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  1. 1. Foodnation update May-July 2011 Contact: Louise Campbell @food_nation M:07985606047
  2. 2. Currently Alpha testing v1.0 hybrid app cross platform ● Built by ● Beta testing August 2011 ● National launch - website and mobile app September
  3. 3. Foodnation mobile application Finalising data partners integration Please contact: Louise Campbell for farm and food data partnerships opportunities @food_nation m: 07985606047
  4. 4. Foodnation m-commerce Beta site Partnership with Church Farm, Ardeley, will allow us to build a consumer faced m'place and case study to implement nationally. Would your farm business like to increase production and supply direct to your local community. Get in touch for ecommerce and m-commerce opportunities to reach new customers with a Foodnation partnership: Louise Campbell @food_nation M:07985606047
  5. 5. Cross-branding partnership opportunities: at every customer touchpoint, app, web and veg box delivery.
  6. 6. What Next? ● Creative use of QR codes ● GS1 local food data base ● Push technology ● Geo Tagging ● Ideas to allows farms to 'own ● Geo-fencing their market' [loyalty] ● Allowing farms to reach new customers in their area ● Land Cover Map (LCM) Agricultural and Food mapping ● Other food data partnerships