George sharp nwedc2010


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George sharp nwedc2010

  1. 1. 6P+CS+Q+A=THE FORMULA FOR SUCCESSFOR COMUMMNITY AND ECONOMIC DEVELOPMENTPresented:August 26, 2010By: George SharpEducation and Training Coordinator<br />
  2. 2. 6P+CS+Q+A=S Formula is based on 40+ years experience and observations of people and organizations just like you working every day to make a difference in their community.<br />How best to learn from this presentation: Put yourself and community into the formula and think about how it relates to your past and present experiences.<br />
  3. 3. 1st P=Passion<br />Eyes-Voice-Heart<br />Community-Organization-Others-Life<br />Share the Passion<br />Homework: List of top 101 most passionate people in your community.<br />Put them on YouTube sharing what they are passionate about for your community and the future and invite others to catch your community’s Spirit. Link to a Facebook Fan page and Twitter account for your community.<br />
  4. 4. 2nd P=Personality<br />Extrovert<br />Introvert<br />Task<br />People<br />Control<br />Ego<br />Questioner<br />Economical <br />Excellence<br />Difficult<br />Easy<br />Bully<br />Power <br />Silly/Jokester<br />Fun Sucker<br />Risk Taker/Risk Adverse<br />Pessimist/Optimist<br />C.A.V.E (Group)<br />N.O.P.E (Group)<br />B.A.N.A.N.A (Group)<br />Who else should be on the list?<br />Bashful, Doc, Dopey, Grumpy, Happy, Sleepy, Sneezy, ?<br />The Key-Understand your personality, personality of those you are working with and what their style and needs are individually and as a group/community.<br />Homework: What is your personality-360 analysis.<br />
  5. 5. 3rd P=Plan<br />Begin with the end in mind with everything you do. Stephen Covey<br />Visualize it.<br />Dream about it.<br />Write it out and document it.<br />
  6. 6. Plans<br />As leaders in your community you have to pay attention to many plans:<br /><ul><li>Workforce Development(Young, Experienced, In-between, Vet)
  7. 7. Business Retention and Expansion(Existing)
  8. 8. Business Recruitment/Attraction(Future)
  9. 9. Clusters/Regional Approach to Global Market Place
  10. 10. Land use & Infrastructure for growth (Inventory, Special Zoning)
  11. 11. Capital (public and private sector)
  12. 12. Sustainability-Green-Leadership in Energy & Environmental Design (LEED)
  13. 13. Marketing & Communication-General and Crisis
  14. 14. Life Style-Quality of Place (where families want to live)
  15. 15. Leadership (Succession plan)</li></ul>All lead to a Comprehensive Community and Economic Development Strategy and Pro-Business Environment<br />
  16. 16. Plans<br />Government and Non-Government agencies and citizens need to be involved in the plans development, which leads to positive attitudes and a healthy business climate that are in harmony with community values<br />If they help write it, they will help underwrite it<br />Pizza, Pop and Planning<br />Wine, Cheese and Please….participate<br />
  17. 17. Plans<br />IDP-Individual Development Plan<br />Act as if you are the business:<br />SWOT <br /><br />Brand You=Reputation- Have a plan for it.<br />Sign it-own it<br />What will your Obit say? <br />What is your Legacy?<br />Take A.I.M. on the life you desire.<br />
  18. 18. Marketing/Communication plan<br />__We have a clear understanding of our target audience(s) and their unique needs;<br />__We tailor our communications messages towards each of our target audience(s);<br />__All marketing activities are coordinated and integrated into an overall strategic plan and with others in the community;<br />__We focus on measurable objectives and results (outcomes) and NOT process and politics;<br />__Our brand is more than a “visual identifier”; it has value and a clearly defined “brand promise”;<br />__We are up to date on social media and know how to apply these technologies to our environment;<br />__Partnerships are a key element of our marketing or program / service delivery strategies;<br />__We know our “competition” and even more importantly, how we are different;<br />__We are adapting our strategies to respond to the current environment;<br />
  19. 19. Plans<br />6 Questions:<br />What do we do really well?<br />What could we do better?<br />What should we stop doing?<br />What should we start doing?<br />Who else should we be working with?<br />What resources do we need to be successful?<br />
  20. 20. Plan<br />Don’t put your plan on the shelf!<br />Who is responsible, What is the budget and When it is to be accomplished.<br />Homework: Review all plans. Coordination.<br />
  21. 21. 4th P=Partnership<br />Key Elements:<br />Mutual Respect<br />Mutually beneficial<br />In writing-MOU, Agreement, Contract<br />Clear: roles, responsibilities, reasons, results<br />Evaluation and renewal of partnership<br />12<br />
  22. 22. Partnership<br />Homework recommendation: <br />Make a list of all the organizations and all the projects taking place, meet quarterly for update, brainstorm and agree who is doing what and where you can leverage resources. <br />Try to avoid duplicating services so you can serve the entire community’s needs.<br />13<br />
  23. 23. 5th P=Politics<br /><ul><li>Organizational
  24. 24. Local
  25. 25. County
  26. 26. State
  27. 27. Federal</li></ul>Homework: Meet and understand elected officials and staff interest in community and economic development. Share your projects and strategic plan with them.<br />
  28. 28. 6th P=Perseverance<br /><ul><li>Community and Economic Development is a Long Term Process
  29. 29. Lessons learned-adjust
  30. 30. Many 5-30 year overnight successes
  31. 31. Homework: List out successful projects and the time line it took to achieve success. Share with others.</li></li></ul><li>CS=Common Sense<br />Golden Rule-Relationships<br />Confidential-means confidential<br />Sleep on it<br />Parking Lots-2<br />Trust<br />Integrity<br />Commitment<br />Customer Service<br />Communication-Communication-Communication…<br />Listening<br />Understanding<br />Feedback<br />16<br />
  32. 32. Common Sense<br />Google Alerts-News sent to you<br /><br />2 Drink Maximum<br />Take Care of the Money<br />Never put in E-mail, Text, Social Media, what you don’t want on the front page of the paper, on the evening news or a question at an interview<br />17<br />
  33. 33. Common Sense<br />Coopertition (this is not a misspelling) <br />Don’t fight the ink or airwaves<br />No Cookie Cutter approach<br />Off the record-no such thing<br />Mentor-Grow Leaders<br />Professionalism<br />They don’t care how much you know until they know how much you care<br />Turn in your grant and award applications 5-7 days in advance and follow up with phone call to confirm received and everything in order<br />Homework: Ask yourself when making decisions, does this make common sense to me and ask others if it makes common sense to them. Does it pass the laugh (WTHWTT) test. <br />18<br />
  34. 34. Q=Quality<br />Littlest detail<br />Grandest idea<br />Materials<br />Final product<br />Homework: Define what quality means to you, your organization and your community.<br />19<br />
  35. 35. A=A _ _ _ _ _ _ _<br />A T T I T U D E<br />What is on the inside<br />Homework: Look into the mirror everyday-and say: I have a choice today in how I will respond and interact. The choices I make will brand who I am and affect my success. <br />20<br />
  36. 36. S=Success<br />What does it look like?<br />Who defines it?<br />How will you know you reached it?<br />Homework: Define what success means to you, your organization and the community.<br />21<br />
  37. 37. 6P+CS +Q+A=S Pledge<br />I ________________here by take the Community and Economic Development Formula for Success Pledge:<br />I will know my passion<br />I will consider personalities<br />I will have a plan <br />I will form partnerships <br />I will follow politics <br />I will persevere <br />I will use common sense<br />I will commit to quality<br />I will check my attitude daily<br />22<br />
  38. 38. Last but not least:<br />I will Have Fun <br />& <br />Celebrate My Success!<br />Questions and Answers<br />George Sharp<br />360 - 725 - 4174<br /><br />23<br />