Francois LAXALT

Paris Area, France France

Director of Product Marketing

Technology / Software / Internet

Accomplished senior marketing executive with global marketing, product marketing and product management expertise in both software companies (Neolane-Adobe 7 years, SAS 6 years) and finance companies (HSBC 5 years, AXA 2 years). Marketing thought leader, with more than 19 years experience in Customer Intelligence (analytics datamining, big data, BI) and Customer Experience (CRM, campaign management, digital marketing), I know that providing a superior CX is THE key differentiator for successful companies. My experience includes: - Succesfully managing an international product marketing team of 10+ people - Driving product innovation: industry first Social CRM and mobile app marketing ...