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Our technological reliance on data has increased exponentially over the last decade. As the amount of data society generates grows, so does our reliance on the quality of the data we use. All too often projects are hampered by the effects of bad data sets. Why is the accuracy of data so important? Is there a threshold for data accuracy? How do we collect or generate accurate data? With the myriad of applications that take advantage of the data we collect what is an acceptable amount of error? As the era of “Big Data” is booming we should ensure it has the best spatial data foundation for it to be built upon. A look at collection and management strategies within the utilities field.