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LinkedIn

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LinkedIn

  1. 1. Agenda <ul><li>Overview </li></ul><ul><li>The Basics </li></ul><ul><li>Process: Build a Profile </li></ul><ul><li>Groups </li></ul>
  2. 2. Overview <ul><li>Current LinkedIn Statistics </li></ul><ul><ul><li>100 million users </li></ul></ul><ul><ul><li>200 countries </li></ul></ul><ul><ul><li>Over 21 million unique monthly U.S. visitors </li></ul></ul><ul><ul><li>870,000 groups </li></ul></ul>
  3. 3. The Basics <ul><li>Connections </li></ul>3 rd 1 st 1 st 1 st 1 st 1 st 1 st 1 st 2 nd 2 nd 2 nd 2 nd 2 nd 3 rd 3 rd 3 rd 3 rd 3 rd 3 rd 2 nd
  4. 4. Build Your Profile <ul><li>Build a creative headline to brand yourself </li></ul><ul><li>Use your summary as your personal elevation pitch </li></ul><ul><li>Add keywords for search capabilities </li></ul><ul><li>Upload a picture to build trust </li></ul><ul><li>Create a vanity URL </li></ul><ul><li>Link twitter, blog sites </li></ul><ul><li>Continue to grow your network of connections </li></ul><ul><li>List what you are working on </li></ul><ul><li>Use LinkedIn Applications </li></ul><ul><li>Recommendations </li></ul><ul><li>Promote your profile everywhere </li></ul>
  5. 5. Groups and Answers <ul><li>Groups </li></ul><ul><ul><li>870,000 groups </li></ul></ul><ul><ul><li>Membership varies from 1 to 400,000 </li></ul></ul><ul><ul><li>Discussions </li></ul></ul><ul><ul><ul><li>Answer Questions </li></ul></ul></ul><ul><ul><ul><li>Ask question </li></ul></ul></ul><ul><ul><li>Group specific job boards/job discussions </li></ul></ul><ul><ul><li>Can join 50 groups </li></ul></ul><ul><li>Answers </li></ul><ul><ul><li>Search for areas of interest </li></ul></ul><ul><ul><li>Establish yourself as an expert </li></ul></ul>
  6. 6. Links <ul><li>LinkedIn Learning Center </li></ul><ul><ul><li>http://learn.linkedin.com/ </li></ul></ul><ul><li>Blog Tips & Tricks </li></ul><ul><ul><li>http://blog.linkedin.com/ </li></ul></ul><ul><li>LinkedIn Personal Trainer </li></ul><ul><ul><li>http://www.linkedinpersonaltrainer.com/ </li></ul></ul><ul><li>I’m On LinkedIn…Now What? </li></ul><ul><ul><li>http://imonlinkedinnowwhat.com/ </li></ul></ul>
  7. 7. Thank You! <ul><li>Any questions? </li></ul>

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