1.
Social Strategy Basics
Social Assets
Friday, July 19, 13

2.
Social Strategy Basics
Social Assets
What are your Social Assets?
1. Company Social Networks
2. Company blog
3. Company website
4. Employee’s Social Networks
5. Employee’s blog
6. Employee’s website
Friday, July 19, 13

3.
Social Strategy Basics
Social Assets
Identify Your Social Assets
Make a list of all your company’s
social assets and employee’s social
assets.
Friday, July 19, 13

4.
Social Strategy Basics
Social Assets
Organize Your Social Assets
Separate company social assets from
employee social assets. Separate social
networks from blogs and forums.
Friday, July 19, 13

5.
Social Strategy Basics
Social Assets
Valuate Your Social Assets
I have a specific scoring system from
1-5, based on your target audience,
social networks, blogs, etc.
To learn more about this call
877-494-9668.
Friday, July 19, 13

6.
Social Strategy Basics
Social Assets
Prioritize Your Social Assets
Based upon your valuation, list your
highest valued social assets to your least
valued social assets. In order to
complete this step you need a proper
valuation.
For help with your social assets contact
me at 877-494-9668.
Friday, July 19, 13

7.
Social Strategy Basics
Social Assets
Social Assets Recap:
1. Identify
2. Organize
3.Valuate
4. Prioritize
Friday, July 19, 13