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SPRYTE Communications Launch Earned Media Campaign

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A compilation of earned media stories about SPRYTE Communications launch as a healthcare-specialty communications agency on Jan. 31, 2017.

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SPRYTE Communications Launch Earned Media Campaign

  1. 1. Launch of SPRYTE Communications January 31, 2017 Earned Media Campaign
  2. 2. Launch of SPRYTE Communications January 31, 2017 The media that covered our announcement:
  3. 3. Philadelphia Business Journal 1/23/17
  4. 4. Cherry Hill Sun 1/29/17
  5. 5. Philadelphia Business Journal 1/31/17
  6. 6. Bulldog Reporter 1/31/17
  7. 7. SPRYTE Communications Launches Today New Name for Longtime PR Agency Trumpets Healthcare Specialization Lisa Simon, CEO, SPRYTE Communications (Photo: Business Wire) January 31, 2017 09:30 AM Eastern Standard Time PHILADELPHIA--(BUSINESS WIRE)--SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. It’s official! Simon PR is @SPRYTEcom a communications firm specializing in #Healthcare #PR http://www.SPRYTEcom.com Tweet this A focus on healthcare is the inspiration for the name change, said Simon, a past president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRYTE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstone of our business over the years including our most significant current engagements," Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations,
  8. 8. Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.” Business has been brisk, according to Simon. SPRYTE Communications specializes in healthcare and industries touched by healthcare, including provider organizations, pharmaceutical companies, health insurers, healthcare associations, social service agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms and government. Before establishing her public relations firm in 1990, Simon worked in a multi hospital health system as a line of business marketer and hospital spokesperson. She also worked on healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with team members’ healthcare experience. During its 26 year history, Simon PR served prominent health systems, pharmaceutical companies, research institutes, physician practices and hospice, palliative medicine and homecare providers. Simon PR also worked with shopping centers, global manufacturers, consumer products, national banks and insurance companies, the hospitality industry, arts & culture organizations and museums and attractions. The firm won more than 75 peer-reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largest partnership of independently owned public relations firms, SPRYTE Communications is primed for bright new opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. Contacts SPRYTE Communications Thomas Derr, Senior Account Executive 215-545-4715, x29 215-620-7723 (cell) tderr@sprytecom.com BusinessWire 1/31/17
  9. 9. SPRYTE Communications Launches Today Business WireJanuary 31, 2017 Lisa Simon, CEO, SPRYTE Communications (Photo: Business Wire) Multimedia Gallery URL More PHILADELPHIA--(BUSINESS WIRE)-- SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20170131005079/en/ A focus on healthcare is the inspiration for the name change, said Simon, a past president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRYTE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstone of our
  10. 10. business over the years including our most significant current engagements," Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.” Business has been brisk, according to Simon. SPRYTE Communications specializes in healthcare and industries touched by healthcare, including provider organizations, pharmaceutical companies, health insurers, healthcare associations, social service agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms and government. Before establishing her public relations firm in 1990, Simon worked in a multi hospital health system as a line of business marketer and hospital spokesperson. She also worked on healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with team members’ healthcare experience. During its 26 year history, Simon PR served prominent health systems, pharmaceutical companies, research institutes, physician practices and hospice, palliative medicine and homecare providers. Simon PR also worked with shopping centers, global manufacturers, consumer products, national banks and insurance companies, the hospitality industry, arts & culture organizations and museums and attractions. The firm won more than 75 peer- reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largest partnership of independently owned public relations firms, SPRYTE Communications is primed for bright new opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20170131005079/en/ MULTIMEDIA AVAILABLE:http://www.businesswire.com/news/home/20170131005079/en/ Yahoo! Finance 1/31/17
  11. 11. Fox29 1/31/17
  12. 12. SPRYTE Communications Launches Today Tuesday, January 31st 2017, 9:47 am ESTTuesday, January 31st 2017, 9:47 am EST New Name for Longtime PR Agency Trumpets Healthcare Specialization PHILADELPHIA --(BUSINESS WIRE) SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20170131005079/en/ Lisa Simon, CEO, SPRYTECommunications(Photo: BusinessWire) A focus on healthcare is the inspiration for the name change, said Simon, a past president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRYTE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstone of our business over the years including our most significant current
  13. 13. engagements," Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.” Business has been brisk, according to Simon. SPRYTE Communications specializes in healthcare and industries touched by healthcare, including provider organizations, pharmaceutical companies, health insurers, healthcare associations, social service agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms and government. Before establishing her public relations firm in 1990, Simon worked in a multi hospital health system as a line of business marketer and hospital spokesperson. She also worked on healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with team members’ healthcare experience. During its 26 year history, Simon PR served prominent health systems, pharmaceutical companies, research institutes, physician practices and hospice, palliative medicine and homecare providers. Simon PR also worked with shopping centers, global manufacturers, consumer products, national banks and insurance companies, the hospitality industry, arts & culture organizations and museums and attractions. The firm won more than 75 peer-reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largest partnership of independently owned public relations firms, SPRYTE Communications is primed for bright new opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20170131005079/en/ SPRYTE Communications Thomas Derr, Senior Account Executive 215-545-4715, x29 215-620-7723 (cell) tderr@sprytecom.com This article was originally distributed via Business Wire. Business Wire, Frankly and this Site make no warranties or representations in connection therewith. If you are affiliated with this page and would like it removed please contact pressreleases@franklyinc.com Fox Wilmington 1/31/17
  14. 14. SPRYTE Communications Launches Today SPRYTE Communications, specializing in healthcare and industries touched by healthcare, launches today SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. This Smart News Release features multimedia. View the full release here:http://www.businesswire.com/news/home/20170131005079/en/
  15. 15. Lisa Simon, CEO, SPRY TE Communications (Photo:Business Wire) A focus on healthcare is the inspiration for the name change,said Simon, a past president ofthe Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRY TE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstoneofour business over the years including our most significant current engagements,"Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.” Business has been brisk, according to Simon. SPRY TECommunications specializes in healthcare and industries touched by healthcare, including providerorganizations, pharmaceutical companies, health insurers, healthcareassociations, social service agencies, healthcare educators,foundations, health advocacy groups, healthcarelaw firms and government. Before establishing her public relations firm in 1990, Simon workedin a multi hospital health systemas a line of business marketer and hospital spokesperson.She also worked on healthcareclients at several of Philadelphia’s top agencies. BeyondSimon, the agency’s bench is deep with team members’ healthcare experience. During its 26 year history, Simon PRserved prominent health systems, pharmaceutical companies, research institutes,physician practices and hospice, palliative medicineand homecare providers. Simon
  16. 16. PR also worked with shopping centers, global manufacturers,consumer products, national banks and insurance companies, the hospitality industry, arts &culture organizations and museums and attractions. The firm won more than 7 5 peer-reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largestpartnership ofindependently owned public relations firms, SPRY TECommunications is primed for bright new opportunities in healthcare marketing. For additional information,visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20170131005079/en/ Financial Content 1/31/17 http://markets.financialcontent.com/stocks/news/read?GUID=33666477
  17. 17. New Name for Longtime PR Agency Trumpets Healthcare Specialization SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. A focus on healthcare is the inspiration for the name change, said Simon, a past president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRYTE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstone of our business over the years including our most significant current engagements," Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.” Business has been brisk, according to Simon. SPRYTE Communications specializes in healthcare and industries touched by healthcare, including provider organizations, pharmaceutical companies, health insurers, healthcare associations, social service agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms and government. Before establishing her public relations firm in 1990, Simon worked in a multi hospital health system as a line of business marketer and hospital spokesperson. She also worked on healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with team members’ healthcare experience. Lisa Simon
  18. 18. During its 26 year history, Simon PR served prominent health systems, pharmaceutical companies, research institutes, physician practices and hospice, palliative medicine and homecare providers. Simon PR also worked with shopping centers, global manufacturers, consumer products, national banks and insurance companies, the hospitality industry, arts & culture organizations and museums and attractions. The firm won more than 75 peer-reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largest partnership of independently owned public relations firms, SPRYTE Communications is primed for bright new opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. CityBizList Philadelphia 1/31/17 http://philadelphia.citybizlist.com/article/399576/spryte-communications-launches- today
  19. 19. Cherry Hill Patch 1/31/17 https://patch.com/new-jersey/cherryhill/cherry-hill-entrepreneur-rebrands-26- year-old-pr-agency
  20. 20. CCSNJ Online 2/6/17
  21. 21. Jewish Exponent 2/2/17
  22. 22. Simon PR Rebrands Simon PR has rebranded itself as SPRYTE Communications to position itself for health care communications opportunities, CEO Lisa Simon said. The 26-year-old firm is located in Center City, Philadelphia. It specializes in health care and related industries, including provider organizations, pharmaceutical companies, health insurers, health care associations, social service agencies, health care educators, foundations, health advocacy groups, health care law firms and government. Jewish Exponent Online 2/2/17 http://jewishexponent.com/2017/02/01/news-briefs-week-feb-2-2017/
  23. 23. Philly Ad News March 2017
  24. 24. The Union League Banner May 2017
  25. 25. Philly Ad News May 2017
  26. 26. Contact: Thomas Derr, Senior Account Executive SPRYTE Communications 215.545.4715, x29 215.620.7723 (cell) tderr@sprytecom.com SPRYTE Communications Launches Today New Name for Longtime PR Agency Trumpets Healthcare Specialization Philadelphia – January 31, 2016 – SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center City Philadelphia. A focus on healthcare is the inspiration for the name change, said Simon, a past president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame. The firm’s reincarnation as SPRYTE Communications comes with strong positioning for healthcare communications opportunities. "Healthcare has been a cornerstone of our business over the years including our most significant current engagements," Simon said. "We are now leveraging this experience into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social Marketing.”
  27. 27. Business has been brisk, according to Simon. SPRYTE Communications specializes in healthcare and industries touched by healthcare, including provider organizations, pharmaceutical companies, health insurers, healthcare associations, social service agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms and government. Before establishing her public relations firm in 1990, Simon worked in a multi hospital health system as a line of business marketer and hospital spokesperson. She also worked on healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with team members’ healthcare experience. During its 26 year history, Simon PR served prominent health systems, pharmaceutical companies, research institutes, physician practices and hospice, palliative medicine and homecare providers. Simon PR also worked with shopping centers, global manufacturers, consumer products, national banks and insurance companies, the hospitality industry, arts & culture organizations and museums and attractions. The firm won more than 75 peer-reviewed industry awards. A partner in Worldcom Public Relations Group, the world’s largest partnership of independently owned public relations firms, SPRYTE Communications is primed for bright new opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com. # # #

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