1.
Les 7 péchés capitaux
de
#OuPas
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1

2.
Top 5 des affirmations
qui démontrent que vous
loupez quelque chose
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2

3.
5
Je ne suis pas dessus,
donc j’y échappe
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3

4.
4
Je n’ai pas envie que les
gens voient toute ma vie
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4

5.
3
Ce que les gens y font et
disent est inintéressant
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5

6.
2
Facebook,
c’est pour le B2C
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6

7.
1
Facebook,
c’est pour le privé
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7

8.
7 faits sur Facebook
que vous allez peut-être
découvrir à l’instant
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8

9.
#1
Vous
pouvez choisir de
ne pas y être
mais ce serait dommage…
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9

10.
#2
une
source d’info
de plus en plus importante
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11.
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11

12.
#3
une
audience
bien présente
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13.
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13

14.
#4
un
identifiant
pour d’autres services
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15.
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15

16.
#5
une plateforme
publicitaire
d’une précision redoutable
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17.
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17

18.
#6
un
SAV
de proximité
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19.
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19

20.
#7 visibilité
une
maîtrisée
de vos publications
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21.
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21

22.
3 usages de Facebook
que vous pourriez adopter
pour votre entreprise
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22

23.
le choix
de l’identité
/1
personnelle
ou corporate
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23

24.
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24

25.
un
/2
ciblage
de précision
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26.
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27.
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28.
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28

29.
une
/3
plateforme
de collaboration
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29

30.
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31.
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32.
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32

33.
3 usages de Facebook
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33

34.
le
recrutement
facilité
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34

35.
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35

36.
votre
présence
planifiée
et stimulée
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37.
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37

38.
la
recherche
socialisée
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39.
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40.
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41.
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41

42.
3 critères
pour parler de
réseau social
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43.
un
/1
groupe
de personnes
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44.
un
/2
centre
d’intérêt partagé
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45.
des
échanges
/3
lors de conversations
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45

46.
Facebook
est
une arme de
séduction massive
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47.
La frontière
en ligne/hors ligne
a sauté
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48

48.
La proximité est un moyen
distance
de nous protéger
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49.
Relations clients
individualisées
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50.
Relations clients
publiquement individualisées
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51

51.
7 péchés capitaux
pour un réseau social à
1,15 milliard d’utilisateurs
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52.
Orgueil
L’autopromo nombriliste
tu limiteras
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54

53.
Avarice
Vouloir recevoir sans
rien donner tu oublieras
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55

54.
Envie
De jalouser les autres
tu éviteras
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56

55.
Colère
De poster impulsivement
tu t’abstiendras
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57

56.
Luxure
Les infos trop personnelles
pour toi tu garderas
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58

57.
Paresse
Un bon suivi de tes
publications tu assureras
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58.
Gourmandise
D’abuser ou de tout miser sur
Facebook tu te prémuniras
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59.
Conclusion
Les péchés capitaux, oui…
Mais de qui ?
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60.
Fred Colantonio
+32 486 99 58 68
contact@fredcolantonio.com
www.fredcolantonio.com
Photo pro : Stéphane Laruelle
Crédit images : www.sxc.hu
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