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Hybrid Kongress

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Einblicke in eine aktuelle internationale Hybrid Meeting Umsetzung

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Hybrid Kongress

  1. 1. „Hybrid-Kongress“ Dipl.-Ing. Thomas Berghausen State-of-the-art: ECR - European Congress of Radiology 2016 - Vienna 2.550 lectures with 90.000 indexed slides [Überarbeitete Ausgabe der Präsentation vom 06.06.2016 mit kurzer Einführung] Einblicke in eine aktuelle internationale HYBRID MEETING Umsetzung
  2. 2. Diese Präsentation war eine Ergänzung zu einer vorangegangenen Podiumsdiskussion, hier meine Position zum Thema: „Lässt sich die Event-Branche die Chancen der Digitalisierung entgehen?“  Chancen? Notwendigkeit! • Weder sind Veranstaltungen Solitäre noch digitale Medien ein Selbstzweck, es geht um Kommunikation. • Meetings bedeuten immer Investitionen (Resourcen, Zeit) und eine optimale Wirkungsentfaltung muss unser Ziel sein  Wir brauchen eine nachhaltige umfassende Kommunikation über die Veranstaltung hinaus • Im Fokus stehen vor allem die Vermittlung von Botschaften und Inhalten sowie die Förderung von persönlichen Netzwerken - weit mehr als unsere eigenen Organisationstools, die freilich auch effektiv sein müssen. • Insbesondere für Wissenstransfer sind multimediale Aufbereitung, digitale Datenbanken und Online-Verbreitung unverzichtbar und weitere notwendige Entwicklungen (selbst lernende Datenanalyse) sehr wichtig  Digitale Medien und Netzwerke sind bereits heute Grundvoraussetzung • Je nach Zielgruppe, Inhalt, Medienform gilt es die geeigneten Mittel und Services zu finden. Kritisch müssen „kostenlose“ Dienste und Plattformen bezgl. Datenschutz, Verwertungsrechte und Monopol-Abhängigkeiten betrachtet werden. • Veranstaltungsformen werden sich ändern und neue Veranstalter werden aus der „Digitalen Welt“ kommen. • Insbesondere Verbände dürfen die Kontrolle über ihre „Kern-Leistungen“ nicht verlieren sonst werden sie durch Nutzer- / Experten-Plattformen (z.B. Ärzte-Portale) abgelöst.  Kuratierung und Vermittlung von Inhalten, Austausch auf persönlicher und gesellschaftlich- institutioneller Ebene müssen gleichzeitig „face-to-face“ und „digital“ stattfinden   H Y B R I D E K O M M U N I K A T I O N Vorbemerkung 1:
  3. 3. H Y B R I D E V E N T S Begriffserläuterung Wikipedia: A hybrid event is a … meeting that combines a "live" in-person event with a "virtual" online component. Die Veranstaltung findet auch online statt. Gleichzeitig werden Internet-Dienste auf der Veranstaltung eingesetzt. Vorbemerkung 2: Meeting Internet
  4. 4. HYBRID CONGRESS European Congress of Radiology 2.-6. March 2016 Vienna
  5. 5. HYBRID CONGRESS  Scientific knowledge transfer  Recruiting & engagement of visitors  Global presence of the congress  Analysis of content usage (topics, lectures)  Benefits for sponsoring partners
  6. 6. 8.275 industry representatives 11.796 congress visitors 5.927 ECR-Live user from onsite / from 133 countries
  7. 7. 22 rooms x 5 days streamed live in parallel
  8. 8. 2.550 lectures 90.000 indexed slides promptly published within minutes after the recording
  9. 9. Live previews overview on all current sessions
  10. 10. Live channel live player with session info
  11. 11. Live player full screen in HD
  12. 12. Overflow local live streams
  13. 13. Digital signage live information displays onsite
  14. 14. Digital signage live information displays onsite
  15. 15. Library all recordings indexed + sortable
  16. 16. Library searchable on each single slide
  17. 17. On-demand player with slide-navigation
  18. 18. Congress resources review service for delegates onsite + online at ECR-2016 for free
  19. 19. Mobile participation live streams for registered users world-wide at ECR-2016 for free
  20. 20. Vielen Dank Thomas Berghausen www.meta-fusion.com t.berghausen@meta-fusion.com +49 221 802 57 43

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