the Content Curator …..
Finds all the relevant information on certain topcs
Online, on Social Media and in ‘hidden’ content
For a specific target audience
Judges, enriches, processes and manages this information before sharing it on
the right way
Content Curation is
a strategy which organises, selects and modifies relvant information
on a continue basis on a specific top enriched with context, vision /
meaning and presentation.
It is not
Retweeten / share / forward
Content Curation; the importance
Information overload makes it more and more difficult to find
valuable informatie, which leads to:
Loss of time
Quality of work
Content Curator; understands his audience
What are their wishes?
What is their online behaviour?
What are they interested in?
What are their needs?
Has your audience sufficient digital skills?
Content Curation; Collecting
Identify the right sources
Know experts or influencers
Know the right search strings
Connect to RSS feeds or Twitter feeds
Know the right tools (Tweetdeck, Hootsuite, Flipboard, Cousteau
Content Curation; Share
Use the right tools; Blog, Storify, Instagram, Pinterest or….
Content Curation; Guideline (by Harold Jarche)