Gpg Twitter

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Gpg Twitter

  1. 1. Gpg presents…<br />An overview of the micro-blogging site and its applications in the public affairs and political consulting world<br />
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  3. 3. how can we utilize twitter?(or) Twitter and public Affairs <br />http://www.nytimes.com/2010/01/03/weekinreview/03carr.html<br />
  4. 4. 3<br />how can we utilize twitter?(or) Twitter and public affairs <br />
  5. 5. 4<br />how can we utilize twitter?(or) Twitter and public affairs <br />
  6. 6. 5<br />how can we utilize twitter?(or) Twitter and public affairs <br />Consider:<br />
  7. 7. How you can use twitter in the workplace<br />6<br />
  8. 8. Journalists and twitter<br />Directories of Twitter Journalists<br />Journalists on Twitter<br />chucktodd<br />MediaOnTwitter<br />jaketapper<br />MuckRack<br />morningmika<br />PoliticoClick<br />GStephanopoulos<br />JournalistTweets<br />maddow<br />andersoncooper<br />WeFollow<br />
  9. 9. Pitching via twitter<br />Michaelluo – New York Times<br /> careypena3tv – Phoenix News<br />@charshaffI like it…The idea is pitched in a more concise fashion and if more info is needed, then go to email. Also on Twitter hopefully PR folks have a better sense of what reporters are like and what sort of stories they cover so the pitches aren’t so random.<br />
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  12. 12. 11<br />KasieHunt<br />
  13. 13. 12<br />
  14. 14. Twitter as a resourcehow twitter can be used to gather information<br />13<br />Federal Government Announcements<br />A Digital Tool for PR Pros<br />
  15. 15. Twitter as a resourcehow twitter can be used to connect with white house<br />What the White House is Talking About<br />How the White House is Spinning It<br />
  16. 16. Twitter lists<br />15<br />
  17. 17. Direct grassroots outreach<br />Nearly a third of Members of Congress are using Twitter, whether to make political points or just talk about the weather<br />
  18. 18. how your clients can use twitter<br />17<br />
  19. 19. Rapid response <br />
  20. 20. Real time brand monitoring<br />
  21. 21. external Twitter tools<br />
  22. 22. Case studies<br />21<br />
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  25. 25. Customer service<br />
  26. 26. Customer service<br />25<br />
  27. 27. Twitter and you<br />26<br />
  28. 28. The basics: creating an account<br />Go to www.twitter.com and click “Sign up now”<br />
  29. 29. The basics: creating an account<br />Fill out the fields, but keep your username short, to not take away from your 140 character limit<br />
  30. 30. NAVIGATING, WITHOUT THE COMPASS<br />Use the navigation panel at the top of the Twitter site to find new users, view your profile, change your settings and get help from the Twitter team<br />
  31. 31. Tweet, tweet: the ins and outs of getting your tweet on<br />
  32. 32. 31<br />SEARCH AND Discuss trending topics<br />Use hashtags ( # ) to search for what Tweeters are saying about a specific topic<br />
  33. 33. I WANT TO FOLLOW THE LEADER…<br />
  34. 34. Like what someone has to say?Want to tell someone what you think?<br />Like what @barackobamahas to say? Then retweet his post so that all your followers can see.<br />Want to reply to @barackobama? Just click reply and type.<br />
  35. 35. IS ANYBODY LISTENING!?<br />Using a tool like TweetDeck, you can follow when people mention your handle in their tweets…<br />
  36. 36. Easily upload and share pictures to your Twitter using twitpic<br />
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  38. 38. Using bit.ly to publish links <br />37<br />
  39. 39. Questions?<br />38<br />

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