SlideShare a Scribd company logo

Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop

Slides that formed basis of social media session at NCAS Conference 2012. This session will explore the potential value of social media for supporting engagement with services users and local communities to enhance stakeholder’s experience and involvement in the design, planning and evaluation of services. We will explore what is known from research and theory about meaningful engagement with service users and citizens, using examples from children and adult services. We will also consider how a number of private sector organisations are identifying social media as a tool to enhance products and services that they deliver and as a mechanism to engage with service users. A number of recommendations will be made for how the public sector can benefit from this learning. Attendees will leave with heightened awareness of the role that social media can play in supporting engagement with citizens, colleagues and communities. The session would also provide the conference with an opportunity to extend its reach to a virtual audience not in attendance. While social media may not be mainstream amongst Directors and Strategic Leaders, it is considered to be increasingly key to the lives of many citizens, and this session will raise the profile of social media as a tool, but also provide an opportunity to engage citizens with the work that we do. http://www.adass.org.uk/index.php?option=com_content&view=article&id=873&Itemid=480

1 of 49
Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop
DISCLAIMER:	
  
>	
  This	
  session	
  will	
  be	
  interac;ve	
  
>	
  Please	
  do	
  use	
  social	
  media	
  throughout	
  (if	
  you	
  
wish)	
  
>	
  There	
  is	
  no	
  such	
  thing	
  as	
  a	
  stupid	
  ques;on	
  
>	
  Please	
  interrupt	
  and	
  ask	
  ques;ons,	
  or	
  offer	
  
your	
  views	
  and	
  opinions,	
  at	
  any	
  ;me	
  
>	
  If	
  you’re	
  twee;ng	
  please	
  use	
  #NCASC	
  	
  
Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop
Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop
What	
  is	
  social	
  media?	
  
What	
  is	
  social	
  media?	
  

	
  
Ad

Recommended

From ‘what’s the matter with you’ to ‘what matters to you’ : the assets appr...
From ‘what’s the matter with you’ to ‘what matters to  you’ : the assets appr...From ‘what’s the matter with you’ to ‘what matters to  you’ : the assets appr...
From ‘what’s the matter with you’ to ‘what matters to you’ : the assets appr...Iriss
 
Using Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveUsing Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveCher Jones
 
Jewish Care
Jewish CareJewish Care
Jewish CareCSV_UK
 
2 Bobsworth Final Presentation
2 Bobsworth Final Presentation2 Bobsworth Final Presentation
2 Bobsworth Final Presentationtotocol
 
Portraying Indonesia's Media Power: Election and Political Control
Portraying Indonesia's Media Power: Election and Political ControlPortraying Indonesia's Media Power: Election and Political Control
Portraying Indonesia's Media Power: Election and Political ControlHijjaz Sutriadi
 
SL-Voting Campaign Presentation2
SL-Voting Campaign Presentation2SL-Voting Campaign Presentation2
SL-Voting Campaign Presentation2sara livadeas
 
Respectful Community Engagement
Respectful Community EngagementRespectful Community Engagement
Respectful Community EngagementLiz Sullivan
 

More Related Content

Similar to Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop

Pre Vocational Forum
Pre Vocational Forum Pre Vocational Forum
Pre Vocational Forum Bigmck56
 
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...Social Media Readiness for Health Care Organizations: Collaborating Across Bo...
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...Sean Cranbury
 
Social media
Social mediaSocial media
Social mediaTHINKDS
 
Social Media Best Practice for Dietitians
Social Media Best Practice for DietitiansSocial Media Best Practice for Dietitians
Social Media Best Practice for DietitiansMarie Ennis-O'Connor
 
Colorado Project
Colorado ProjectColorado Project
Colorado ProjectBeth Kanter
 
Optimising Social Media to Communicate a Patient Perspective
Optimising Social Media to Communicate a Patient PerspectiveOptimising Social Media to Communicate a Patient Perspective
Optimising Social Media to Communicate a Patient PerspectiveMarie Ennis-O'Connor
 
Social Media For Organisations Workshop
Social Media For Organisations WorkshopSocial Media For Organisations Workshop
Social Media For Organisations WorkshopLasa UK
 
Social Media Advocacy Presentation
Social Media Advocacy Presentation Social Media Advocacy Presentation
Social Media Advocacy Presentation Kate Turner
 
A Beginner's Guide to Social Media
A Beginner's Guide to Social MediaA Beginner's Guide to Social Media
A Beginner's Guide to Social MediaStephen Chukumba
 
User Involvement 27th May 09
User Involvement 27th May 09User Involvement 27th May 09
User Involvement 27th May 09sounddelivery
 
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...Leigh Kendall FRSA, MCIPR
 
To post or not to post: Social workers’ perceptions on the use of a closed Fa...
To post or not to post: Social workers’ perceptions on the use of a closed Fa...To post or not to post: Social workers’ perceptions on the use of a closed Fa...
To post or not to post: Social workers’ perceptions on the use of a closed Fa...husITa
 
100824 West Sussex PCT Introduction to social media
100824 West Sussex PCT Introduction to social media100824 West Sussex PCT Introduction to social media
100824 West Sussex PCT Introduction to social mediaMark Walker
 
[NOTES] Organizing the World's Museum Social Media Managers
[NOTES] Organizing the World's Museum Social Media Managers[NOTES] Organizing the World's Museum Social Media Managers
[NOTES] Organizing the World's Museum Social Media ManagersLori Byrd-McDevitt
 
Devon County Council - Social Media for Councillors
Devon County Council - Social Media for CouncillorsDevon County Council - Social Media for Councillors
Devon County Council - Social Media for CouncillorsCarl Haggerty
 
Using digital communications to help achieve a good death
Using digital communications to help achieve a good deathUsing digital communications to help achieve a good death
Using digital communications to help achieve a good deathNHSRobBenson
 
Council on Foundations
Council on FoundationsCouncil on Foundations
Council on FoundationsBeth Kanter
 
Sophie Potter: Beyond Professionals - Young people supporting each other
Sophie Potter: Beyond Professionals - Young people supporting each otherSophie Potter: Beyond Professionals - Young people supporting each other
Sophie Potter: Beyond Professionals - Young people supporting each otherHugh Stephens
 

Similar to Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop (20)

Pre Vocational Forum
Pre Vocational Forum Pre Vocational Forum
Pre Vocational Forum
 
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...Social Media Readiness for Health Care Organizations: Collaborating Across Bo...
Social Media Readiness for Health Care Organizations: Collaborating Across Bo...
 
Social media
Social mediaSocial media
Social media
 
Social Media Best Practice for Dietitians
Social Media Best Practice for DietitiansSocial Media Best Practice for Dietitians
Social Media Best Practice for Dietitians
 
Colorado Project
Colorado ProjectColorado Project
Colorado Project
 
Optimising Social Media to Communicate a Patient Perspective
Optimising Social Media to Communicate a Patient PerspectiveOptimising Social Media to Communicate a Patient Perspective
Optimising Social Media to Communicate a Patient Perspective
 
Social Media For Organisations Workshop
Social Media For Organisations WorkshopSocial Media For Organisations Workshop
Social Media For Organisations Workshop
 
Social Media Advocacy Presentation
Social Media Advocacy Presentation Social Media Advocacy Presentation
Social Media Advocacy Presentation
 
A Beginner's Guide to Social Media
A Beginner's Guide to Social MediaA Beginner's Guide to Social Media
A Beginner's Guide to Social Media
 
User Involvement 27th May 09
User Involvement 27th May 09User Involvement 27th May 09
User Involvement 27th May 09
 
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...
Using Social Media for Influence & Impact - #ProjectA virtual improvment sess...
 
To post or not to post: Social workers’ perceptions on the use of a closed Fa...
To post or not to post: Social workers’ perceptions on the use of a closed Fa...To post or not to post: Social workers’ perceptions on the use of a closed Fa...
To post or not to post: Social workers’ perceptions on the use of a closed Fa...
 
100824 West Sussex PCT Introduction to social media
100824 West Sussex PCT Introduction to social media100824 West Sussex PCT Introduction to social media
100824 West Sussex PCT Introduction to social media
 
[NOTES] Organizing the World's Museum Social Media Managers
[NOTES] Organizing the World's Museum Social Media Managers[NOTES] Organizing the World's Museum Social Media Managers
[NOTES] Organizing the World's Museum Social Media Managers
 
Devon County Council - Social Media for Councillors
Devon County Council - Social Media for CouncillorsDevon County Council - Social Media for Councillors
Devon County Council - Social Media for Councillors
 
Using digital communications to help achieve a good death
Using digital communications to help achieve a good deathUsing digital communications to help achieve a good death
Using digital communications to help achieve a good death
 
Council on Foundations
Council on FoundationsCouncil on Foundations
Council on Foundations
 
Sophie Potter: Beyond Professionals - Young people supporting each other
Sophie Potter: Beyond Professionals - Young people supporting each otherSophie Potter: Beyond Professionals - Young people supporting each other
Sophie Potter: Beyond Professionals - Young people supporting each other
 
How Commit for Life Went Web 2.0
How Commit for Life Went Web 2.0How Commit for Life Went Web 2.0
How Commit for Life Went Web 2.0
 
MyCharityConnects St. John's [2010 10-04]
MyCharityConnects St. John's [2010 10-04]MyCharityConnects St. John's [2010 10-04]
MyCharityConnects St. John's [2010 10-04]
 

More from George Julian

A breach of human rights #JusticeforLB
A breach of human rights #JusticeforLB A breach of human rights #JusticeforLB
A breach of human rights #JusticeforLB George Julian
 
Investigating the deaths of intellectually disabled people: reflections from ...
Investigating the deaths of intellectually disabled people: reflections from ...Investigating the deaths of intellectually disabled people: reflections from ...
Investigating the deaths of intellectually disabled people: reflections from ...George Julian
 
Good family engagement in NHS death investigations
Good family engagement in NHS death investigations Good family engagement in NHS death investigations
Good family engagement in NHS death investigations George Julian
 
Working outside academia - Sociological Review event #SRecr
Working outside academia - Sociological Review event #SRecrWorking outside academia - Sociological Review event #SRecr
Working outside academia - Sociological Review event #SRecrGeorge Julian
 
You're going to die... some things to think about
You're going to die... some things to think aboutYou're going to die... some things to think about
You're going to die... some things to think aboutGeorge Julian
 
Hairhack Workshop Taster
Hairhack Workshop TasterHairhack Workshop Taster
Hairhack Workshop TasterGeorge Julian
 
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...George Julian
 
#NCF2014 Can social media improve service quality?
#NCF2014 Can social media improve service quality?#NCF2014 Can social media improve service quality?
#NCF2014 Can social media improve service quality?George Julian
 
Skills for care employers workshop - research use in workforce development
Skills for care employers workshop - research use in workforce developmentSkills for care employers workshop - research use in workforce development
Skills for care employers workshop - research use in workforce developmentGeorge Julian
 
Social Care Curry Club #ncasc13
Social Care Curry Club #ncasc13Social Care Curry Club #ncasc13
Social Care Curry Club #ncasc13George Julian
 
Social Care Evidence in Practice: An English perspective
Social Care Evidence in Practice: An English perspective Social Care Evidence in Practice: An English perspective
Social Care Evidence in Practice: An English perspective George Julian
 

More from George Julian (11)

A breach of human rights #JusticeforLB
A breach of human rights #JusticeforLB A breach of human rights #JusticeforLB
A breach of human rights #JusticeforLB
 
Investigating the deaths of intellectually disabled people: reflections from ...
Investigating the deaths of intellectually disabled people: reflections from ...Investigating the deaths of intellectually disabled people: reflections from ...
Investigating the deaths of intellectually disabled people: reflections from ...
 
Good family engagement in NHS death investigations
Good family engagement in NHS death investigations Good family engagement in NHS death investigations
Good family engagement in NHS death investigations
 
Working outside academia - Sociological Review event #SRecr
Working outside academia - Sociological Review event #SRecrWorking outside academia - Sociological Review event #SRecr
Working outside academia - Sociological Review event #SRecr
 
You're going to die... some things to think about
You're going to die... some things to think aboutYou're going to die... some things to think about
You're going to die... some things to think about
 
Hairhack Workshop Taster
Hairhack Workshop TasterHairhack Workshop Taster
Hairhack Workshop Taster
 
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...
Social Care Evidence in Practice: Learning from a Two-year Study on Innovatio...
 
#NCF2014 Can social media improve service quality?
#NCF2014 Can social media improve service quality?#NCF2014 Can social media improve service quality?
#NCF2014 Can social media improve service quality?
 
Skills for care employers workshop - research use in workforce development
Skills for care employers workshop - research use in workforce developmentSkills for care employers workshop - research use in workforce development
Skills for care employers workshop - research use in workforce development
 
Social Care Curry Club #ncasc13
Social Care Curry Club #ncasc13Social Care Curry Club #ncasc13
Social Care Curry Club #ncasc13
 
Social Care Evidence in Practice: An English perspective
Social Care Evidence in Practice: An English perspective Social Care Evidence in Practice: An English perspective
Social Care Evidence in Practice: An English perspective
 

Social media as a tool for citizen and community engagement #NCSAC 2012 Workshop

  • 2. DISCLAIMER:   >  This  session  will  be  interac;ve   >  Please  do  use  social  media  throughout  (if  you   wish)   >  There  is  no  such  thing  as  a  stupid  ques;on   >  Please  interrupt  and  ask  ques;ons,  or  offer   your  views  and  opinions,  at  any  ;me   >  If  you’re  twee;ng  please  use  #NCASC    
  • 5. What  is  social  media?  
  • 6. What  is  social  media?    
  • 8. What  is  ci;zen  and  community   engagement?  
  • 11. What  role  can/does  social  media   play  in  ci;zen  and  community   engagement?  
  • 12. Social  media  as…   Support  for  dissemina;on  or  provision  of   informa;on     Support  for  two-­‐way  informa;on  flow,  debate   and  discussion   Support  for  consulta;on  and  gathering  input   Support  for  transparency  and  authen;city   Support  for  decision  making  by  the  public    
  • 13. Online  behaviour   •  Content  creators     •  Conversa;onalists   •  Cri;cs   •  Collectors   •  Joiners   •  Spectators/lurkers   •  Inac;ve  
  • 14. Social  media  is  changing  the   way  people  connect,  but  it  is   also  changing  the  way  we  do   business  
  • 23. Social  media  is  changing  the   way  we  reach  people  
  • 27. Social  media  is  changing  the   way  people  feedback  their   experiences  
  • 29.  …..and  ul;mately  therefore   improve  services  for  others  
  • 31. Social  media  is  changing  the   way  people  par;cipate  and   organise  themselves  
  • 35. Social  media  is  changing  the   way  we  consult  
  • 38. Social  media  is  changing  the   way  we  share  informa;on  
  • 41. Social  media  is  changing  the   way  we  learn  
  • 49. Thank  you  for  your  ;me   Dr  George  Julian   Research  in  Prac;ce  for  Adults  www.ripfa.org.uk     Email:  george@ripfa.org.uk     Also  found  twee;ng:  @georgejulian   Blogging:  www.georgeblogs.wordpress.com