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Social media from the consumer world is driving profound change in the business world. It’s changing the way employees engage with each other and with customers, supporting collaboration and knowledge sharing that crosses boundaries and enabling organizations to become more productive and innovative. “Social business” is one way to describe this new environment, which replaces static intranet or extranet sites with social communities and collaborative team sites, supplanting linear processes with spontaneous innovation.
Add social capabilities and applications to your current business processes in a safe and compliant way
Cultivate a collaborative culture that fuels productivity and innovation by bringing people and ideas together in online communities that can extend beyond the enterprise
Tap into your company’s collective knowledge, locate experts and expertise, and automatically record lessons learned for future projects
Enable online conversations between your user and your customers – whether in a B2B, B2E or B2C environment
Measure the impact of your marketing and social media efforts and use that feedback to readjust strategy and processes