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Greeting card - Apps Marketing Services

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App will allow users to greet their friends by sharing the pre designed greeting cards on their friend’s wall.
This app will also convey the message “ Respect the road –Don’t drink and drive” as the users share the greeting card on their friend’s wall.

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Greeting card - Apps Marketing Services

  1. 1. Greeting card app – Case Study www.geekcreativeagency.com
  2. 2. Why Greeting card ? • They are a way to say things to people you feel uncomfortable to say directly. Also, they can be expressive for people who don't know how to express themselves. • Greeting cards are important because these enable us to really tell what we want to say and show what we feel towards the person whom you're giving it to. • These are the safest yet also the sweetest gift because through these, we are able to pour our heart out and say what we're not able to say in person. • This is primarily the reason why greeting cards are kept - because they simply have the magic to touch hearts through the message that they contain. www.geekcreativeagency.com
  3. 3. The Idea •We have come up with a Facebook Greeting card application (https://www.facebook.com/respecttheroad/app_42739788066 0361) •This app was developed to improve the fan base of RTR in Facebook •This App will allow users to greet their friends by sharing the pre designed greeting cards on their friend’s wall. •This app will also convey the message “ Respect the road –Don’t drink and drive” as the users share the greeting card on their friend’s wall. •It is an app that will function on a separate tab. www.geekcreativeagency.com
  4. 4. Screen shot of the app. •https://www.facebook.com/respecttheroad/app_427397880660361?ref=ts www.geekcreativeagency.com
  5. 5. Promotional poster www.geekcreativeagency.com
  6. 6. Contest flow •This is a weekly contest •The users will have to enter the app •They will have to select the greeting card for the festival. •They will have to hit the “Share” tab to share on the their friends list. •The user with the more number of shares of the week will be chosen and he/she will receive the printed greeting cards delivered at their home. www.geekcreativeagency.com
  7. 7. The Numbers • The response has been humongous • Total No of Shares : 153 till date ( Achieved in 30 days ) • Pushing the target to 500 by the end of March • 40 sets of printed cards are sent out to the users till now www.geekcreativeagency.com

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