ROI Online is a new-age internet marketing company that revolves around a core set of values and beliefs. Our culture code is implemented internally within our organization as well as through our customers.
Leading the modern marketing movement
What Is ROI
We help businesses succeed by shaping their
marketing and influencing their culture.
Most business leaders struggle with
how to transition into modern
marketing. We have a team of
experts that makes it easy. You are
set up for success and end up with a
process that works.
What Is Company Culture?
Culture is what makes a company great.
1. The values and behaviors that contribute to the unique social and psychological environment
of an organization.
2. The personality of a company; it defines what a company, from an employee perspective,
is like to work for.
3. Describes and governs the ways a company's owners and employees think, feel and act.
Source: Businessdictionary.com, About.com, Entrepreneur.com
What Is A Culture Code?
A culture code is a concept.
We’re not just here to make
money or move up the ladder.
We nurture a collaborative environment
where ideas are discussed freely.
What Is ROI Online’s Purpose?
To redefine modern marketing, empower businesses,
and shape company cultures.
Who Are ROI Online’s Customers?
ROI Online’s customers are:
● goal-oriented business professionals
who want to be involved in the ROI process and to
create a strong culture within their organization.
Who Do We Want Our
Customers To Be?
We want our customers to
see the ‘bigger picture...’
You’ve probably heard of a “knowledge
worker,” a person whose greatest skill is
However, knowledge workers are a figment of
the past. In this digital age, a new type of
employee has emerged: the smart creative.
What Is A Smart Creative?
They are an expert in doing. They love to
get things done.
Who Is This Smart Creative?
They are business smart. They understand
the value of their input.
They are competitive smart. They are
driven and don’t care about the 9-to-5.
They are user smart. They know their tools
inside and out.
They are curious creative. They are
always looking for a better solution.
They are risky creative. They are not
afraid to fail.
They are self-directed creative. They are
the definition of initiative.
They are open creative. They love to
collaborate to reach the best solution.
They are thorough creative.
They know the details.
They are communicative creative. They
have charisma and wit.
Not every smart creative is created equal. But in order to
be a smart creative, they must possess business savvy,
technical knowledge, creative energy, and a hands-on
approach to getting things done.
They must all work hard, be willing to question the
status quo, and tackle obstacles in a new way.
Source: How Google Works
Quotes That Inspire Us
“A culture that doesn’t allow
people to fail won’t be
successful or innovative or
around for too long!”
“Do you want to be just
another product on the
shelf, or do you want to
become a meaningful
and desired part of the
culture? ” Patrick Hanlon,
“Customers will never love
a company until the
employees love it first.”
“The only way to do
great work is to
love what you do.”
Steve Jobs, Apple
“Companies need to position the
customer as the hero of the story
— not the brand. Be Haymitch, not
Donald Miller, StoryBrand
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