Videoconferencing – Less Hassle and Travel Cost Reductions for Businesses


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An analysis by Iwona Petruczynik, Frost & Sullivan.

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Videoconferencing – Less Hassle and Travel Cost Reductions for Businesses

  1. 1. Videoconferencing – Less Hassle and Travel Cost Reductions for Businesses Iwona Petruczynik, Research Analyst Unified Communications and Collaboration ICT Europe
  2. 2. Iwona Petruczynik Functional Expertise 2 years of research and consulting expertise in the Enterprise Communications and Collaboration sector. Particular expertise in : - Analysing emerging trends, technologies and market dynamics in the conferencing and collaboration market - Forecasting - Project management, planning, and development Industry Expertise Experience base covering broad range of sectors with a global reach, leveraging long-standing working relationships with leading industry participants’ Senior Executives in - videoconferencing/ visual collaboration managed services - web conferencing - audio conferencing - Web 2.0Iwona Petruczynik What I bring to the TeamResearch Analyst Technical expertiseUnified Communications and • Ability to work on multiple projects simultaneouslyCollaboration, Europe • Project management skillsFrost & Sullivan Career HighlightsEurope • Research Analyst for Frost & SullivanWarsaw, Poland • Research Analyst for Center for Information, Research, Analysis and Training (CIRAT) • Speaker and moderator in several industry forums • Quoted in domestic and international publications on the trends and analysis of the conferencing and collaboration markets Education • Masters of Science (Applied Intelligence) from Mercyhurst College, Erie, PA, USA • Bachelors of Arts (Business Management) from Mercyhurst College, Erie, PA, USA 2
  3. 3. Agenda 1 European Videoconferencing Market Overview 2 What Drives the Market? 3 What Restraints the Market? 4 Highlights of Major Trends in Videoconferencing in Europe 5 A Closer Look at the European Videoconferencing Market 6 Conclusions 3
  4. 4. European Videoconferencing Market Overview 4
  5. 5. What Drives the Market? European Videoconferencing Market: Market Drivers Real-time collaboration is recognised as a key enabler Increasing of business vendor focus performance on the SMB market Issues associated with inter-company Preservation of Increasingly Videoconferencing business communications dispersed integration with continuity are steadily workforce other being communication resolved tools Source: Frost & Sullivan 5
  6. 6. What Restraints the Market? European Videoconferencing Market: Market Restraints Weak infrastructure Small and low sizes of regional Difficulty in bandwidth markets attaching a hard- in certain Cultural and dollar ROI regions behavioural factors Availability of Under - alternative penetrated solutions to SMB market videoconferencing Source: Frost & Sullivan 6
  7. 7. Highlights of Major Trends in Videoconferencing in Europe European Videoconferencing Market: Major Market Trends Source: Frost & Sullivan 7
  8. 8. A Closer Look at the European Videoconferencing Market European Videoconferencing Market: Per Cent of Revenues by Region • The total European market is highly fragmented. • GFU and Nordics are the most mature videoconferencing endpoints markets. • The markets in Rest-of-Western Europe and Central and Eastern Europe are expected to account for an increasing revenue share.Key: GFU – Germany, France and the United Kingdom Nordics – Denmark, Norway, Sweden, Finland and Iceland Benelux – Belgium, the Netherlands and Luxembourg RWE – Rest-of-Western Europe (Italy, Republic of Ireland, Spain, Greece, Portugal, Austria and Switzerland) CEE – Central and Eastern Europe (Belarus, Bulgaria, the Czech Republic, Croatia, Hungary, Latvia, Lithuania, Poland, Romania, Russia, Slovakia, Slovenia and Ukraine) Note: All figures are rounded; the base year is 2010. Source: Frost & Sullivan 8
  9. 9. Conclusions• Significant cultural differences among the countries in Europe are driving differences in the means of conducting business.• The long-time misconceptions about videoconferencing have hampered the growth of the videoconferencing market in Europe.• In the future, telepresence will become a popular collaboration tool that will allow business leaders to conduct their operations without physically attending any meeting. 9
  10. 10. Next Steps Request a proposal for Growth Partnership Services or Growth Consulting Services to support you and your team to accelerate the growth of your company. ( Join us at our annual Growth, Innovation, and Leadership 2011: A Frost & Sullivan Global Congress on Corporate Growth occurring in London on 17 – 18 May 2011 ( Register for Frost & Sullivan’s Growth Opportunity Newsletter and keep abreast of innovative growth opportunities ( 10
  11. 11. Your Feedback is Important to Us What would you like to see from Frost & Sullivan?Growth Forecasts?Competitive Structure?Emerging Trends?Strategic Recommendations? Please inform us by rating this webinar.Other? Frost & Sullivan’s Growth Consulting can assist with your growth strategies 11
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  13. 13. Contact InformationIwona Petruczynik Dominic DoddResearch Analyst Principal AnalystUnified Communications and Collaboration Unified Communications and CollaborationICT Practice, Europe ICT Practice, EuropeTel: +48 22 244 0869 Tel: +44 796 854 1357E-mail: E-mail: Joanna Lewandowska Corporate Communications Manager ICT Europe Tel: +48 22 390 41 46 E-mail: 13