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Robots Case Study - GES

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In partnership with Twentieth Century Fox and the Ford Motor
Company Fund, GES created ROBOTS: The Interactive Exhibition.
Based on the 2005 animated feature, the exhibition boasts more
than 15 intuitive and immersive experiences that allow children to
explore the world of robotics.

Published in: Technology, Business
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Robots Case Study - GES

  1. 1. Case Study | ROBOTS: The Interactive ExhibitionROBOTS: The Interactive ExhibitionOverviewIn partnership with Twentieth Century Fox and the Ford MotorCompany Fund, GES created ROBOTS: The Interactive Exhibition.Based on the 2005 animated feature, the exhibition boasts morethan 15 intuitive and immersive experiences that allow children toexplore the world of robotics.ges.com | 800.424.6224©2011 Global Experience Specialists, Inc. (GES)
  2. 2. Case Study | ROBOTS: The Interactive ExhibitionObjectives• Create a modular exhibition that can travel to major cities across the globe over the course of five or more years.• Blend the elements of science and robotics with exciting aspects of the movie for an experience that families with kids of all ages can learn from and enjoy.SolutionsGES created a highly customizable exhibition that fits any type offloor plan from 3,500 to 5,000 square feet. Elements include:• Two interactive experiences: Industrial Robots, guests program an actual Ford robotic arm and Robot Explorer, where visitors use touch-screen monitors to create robot explorers.• A Robots Hall of Fame, in which visitors view a montage of pictures and life-size models of famed robots from movies and television.• Robot Round Up, guests view how robots make a difference in their daily lives. Testimonial• The Crosstown Express, a train simulator that allows guests to “This exhibit introduces the future scientists and experience the wonders of the metropolis from Robots, engineers of tomorrow to the innovations of today Robot City. and we are proud to continue the Ford tradition of enriching our communities through scienceResults education opportunities.”• ROBOTS: The Interactive Exhibition was honored at the 2007 – Jim Vella, Thea Awards with Outstanding Achievement in the Museum President, Ford Motor Company Fund Touring Exhibition category. and Community Services• ROBOTS: The Interactive Exhibition is currently in its 15th venue, and due to popular demand, the tour has been extended through 2012.• Since its opening in 2005, ROBOTS: The Interactive Exhibition has attracted more than 800,000 visitors.ges.com | 800.424.6224©2011 Global Experience Specialists, Inc. (GES)

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