Thuraya Mobile Satellite Solutions by Abdallah Touhami Senior Manager Marketing and Sales Oman, 26 May  200 6
Table of Contents <ul><li>The Company </li></ul><ul><li>Our Mission Statement </li></ul><ul><li>Thuraya’s Objectives </li>...
<ul><li>13 leading Telecom Operators </li></ul><ul><li>5 leading Investment Houses </li></ul><ul><li>1 leading satellite  ...
<ul><li>Our mission is to provide affordable state-of-the-art telecommunications services in a broad range of solutions,  ...
Th uraya’s Objectives <ul><ul><li>To b e a market leader </li></ul></ul><ul><ul><li>Provide  an   affordable  servic e </l...
Th uraya Coverage <ul><li>Existing Coverage </li></ul><ul><li>Over  120 Countries </li></ul><ul><li>Highly Populous </li><...
System Architecture TT&C FEEDER LINK GATEWAY A-Interface CAI Primary Gateway UBS SOC  AOC  MSC   OSS  Hand-held Vehicular ...
Thuraya Handsets, <ul><li>The  unique  offering of GPS capability </li></ul><ul><li>3 in 1 :  Satellite, GSM & GPS </li></...
Fixed Docking Unit <ul><li>The FDU extends the operations and functionalities of your handset by offering Thuraya Services...
Public Calling Office (PCO) <ul><li>A full business kit for entrepreneurs interested in setting up telecommunication servi...
Payphone <ul><li>Great opportunities for the development of rural telephony.  Thuraya intends to cater to this market by o...
ThurayaDSL <ul><li>Thuraya DSL  service is a 144Kbps IP packet data service using a shared channel, offering high quality ...
ThurayaMarine <ul><li>The Maritime Unit will support all Thuraya standard services and consists of: </li></ul><ul><ul><li>...
Generation-II Handheld  <ul><li>Mode: SAT only </li></ul><ul><li>Sleek and elegant design </li></ul><ul><li>150 gms </li><...
Generation-II Handheld  SG 2520:  Smallest SAT/GSM <ul><li>Mode : SAT and GSM Triband </li></ul><ul><li>Sleek, elegant des...
Unique Selling Propositions <ul><li>Thuraya combines Satellite, GSM and GPS in one phone </li></ul><ul><li>When Roaming, u...
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Mr. Abdallah Touhami Presentation

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Mr. Abdallah Touhami Presentation

  1. 1. Thuraya Mobile Satellite Solutions by Abdallah Touhami Senior Manager Marketing and Sales Oman, 26 May 200 6
  2. 2. Table of Contents <ul><li>The Company </li></ul><ul><li>Our Mission Statement </li></ul><ul><li>Thuraya’s Objectives </li></ul><ul><li>Thuraya Coverage </li></ul><ul><li>The System Architecture </li></ul><ul><li>Th uraya Product Offering & Services </li></ul><ul><li>Second Generation Handsets </li></ul><ul><li>Unique Selling Propositions </li></ul>
  3. 3. <ul><li>13 leading Telecom Operators </li></ul><ul><li>5 leading Investment Houses </li></ul><ul><li>1 leading satellite manufacturer </li></ul><ul><li>1 Leading Telecom consultant </li></ul><ul><li>Abu Dhabi Emirate ( United Arab Emirates ) </li></ul><ul><li>Dubai & Sharjah Emirates (United Arab Emirates) </li></ul><ul><li>Kenya and Algeria </li></ul><ul><li>Over 240 employee s </li></ul><ul><li>Approximately, 24 different nationalities </li></ul><ul><li>9 5 + Service Providers in 48 countries </li></ul><ul><li>188 GSM partners in 90 countries </li></ul><ul><li>6 transit partners (BT, Telenor, Etisalat, Belgium, IT and FT) </li></ul><ul><li>More than 172 countries opened Thuraya code (88216) </li></ul><ul><li>2 50 000+ Direct Subscribers </li></ul><ul><li>338 000+ </li></ul>Shareholders Head q uarter s Regional offices Professional resources GSM Roaming Partners Transit carriers Thuraya’s code Subscriber Base Thuraya Handsets Sold The Company
  4. 4. <ul><li>Our mission is to provide affordable state-of-the-art telecommunications services in a broad range of solutions, with specific attention to voice and data </li></ul><ul><li>Our target customers are all those in need of basic and advanced telecommunications services in territories of our operation, being land, sea and sky </li></ul>Our Mission Statement
  5. 5. Th uraya’s Objectives <ul><ul><li>To b e a market leader </li></ul></ul><ul><ul><li>Provide an affordable servic e </li></ul></ul><ul><ul><li>Provide the highest quality of service </li></ul></ul><ul><ul><li>Fostering innovation </li></ul></ul><ul><ul><li>Improve satellite communications market perception </li></ul></ul><ul><ul><li>Maximize service partner insight </li></ul></ul><ul><ul><li>Maximize customer insight </li></ul></ul>
  6. 6. Th uraya Coverage <ul><li>Existing Coverage </li></ul><ul><li>Over 120 Countries </li></ul><ul><li>Highly Populous </li></ul><ul><li>Large Areas </li></ul><ul><li>Appropriate GDP </li></ul><ul><li>Low Penetration of Telecommunications </li></ul><ul><li>Extended Coverage </li></ul><ul><li>SE Asia, The Far East and Australasia by April 2007 </li></ul><ul><li>China expected to be one of the biggest markets </li></ul>
  7. 7. System Architecture TT&C FEEDER LINK GATEWAY A-Interface CAI Primary Gateway UBS SOC AOC MSC OSS Hand-held Vehicular Semi -fixed Maritime SPACE SEGMENT GROUND SEGMENT USER SEGMENT SOC = Satellite Operations Centre AOC = Advanced Operations Centre OSS = Operational Support System MSC = Mobile Switching Centre UBS = Up-link Beacon Station PSTN = Public Switch Telephone Network PLMN = Public Land Mobile Network Public Calling ThurayaDSL L Band C Band PSTN PLMN
  8. 8. Thuraya Handsets, <ul><li>The unique offering of GPS capability </li></ul><ul><li>3 in 1 : Satellite, GSM & GPS </li></ul><ul><li>Reliable & robust handset </li></ul><ul><li>Battery – long 2.5 Hours Talking Time </li></ul><ul><li>Data and Fax Connection up to 9600 bps </li></ul><ul><li>User interface incorporating 9 languages </li></ul><ul><li>Short Message Service (SMS) </li></ul><ul><li>User Friendly </li></ul><ul><li>Many other standard GSM Phone Features </li></ul>The smallest, lightest and most affordable
  9. 9. Fixed Docking Unit <ul><li>The FDU extends the operations and functionalities of your handset by offering Thuraya Services in an indoor environment such as the home or office </li></ul><ul><li>Voice, fax and data services as well as supplementary services will be available indoors </li></ul><ul><li>Sending/ receiving SMS can be done more efficiently </li></ul><ul><li>External Antenna for Satellite & GPS </li></ul><ul><li>Modular design, easy to install & operate </li></ul>                                                                                  
  10. 10. Public Calling Office (PCO) <ul><li>A full business kit for entrepreneurs interested in setting up telecommunication services </li></ul><ul><li>Call metering and instant billing in order to ensure customer satisfaction </li></ul><ul><li>Offers opportunities for revenue generation for the PCO operator from calls made by people using the PCO facilities </li></ul>                                                                                     
  11. 11. Payphone <ul><li>Great opportunities for the development of rural telephony. Thuraya intends to cater to this market by offering a lower wholesale tariff to reach low income users who otherwise, could not afford Thuraya’s services </li></ul><ul><li>Solar energy or electrical powered </li></ul><ul><li>Prepaid ‘Call for All’ Card o r Euro-chip </li></ul>                                                  
  12. 12. ThurayaDSL <ul><li>Thuraya DSL service is a 144Kbps IP packet data service using a shared channel, offering high quality “always-on” GPRS service across Thuraya coverage area </li></ul><ul><li>Volume-based charging. Portable satellite IP modem with an Ethernet port (RJ45) </li></ul><ul><li>Plug and Play device with no software installation required </li></ul><ul><li>Competitive MB pricing with fixed Unlimited usage option </li></ul>Light, Compact, Portable & User friendly
  13. 13. ThurayaMarine <ul><li>The Maritime Unit will support all Thuraya standard services and consists of: </li></ul><ul><ul><li>Transmit Unit </li></ul></ul><ul><ul><li>(TU-2500 with HHT built-in and power cable). </li></ul></ul><ul><ul><li>Marine Antenna with antenna cable (SAT+GPS). </li></ul></ul>
  14. 14. Generation-II Handheld <ul><li>Mode: SAT only </li></ul><ul><li>Sleek and elegant design </li></ul><ul><li>150 gms </li></ul><ul><li>Color display </li></ul><ul><li>Voice, 9.6 Kbps Data/Fax, SMS </li></ul><ul><li>GPRS capability (63/14 Kbps down/up) </li></ul><ul><li>USB </li></ul><ul><li>10+ languages </li></ul>SO 2510 : Smallest / Lightest SAT Phone
  15. 15. Generation-II Handheld SG 2520: Smallest SAT/GSM <ul><li>Mode : SAT and GSM Triband </li></ul><ul><li>Sleek, elegant design, 180 gms </li></ul><ul><li>Color Display </li></ul><ul><li>Voice, 9.6 Kbps Data/Fax, SMS </li></ul><ul><li>GPRS capability (63/14 Kbps down/up) </li></ul><ul><li>Multimedia Messaging </li></ul><ul><li>Enhanced GPS </li></ul><ul><li>Bluetooth, IR, USB. </li></ul><ul><li>1.3 Mega pixel Camera, Video </li></ul><ul><li>10+ languages </li></ul>
  16. 16. Unique Selling Propositions <ul><li>Thuraya combines Satellite, GSM and GPS in one phone </li></ul><ul><li>When Roaming, use either your universal Thuraya number or any other GSM SIM card in the Thuraya handset </li></ul><ul><li>Free incoming calls on Satellite mode </li></ul><ul><li>Choose between highly affordable prepaid and postpaid plans </li></ul><ul><li>Roam in GSM networks and receive a call for just 25 cents or Free </li></ul><ul><li>Calls between Thuraya users start from only 42 cents </li></ul><ul><li>Flexible SP tariff plans available </li></ul>
  17. 17. Thank You

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