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Cloud Computing: 2012 Outlook               Singapore         29th November, 2011    Andrew Milroy, VP, ICT Research      ...
Agenda• Cloud computing becomes mainstream.• High growth still expected.• Cloud transforms industries.• Cloud transforms t...
Cloud Adoption in APAC                    Hybrid clouds lead the way ; Cloud adoption growing at a rapid pace             ...
APeJ Cloud Computing Market Outlook                  6,000                                                                ...
Cloud Computing: Perception and Usage Trends                       Cloud is a top priority ; More pressure from senior man...
#1 Cloud Computing to Transform Entire Industries    Industry               Cloud Driven Transformation    Banking        ...
Cloud Computing transforms IT• Tablets and smartphones offer more and  more functionality.• They are displacing PCs.• Clou...
#2: Cloud Disrupts the ChannelThe shift from Product to Services will exert tremendous pressure on existing GTMstrategies ...
#3: PaaS Emerges as Key Cloud Battleground                           • Explosive growth ahead                           • ...
#4: Future of the Cloud will be Greater Fragmentation     Stack                                     Future thinking       ...
Conclusion• Cloud computing is a major strategic issue.• Cloud is not a fad, it is a profound shift in the way we use  tec...
Thank YouGlobal Growth Partnership Company                                    12
Follow Frost & Sullivan on Facebook, LinkedIn, SlideShare, andTwitter                http://www.facebook.com/FrostandSulli...
For Additional InformationDonna Jeremiah             Carrie LowCorporate Communications   Corporate CommunicationsAsia Pac...
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2012 ICT Outlook - Cloud Computing

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Frost & Sullivan briefing on the 2012 Outlook for the Cloud Computing market in Asia Pacific

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2012 ICT Outlook - Cloud Computing

  1. 1. Cloud Computing: 2012 Outlook Singapore 29th November, 2011 Andrew Milroy, VP, ICT Research Twitter: andy1994
  2. 2. Agenda• Cloud computing becomes mainstream.• High growth still expected.• Cloud transforms industries.• Cloud transforms the channel.• PaaS becomes the main battleground.• Still room for fragmentation. 2
  3. 3. Cloud Adoption in APAC Hybrid clouds lead the way ; Cloud adoption growing at a rapid pace 16% 3% 71% 29% 10% Not adopted yet Public cloud Private cloud Hybrid cloud Survey done with IT Managers and CIOs in Australia, Hong Kong, China, India, Singapore and Malaysia N = 600 Source: Frost & Sullivan in Q2 2011. 64% with >500 employees and 36% with 200 to 499 employees. 3
  4. 4. APeJ Cloud Computing Market Outlook 6,000 5,807 5,000 4,284 4,000 US$ millions 3,132 3,000 2,224 2,000 1,575 1,124 1,000 0 2010 2011 2012 2013 2014 2015 APEJ Cloud Computing is market expected to grow at 39% for the 2010-2015 period. Source: Frost & Sullivan Analysis 4
  5. 5. Cloud Computing: Perception and Usage Trends Cloud is a top priority ; More pressure from senior management At this stage, the risks of cloud far outweigh the benefits 3% 21% 39% 30% 7% I believe that Cloud computing is going to shrink IT teams 5% 16% 33% 35% 11% and make some jobs redundant There is more pressure on me from the top management to 8% 28% 33% 25% 6% procure Cloud services Public Clouds are less secure than private clouds 4% 19% 38% 29% 11% Cloud Computing is my # 1 priority for current/future fiscal 6% 20% 36% 27% 11% year Strongly disagre Somewhat disagree Neutral Somewhat agree Strongly agree N = 600 Source: Frost & Sullivan 5
  6. 6. #1 Cloud Computing to Transform Entire Industries Industry Cloud Driven Transformation Banking Branchless Banking Utilities Smart Grids IT Post PC Era Media Content Streaming, eBooks Virtual Stores and more Retail eCommerce EMR and Point of Care Healthcare Solutions 6
  7. 7. Cloud Computing transforms IT• Tablets and smartphones offer more and more functionality.• They are displacing PCs.• Cloud computing is driving this transformation. • Data stored in the cloud. • Apps use local capabilities and integrate with cloud resources. 7
  8. 8. #2: Cloud Disrupts the ChannelThe shift from Product to Services will exert tremendous pressure on existing GTMstrategies and channel models creating more conflict Vendor Vendor Master Direct Distributor Distributor Distributor Web Distributor Reseller Reseller Reseller Key Reseller Reseller Accounts Other Accounts I. Aggressive Channel Structure Customer Vendor II. 3-Tier Structure Distributor Vendor Reseller Reseller Reseller Customer Customer III. 2-Tier Structure IV. 1-Tier Structure 8
  9. 9. #3: PaaS Emerges as Key Cloud Battleground • Explosive growth ahead • Low barriers to entry SaaS • SaaS vendors need to move beyond “pure SaaS” to “PaaS” • Lock-in model • The key battleground in the future of cloud • PaaS market participants are expected to venture PaaS aggressively into the SaaS, IaaS turf • Openness and integration with other platforms, mobile devices crucial • A segment headed for rapid commoditization • Robust service delivery platforms and flexi-pricing IaaS models crucial • SaaS is a path of natural progression Source: Frost & Sullivan 9
  10. 10. #4: Future of the Cloud will be Greater Fragmentation Stack Future thinking SaaS How will can it integrate with other clouds and on-premise IT? PaaS Cloud brokers + real time federators IaaS Smart data centers + cloud for internal operations 10
  11. 11. Conclusion• Cloud computing is a major strategic issue.• Cloud is not a fad, it is a profound shift in the way we use technology.• Cloud is disrupting entire industries and the channel.• The battleground shifts to PaaS.• Huge opportunities exist in a market that is set to fragment further. 11
  12. 12. Thank YouGlobal Growth Partnership Company 12
  13. 13. Follow Frost & Sullivan on Facebook, LinkedIn, SlideShare, andTwitter http://www.facebook.com/FrostandSullivan http://www.linkedin.com/companies/4506 http://www.slideshare.net/FrostandSullivan http://twitter.com/frost_sullivan 13
  14. 14. For Additional InformationDonna Jeremiah Carrie LowCorporate Communications Corporate CommunicationsAsia Pacific Asia Pacific+603 6204 5832 +603 6204 5910djeremiah@frost.com carrie.low@frost.comJessie LohCorporate CommunicationsAsia Pacific+65 6890 0942jessie.loh@frost.com 14

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