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Positioning onFive Dimensionsof ServiceQuality
Reliability
Responsiveness
Assurance
Empathy
Tangibles
SERVICE POSITIONING USING       BLUEPRINTS
Positioning by People
Positioning by PhysicalEvidence
Positioning by Process
Positioning on five dimensions of service quality
Positioning on five dimensions of service quality
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Positioning on five dimensions of service quality

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Positioning on five dimensions of service quality

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Positioning on five dimensions of service quality

  1. 1. Positioning onFive Dimensionsof ServiceQuality
  2. 2. Reliability
  3. 3. Responsiveness
  4. 4. Assurance
  5. 5. Empathy
  6. 6. Tangibles
  7. 7. SERVICE POSITIONING USING BLUEPRINTS
  8. 8. Positioning by People
  9. 9. Positioning by PhysicalEvidence
  10. 10. Positioning by Process

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