Creating Cohesive Cross-Channel Strategies

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Creating Cohesive Cross-Channel Strategies

  1. 1. Creating Cohesive Cross-Channel StrategiesPresented by Session sponsored by
  2. 2. About CCS  8-part series (June 11-21)  Featuring industry analysts and consultants  Sessions covering Mobile, Social, In-Store, X-  Free for Retail executives Channel, and more www.retailtouchpoints.com/connected-consumer#CCSeries12
  3. 3. Follow The Webcast On Twitter #CCSeries12 @ConnectConsumer @RTouchPoints#CCSeries12
  4. 4. About Retail TouchPoints Launched in 2007 More than 20,000 subscribers Provide executives with relevant, insightful content Free Resources such as White Papers, E-book, Webinars, Research and Podcasts www.RetailTouchPoints.com#CCSeries12
  5. 5. BrightTALK#CCSeries12
  6. 6. Today’s Panelists Martin Gill Rebecca Bucnis Principal Analyst Serving eBusiness Global Program Director of & Channel Strategy Professionals Consumer 360° Forrester Research Teradata MODERATOR Debbie Hauss Editor-in-Chief Retail TouchPoints#CCSeries12
  7. 7. Is your organization actively building a cross channel strategy?#CCSeries12
  8. 8. “Change is the law of life. Andthose who look only to the pastor present are certain to missthe future.” — JFK
  9. 9. © 2012 Forrester Research, Inc. Reproduction Prohibited 10
  10. 10. Agenda The Connected Consumer The Future of Shopping is Mobile The Answer is Agility
  11. 11. Thank You For Your Interest In The Connected Consumer Series View the on-demand session on BrightTALK www.retailtouchpoints.com/connected-consumer#CCSeries12

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