Curing Design Complacency

Stacy Kvernmo
Stacy KvernmoUser Experience Designer and UI Developer at OddBird
Complacency
Curing Design
0
20
40
60
80
100
Time
Excitement
0
20
40
60
80
100
Time
Excitement
a feeling of being satisfied with
how things are and not wanting
to try to make them better
complacency
noun | com·pla·cen·cy | kəm-ˈplā-sən(t)-sē
Common Causes
Design Complacency
Douglas Adams
I love the whooshing noise
they make as they go by.
‘‘I love deadlines.
Excited 

to start working 

on this project!
3 additional
Wait,
projects are kicking off?
How many 

revisions? In Photoshop?

In all screen sizes?
Are these within our
current scope?
Internet

Explorer 8?
Did you just say
Ping!
Ping!
Ping!
Ping!
8 new meeting 

requests?
Bunch of other slides
Optimize Your
Workflow
Ping!
Ping!
Ping!
Ping!
Ping!
Ping!
Ping!
Ping!
Ping!
Ping!
Constant
Interruptions
Ping!
Ping!
Better
Meetings
Prioritize
Tasks
Cost of
Perfection
Purposeful
Constraints
… build and test
nearly any idea
in just 40 hours.
‘‘
Politics
Workplace
Curing Design Complacency
People
Ask The Right
Curing Design Complacency
Work
Sell Your
Work
Sell Your
Motivation
Lacking
Attend
Events
Beyond
Design
Data-informed
Data-informed
overv
Henry Ford
‘‘
If I had asked people
what they wanted,
they would have
said faster horses
Henry Ford
‘‘
If I had asked people
what they wanted,
they would have
said faster horses
Rule
3-Click
Fold
Above the
KLPA (Joshua Kulpa)
Andy Clarke,

“Counting Stars: Creativity over Predictability”
‘‘
I fear that we're creating a
web the full of safe designs
because we’re driven by 

the need in some of us for
predictability, reliability
and for repeatability …
Failure
Embracing
Curing Design Complacency
Magic
Link
Easy
Payments
Easier
Payments
Fun
Clever and
Wilson Miner, “When We Build”
‘‘
We’re actually in the
process of building an
environment where
we’ll spend most of
our time for the rest
of our lives …
Design can
Influence Elections
Design Can
Change The World
Stacy Kvernmo
Thank you!
@StacyKvernmo
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Curing Design Complacency