Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Attract. Engage. Grow.Take advantage of expanding opportunities online
Marketing that works is marketing that peoplechoose to notice.Seth Godin
Inbound marketing,             what is it?Instead of costly outbound marketing to the masses, inboundmarketing is the lowe...
Inbound marketing,         attract & engageInbound marketing sets your website up as a “hub” in yourindustry, one that att...
Does your marketing takeadvantage of these channels?
Why SEO?REMARKABLE search engineoptimization makes you attractive online.Because your prospects start with onlineresearch ...
Is your site being found?
People trust search engines.70% of links people click online areorganic (listings generated by searchengines rather than v...
SEO gets you noticedSEO leverages many channels to bringinterested prospects to your site.It encompasses keyword analysis,...
The Winners
First page is key75% of users never scroll past the firstpage of search results.MARKETSHARE.HOTSLINK.COM, OCTOBER 2010
Content as a driverThe more keyword rich content your sitecontains, the more the search engines willfind (and love) you!
Content that builds trustPlus, you build brand trust, brand equity andbrand engagement, while you’re wooingthe search engi...
Why pay per click?
Instant visibility• Place ads that are highly visible• Instantly advertise to an audience that’s  already interested in wh...
Are you social?
Why social media?• Social Media IS changing the way we live  our lives and do business• Social Media use in the U.S. has i...
We don’t just talk. We deliver.•   Increase your online visibility•   Drive targeted traffic via keyword searches & social...
We’re experienced
How do we do it?•   Strategy built on in-depth competitive, market, and    keyword research•   Creation of high quality in...
Success-focused campaigns•   Extensive campaign tracking, measurement and    reporting•   Campaign refinement on the basis...
Our commitment•   Staying lead-obsessed rather than    rankings/hits/followers focused•   A true commitment to contributin...
Thank You!We appreciate your consideration. If youchoose to be noticed, we’re here to takeyour call.   www.fusioninternetm...
Upcoming SlideShare
Loading in …5
×

Fusion internet marketing keynote

148 views

Published on

  • Be the first to comment

  • Be the first to like this

Fusion internet marketing keynote

  1. 1. Attract. Engage. Grow.Take advantage of expanding opportunities online
  2. 2. Marketing that works is marketing that peoplechoose to notice.Seth Godin
  3. 3. Inbound marketing, what is it?Instead of costly outbound marketing to the masses, inboundmarketing is the lower cost alternative that helps youget found by potential clients who are already lookingfor your product or service.
  4. 4. Inbound marketing, attract & engageInbound marketing sets your website up as a “hub” in yourindustry, one that attracts visitors via search engines, theblogosphere, engaging content & social media channels.
  5. 5. Does your marketing takeadvantage of these channels?
  6. 6. Why SEO?REMARKABLE search engineoptimization makes you attractive online.Because your prospects start with onlineresearch that includes price comparison,quality assessment, and consumer reviews.
  7. 7. Is your site being found?
  8. 8. People trust search engines.70% of links people click online areorganic (listings generated by searchengines rather than via paid advertising).MARKETINGSHERPA, FEBRUARY 2007
  9. 9. SEO gets you noticedSEO leverages many channels to bringinterested prospects to your site.It encompasses keyword analysis, site structure,site optimization, content development, linkbuilding and much more!
  10. 10. The Winners
  11. 11. First page is key75% of users never scroll past the firstpage of search results.MARKETSHARE.HOTSLINK.COM, OCTOBER 2010
  12. 12. Content as a driverThe more keyword rich content your sitecontains, the more the search engines willfind (and love) you!
  13. 13. Content that builds trustPlus, you build brand trust, brand equity andbrand engagement, while you’re wooingthe search engines!
  14. 14. Why pay per click?
  15. 15. Instant visibility• Place ads that are highly visible• Instantly advertise to an audience that’s already interested in what you have to offer• Create and drive targeted traffic• Measurable ROI and performance optimization
  16. 16. Are you social?
  17. 17. Why social media?• Social Media IS changing the way we live our lives and do business• Social Media use in the U.S. has increased by 356% since 2006. NETPOP RESEARCH, APRIL 2012
  18. 18. We don’t just talk. We deliver.• Increase your online visibility• Drive targeted traffic via keyword searches & social• Connect & engage with potential prospects• Align online marketing with current branding initiatives & enhance brand equity
  19. 19. We’re experienced
  20. 20. How do we do it?• Strategy built on in-depth competitive, market, and keyword research• Creation of high quality internal and external components that give your site authority
  21. 21. Success-focused campaigns• Extensive campaign tracking, measurement and reporting• Campaign refinement on the basis of tireless, results- driven assessment
  22. 22. Our commitment• Staying lead-obsessed rather than rankings/hits/followers focused• A true commitment to contributing to the long- term growth of your business
  23. 23. Thank You!We appreciate your consideration. If youchoose to be noticed, we’re here to takeyour call. www.fusioninternetmarketing.com @fusionimktg 888.640.7867

×