagement 27
  28. 28. Integration Tools 28
  29. 29. http://www.tubepress.org 29
  30. 30. http://www.tubepress.org 30
  31. 31. http://www.wordpress.org/extend/plugins/jw-player-plugin-for-wordpress 31
  32. 32. http://www.animoto.com 32
  33. 33. Where to from here 33
  34. 34. http://www.vimeo.com/videoschool 34
  35. 35. http://www.youtube.com/creators/tutorials.html 35
  36. 36. Experiment 36
  37. 37. @tristanowen http://www.clickshape.com 37

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