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My Natural Sistas - Social Media Plan


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This is a portion of an example social media strategy plan that was created for a social media management course.

Published in: Lifestyle
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My Natural Sistas - Social Media Plan

  1. 1. Social Media Strategy Gemima Rosier
  2. 2. Executive Summary   Our main goal is to increase user traffic and interaction with our website and YouTube channel.   Two major strategies to support this objective:   We plan to increase the number of content created by our audience.   We plan to encourage conversations and rely to user comments within 48 hours.
  3. 3. Social Media Audit   Social Media Assessment
  4. 4.   Website Traffic Sources
  5. 5.   Audience Demographics
  6. 6.   Competitor Assessment
  7. 7. Social Media Objectives   Increase the number of comments by 20%   Giveaways 3 times a year   Start a hashtag series every 3 months
  8. 8. Online Voice   Inviting   Relaxed   Funny