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Creating Mobile Marketing Interactions to Build Lasting Customer Loyalty

How are you personalizing the mobile interactions between your company and your customers? Are you leveraging all the contextual data available to create consistent, personalized, and relevant conversations that exceed consumer expectations and lead to real business results?

View this slideshare to learn:

Why creating great customer experiences is critical to driving tangible business value
How to create a consistent, high quality customer experience regardless of how, where and why a customer chooses to interact with your company
Tactics and specific examples for how to enhance your mobile marketing programs with personalization
How to drive opt-ins, communicate across channels, and location-enable mobile marketing features and enhancements

Learn more in white paper authored by Ovum called: How Mobile Technology Improves Outbound Engagement and Customer Experience

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