Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Social Strategy Basics: Social Assets

419 views

Published on

In my Social Strategy Basics I teach about understanding Social Assets. Understanding Social Assets help you create a SOLID social foundation.
In my workshops, seminars and conferences you will learn how to maximize your social efforts.

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

Social Strategy Basics: Social Assets

  1. 1. Social Strategy Basics Social Assets Friday, July 19, 13
  2. 2. Social Strategy Basics Social Assets What are your Social Assets? 1. Company Social Networks 2. Company blog 3. Company website 4. Employee’s Social Networks 5. Employee’s blog 6. Employee’s website Friday, July 19, 13
  3. 3. Social Strategy Basics Social Assets Identify Your Social Assets Make a list of all your company’s social assets and employee’s social assets. Friday, July 19, 13
  4. 4. Social Strategy Basics Social Assets Organize Your Social Assets Separate company social assets from employee social assets. Separate social networks from blogs and forums. Friday, July 19, 13
  5. 5. Social Strategy Basics Social Assets Valuate Your Social Assets I have a specific scoring system from 1-5, based on your target audience, social networks, blogs, etc. To learn more about this call 877-494-9668. Friday, July 19, 13
  6. 6. Social Strategy Basics Social Assets Prioritize Your Social Assets Based upon your valuation, list your highest valued social assets to your least valued social assets. In order to complete this step you need a proper valuation. For help with your social assets contact me at 877-494-9668. Friday, July 19, 13
  7. 7. Social Strategy Basics Social Assets Social Assets Recap: 1. Identify 2. Organize 3.Valuate 4. Prioritize Friday, July 19, 13

×