The Most Important Online CRM and Social CRM Apps - Infographic


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This infographic locates some of the most important solutions in CRM and Social CRM on a map and uses publicly available information to explain how they vary in terms of company size, popularity, social media presence, ease of integration, trust factors and mobile applications availability.

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The Most Important Online CRM and Social CRM Apps - Infographic

  1. 1. The Most Important Online CRMand Social CRM Apps What is CRM and Social CRM Software? CRM solutions help a business to manage Web-based CRM and Social CRM apps are key for a good customer customer relationships - the application will relationship and are popular Software as a Service solutions. automate the CRM process and help you organize your customer information leaving you This infographic puts the most important online CRM and SCRM more time to concentrate on strategy. solutions on a landscape and guides you through your buying decision making process. CRM tracks all customer information in a database and allows you to input all interactions See what are the most important apps and compare how they to better understand your customer needs. perform in terms of size, popularity, social media presence, mobility, ease of integration and trust factors. Social CRM solutions provide, apart from customer management, the ability of interaction among all users and integrate customer-driven dynamic channels such as social networks.
  2. 2. Contenders by Aplicor by by Autotask Corporation by Brightpearl by Zestia Ltd by Commence Corporation by Get Satisfaction by 37Signals by Infusionsoft, Inc. by by Less Annoying Software by Maximizer Softwareby Microsoft Corporation by NetSuite by Nimble by Oracle by PipelineDeals by Sage Technologies Limited by by SalesNexus by SAP by Shoutlet, Inc. by SproutSocial by SugarCRM by Workbooks by WORKetc by Zendesk by Zoho
  3. 3. Kingdom of Customer Relation SproutSocial Aplicor Online CRM Nimble Ocean of Customer Relation Microsoft Dynamics CRM Online Desk.comSalesNexus Online CRM and Email Marketing Zoho CRM Get Satisfaction Capsule Less Annoying CRM CRM WORKetc Shoutlet Autotask Commence Highrise CRMSAP CRM On demand Workbooks Zendesk SugarCRM Hosted CRM Salesforce Infusionsoft Netsuite CRM+ Maximizer CRM Sage CRM SOCIAL CRM Brightpearl PipelineDeals Oracle CRM OnDemand CRM / SCRM MIX Archipelago of the CRM and SCRM Encounter CRM Mixture SCRM Traditional CRMs are based on historical data, a Traditional CRM apps that incorporate social Apps that incorporate real-time data which is one-way engagement model and company elements generated directly from the customer and which defined processes are based on a two-way engagement model
  4. 4. Age and Size of Software Companies This timeline gives you a broad overview of the age of the software company and their number of employees. Small Medium Large Zendesk Number of employees Sprout 37signals Workbooks Social 1999 Get Oracle NetSuite SugarCRM Satisfaction Nimble Microsoft 1977 Commence 1998 Less Annoying Corporation Corporation Zoho Infusionsoft Shoutlet WORKetc Zestia Ltd Software 1975 1988 Maximizer 1996 Autotask Pipeline SAP Sage Software Corporation SalesNexus Aplicor InsideSales Deals Brightpearl 1972 1981 1995 70’s 80’s 90’s 2001 2002 2003 2004 2006 2007 2009 1986 2003First Contact Management Software was introduced The Web becomes social with MySpace, Delicious, SecondLife and Facebook 1998 1999 First "Multi-Tenant" SaaS Application Founders launch and “The End of Software” revolution begins
  5. 5. Popularity and Popularity High Medium LowSocial Media Presence Social Media LessHighrise Aplicor Get Annoying CRM Online CRM Autotask Brightpearl Commence Satisfaction Infusionsoft Hosted CRM CRM MarketingMaximizer Dynamics Netsuite Oracle CRM Pipeline SalesNexus SAP CRM On CRM CRM Online CRM+ Nimble OnDemand Deals Sage CRM Saleforce Online CRM demandShoutlet SproutSocial SugarCRM Workbooks WORKetc Zendesk Capsule Zoho CRM This is an indication of the popularity for each application. We also take into account their social media presence. In addition, we measure popularity by the following indicators: Alexa rank, Compete rank and number of queries per month in Google. The social media presence indicators are the number of followers in Twitter, Facebook and LinkedIn.
  6. 6. cy als ren Se spa s pp rty ce Other Important Decision Factors: n le A Tra Pa for uitog les ird ce IntGo Pri Th Sa Integration API Trust Highrise CRM Aplicor Online CRM Autotask Does the solution meet your needs Brightpearl with the following Commence Integration and API Flexibility Get Satisfaction Infusionsoft Price Transparency Hosted CRM Less Annoying CRM Trust Guarantees Maximizer CRM Ms Dynamics CRM Netsuite CRM+ Nimble Oracle CRM PipelineDeals Sage CRM Saleforce SalesNexus SAP CRM On demand Shoutlet SproutSocial For each solution, this table lists information about SugarCRM integration with major online applications, availability of Workbooks an open API, price transparency on the website, and WORKetc third party seals for security and transparency. Zendesk Capsule Zoho CRM
  7. 7. Can you Access this Application with your Favorite Mobile Device? iOS Android 37Signals This diagram informs you about the Autotask availability of a dedicated app for iOS, NetSuite Android or both. Oracle Some vendors not shown might offer a Salesforce mobile accessible version of their software. Shoutlet SproutSocial SugarCRM WORKetc Zendesk Zoho
  8. 8. Still undecided? Need more information to make a shortlist? Go to to read reviews and discover CRM Apps or to for Social CRM Apps is a business software marketplace where businesses can discover, compare and review the best online business software for their needs.Android™ is a trademark of Google Inc.iPhone® and iPad® are trademarks of Apple Inc., registered in the U.S. and other countries. "The Most Important Online CRM and Social CRM Apps" isan independent publication and has not been authorized, sponsored, or otherwise approved by Apple Inc.