Sensor Technology Innovation is Enabling Quantified-Self


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- Learn about the advances in sensor technology
- Learn about opportunities for sensor deployment in quantified-self approach (Quantified-self is a movement in which individuals collect data about their everyday life activities with sensors embedded in wearable devices. The goal for this type of tracking is for self-improvement.)
- Know the drivers and restrains of quantified-self approach

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Sensor Technology Innovation is Enabling Quantified-Self

  1. 1. New Era of SelfNew Era of Self--MonitoringMonitoring Anand Nair, Industry Analyst, Technical Insights Sensor Technology Innovations EnablingSensor Technology Innovations Enabling QuantifiedQuantified--SelfSelf Technical Insights © 2014 Frost & Sullivan. All rights reserved. This document contains highly confidential information and is the sole property of Frost & Sullivan. No part of it may be circulated, quoted, copied or otherwise reproduced without the written approval of Frost & Sullivan.
  2. 2. Anand Nair Functional Expertise • Detailed oriented analytical and research skills which includes market and technology analysis within the • Automation and Electronics domain. • Generating research service reports and technical alerts. • Track and analyze the technological trends in nanotechnology, microelectronics and sensor technology. • Latest upcoming technologies and their impact on the global business scenario. Industry Expertise Experience base covering broad range of sectors, leveraging long-standing working 2 Experience base covering broad range of sectors, leveraging long-standing working relationships with industry participants as well as university researchers. - Sensors - Microelectronics What I bring to the Team • Technical expertise in the field of automation & electronics. Career Highlights • Industry Analyst in Automation and Electronics – Technical Insights group of Frost & Sullivan since 2013. Education • Masters in Business Administration from University of Ballarat, Australia. • Bachelor in Electronics & Electrical Engineering from the University of Sunderland, UK Anand Nair Industry Analyst Frost & Sullivan Iskandar Malaysia
  3. 3. Agenda Quantified-Self – Overview Year of Impact : 2015 - High Adoption Potential Megatrend Influence Global Footprint : Technology Development and Adoption Drivers Influencing Technology Adoption Key Challengers in Wide-Scale Adoption 3 Key Challengers in Wide-Scale Adoption Key Application Segments Technology Implications on Key Markets Market Potential: World Wearable Device Market Convergence Scenario Future Market Implications
  4. 4. Quantified-Self - Snapshot SignificanceOverview Monitoring health and wellness and increasing preventive care will improve patient outcomes. Sensors are poised to enable this intervention and help manage chronic diseases and help save billions in expenditures on healthcare. A positive growth of 10% was seen in the industry for wearable technology in the health and wellness for the last 3 years. This is expected to continue significantly with the introduction of newer technology and devices. Quantified-Self is an approach used to help people become more aware of themselves. Wearable sensors are used to capture data from daily activities in the aspects of inputs (food, water, air), states (happy, sad) and physical activities. The emergence of Quantified-Self is made possible through a wide range of sensing devices and the widespread adoption of online social networking. 4 Benefits Market Impact Market impact to be influenced by technological trends and on-line social networking dynamics. Wide scale adoption depend on many divergent factors such as widespread availability of wearable devices and successful introduction of new technologies Wearable sensors will enable people to gain knowledge and take control of their lifestyle. This will lead to an active role in improving overall health by the user. Quantified-Self allows data acquisition to be shared with doctors, leading to higher success rates in treatment.
  5. 5. Year of Impact: 2015 - High Adoption Potential 2014 20152015 20162016 20182018 2015 Wearable devices are increasingly being introduced by many companies in the market to realize the concept of Quantified-Self. Followers of the Quantified-Self movement is gaining a lot of interest among health and fitness trackers with growing participants around the world. More and more innovative products are being launched in the past 3 years by establishedOrganizations 5 2025 20202020 launched in the past 3 years by established companies as well as start-ups. Organizations Google Pebble Samsung Sony Philips Nike+ Withings Jawbone Fitbit 2015 and Beyond The wearable technology trend is exploding and the market will potentially see wearable devices to replace other mobile devices in the future. Currently, every device has its own apps and social network. In future, there will be separation in companies handling the different types of data [social and aggregate data] from the users. As collecting health data becomes easier in the future, health condition will be managed without regular clinical visit, cutting healthcare costs.
  6. 6. Quantified-Self enables people to share information on daily life-related activities on social networks. Megatrend Influence Social Trends Connectivity and Convergence Quantified-Self is enabled by convergence of various technology while enhancing connectivity of wearable devices to the cloud. Connectivity and Convergence 6 Quantified-Self helps people to manage their health and maintain a healthier lifestyle. Quantified-Self will enable hardware and software developers uncover newer business models. New Business Models devices to the cloud. Health, Wellness, and Well-Being
  7. 7. Global Footprint: Technology Development and Adoption North America The key market for development and adoption for quantified self is observed in the USA and Canada. The Consumer Electronics Association (CEA) forecasts indicate that by 2014 about 27 million people in North America will buy wearable fitness devices. Europe Quantified-Self is gaining a lot of interest in the European 7 Quantified-Self is gaining a lot of interest in the European Union and expected to be a key market in the future. Germany and UK are the fastest growing countries interms of adoption of Quantified-Self technology concept. APAC South Korea and Japan leads the APAC region for Quantified-Self adoption. Major companies from this region are joining this sector with more expected to follow in the coming years. The region is expected to be the major exporter for wearable devices by 2020. Technology Development High Medium Low
  8. 8. Drivers Influencing Technology Adoption Short Term (1-2 Years) Reformation in Health Care & Personal Wellness Medium Term (3-5 years) Long Term (>6 years) Advancement in New Technologies The emergence of Internet of things (IoT) Increasing mobile technology innovation 8 Advancement in circuit design for controlling computers and mobile electronics are opening up possibilities for various functionalities in improving device capability. The availability of system on a chip wireless sensors offers opportunities in building more functions into small devices. Growing infrastructure that support wireless data, increasing engine oriented software architecture and the availability of Wi-Fi in hospital promises successful implementation of quantified– self technology. High supply of wireless sensors and emergence of new health monitoring devices will reshape the healthcare industry. Raising cost in healthcare are influencing people to find new ways to reduce hospital bills. Healthcare and wellbeing data that is transmitted to healthcare centres will save cost while improving medical outcomes. Public awareness in preventing and relieving health are pushing people to find alternative to self improvement. The IoT idea has evolved from sensor networks that is being used in real world applications such as Quantified-Self. The emergence of IoT has created the opportunity for Quantified-Self followers to use social networking for quantifying data. IoT enables individuals measuring their fitness and health levels such as heart rate, blood pressure and body temperature to be connected to the Quantified-Self community instantly. Increasing innovations in mobile technology in the past few years has led mobile phone to be used as a personal computer. People are increasingly using mobile technology to store personal data. Majority of smartphones are embedded with sensor such as optical sensors, accelerometers, gyroscopes, touch sensors and compasses. Sensors enabling devices in quantified-self leverages such technology in smart phones and tablets connected to wearable electronics to capture personal data.
  9. 9. Key Challenges in Wide-Scale Adoption Short Medium Long Comments Privacy Issues o Shared data with companies such as health services and pharmaceutical firms will raise concerns of privacy issues. o These companies has to ensure privacy to their clients that data collected are owned by the client and not the firm. o Companies using data belonging to the client such as storing and processing of the data need to have consent from the user. o Data that is captured by Quantified-Self enabled devices are related to health. It is therefore important that the data acquired are highly accurate and precise. Usability has an impact on the quality of the data. If the Challenges 9 Data Reliability o Usability has an impact on the quality of the data. If the device such as a heart rate monitoring sensor has to be worn on the body is uncomfortable for the user may interfere with the data captured. o Limitation of the technology used to collect data needs to be clearly addressed to avoid misinterpretation of findings. Interoperability o Existing interoperability issues will be a barrier in exchanging data electronically on health care. o Data exchanging with electronic medical record providers or personal health record solution companies should employ open standards to ensure proper interoperability. o Lack of electronic interface and information exchange infrastructure need to address interoperability issues effectively. High Medium Low Impact Legend
  10. 10. Key Applications Segments Fitness Tracking Heart Rate Monitoring Activity trackers are used by individuals seeking to improve overall health by increasing physical activity and losing weight. Sensor incorporated in wearable captures distance and steps taken and as well as information related to calories burnt. Found to be the most popular type of tracking devices available in the market. Many startups are taking opportunity in the Quantified-Self trend and are developing innovative designs with sensors embedded Heart rate monitors are used to determine cardiovascular behavior during activities and recreational to help a person stay within optimal heart rate target zone for specific goals by measuring electrical signals from the heart. Sensors for heart rate monitors are embedded in chest straps, watches and finger clips. 10 Sleep Monitoring Other Monitoring &Tracking Devices Monitoring Multisensory sleep tracking devices worn by the user capture continuous data on heart rate, body temperature, perspiration to provide insights of an individuals body while asleep. A vast majority of people have trouble sleeping or not having the right amount of sleep will benefit from sleep tracking devices that analyze sleeping habits. innovative designs with sensors embedded in bracelets, watches and clothes. Numerous other tracking devices include real-time sensors that streams data on shared websites such as temperature and humidity monitors for the environment. Microphones modified with sensors are used to capture speech and a software in a smartphone analyzes if a person is under stress. A tattoo type sensor injected below the skin to detect glucose level. A band worn around the “tattoo” will display glucose level.
  11. 11. Technology Implications on Key Markets Consumer Electronics1 2 Healthcare One of the main application areas is consumer electronic devices. Data captured from sensor enabled devices are connected to computers and mobile devices such as smartphones and tablet computers. Healthcare industry will have high impact as quantified- self approach offers benefits to patients as they will be able to monitor health while being diagnosed with certain illness. 11 3 Wearable Devices Wearable devices are the preferred method for tracking and monitoring health and wellbeing. Many companies have demonstrated innovativeness in integrating sensors into wearable such as watches, armbands, cloths, shoes and many more. 4 ICT The ICT sector is the backbone of the quantified-self applications as wearable devices communicates with computers to capture, exchange and analyse data. certain illness.
  12. 12. Market Potential DownsideDownside UpsideUpside ForecastForecast The best case scenario for wearable technology to impact the success of Quantified–Self depends on the introduction of innovative technology and new products into the market. The worst case scenario for wearable technology to impact the success of Quantified–Self will depend on various factors that will influence failure of adoption. The downside factors includes ImpactImpact 12 DownsideDownside ForecastForecast products into the market. Improved wearable devices will enhance user experience and this includes smart watches, smart glasses, heart monitoring and glucose monitoring devices. The downside factors includes the lack of user experience [from the wearable devices], lack of technology sophistication and infrastructure, product availability and poor user compliance. High Medium Low Although still in it’s infancy, the wearable device market is growing extremely fast. It is expected to become a key consumer technology. by 2015.
  13. 13. Convergence Scenario #1 Wearable Fabrics Sensors embedded in wearable fabrics Industry Initiatives • Apple will incorporate fitness band into their upcoming smart watch with IoT capabilities. Just by using a simple wearable device and an app, users will be able to track more information about themselves. Wireless Sensors 13 Online Social Network wearable fabrics connected to online social network services • Google is currently exploring its Google Glass for lifestyle monitoring that will fit in the IoT ecosystem. Year of Impact– 2015 - 2017 • Wide scale adoption is expected around 2015. Quantified-Self
  14. 14. Convergence Scenario #2 Wireless Sensors Mobile Apps Sensors embedded in Industry Initiatives • Philips has developed a movement tracker and app using advanced image processing to log and record breathing and heart rates with a smartphone camera. • New hardware is 14 Wireless Sensors Healthcare Clinics Sensors embedded in smartphones and wearable enable apps connected to healthcare clinics Year of Impact: 2017 • Wide scale adoption is expected around 2017 to 2018. • New hardware is continuously being developed by many startups focused in health and fitness such as Withings scale, Zeo sleep coach and Fitbit activity tracker. Quantified-Self
  15. 15. Future Market Implications Healthcare • There will be a blending of more improved technologies such as faster computational systems, cloud computing and higher resolution in imaging using devices in the consumer electronic sectors such as tablets, smartphones and computers that will enable smart and efficient personal diagnoses and treatment decisions. • Developments are oriented towards having smaller and powerful diagnostics, while integrating sensors and devices for healthcare applications. Impact over the next 3 years Low High 15 Low High ICT • In future, there will be an open framework where different device manufacturers and different app developers function together in the Quantified-Self ecosystem. • Companies that are developing hardware will allow other companies in the ICT sector to develop social networks and to analyze the captured data. Impact over the next 3 years Low High
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  19. 19. For Additional Information Jeannette Garcia Corporate Communications Measurement & Instrumentation (210) 477.8427 Kasthuri Jagadeesan Program Manager Technical Insights +44-(0)-1865-398-625 19 Bernard Weber Sales Director, Technical Insights (Europe) +44 207 343 8352