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Where lies the future of IoT ?

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Where lies the future of IoT ?

  1. 1. Consulting Accelerating the adoption of Internet of Things “Where lies the future of IoT?”
  2. 2. Consulting Accelerating the adoption of Internet of Things Origen, hype and ¿disillusion? of IoT
  3. 3. Consulting Accelerating the adoption of Internet of Things Almost nobody doubts that the opportunity in IoT will be huge Human $170B – $1.6T Home $170B – $1.6T Retail $410B – $1.2T Offices $70B – $150B Factories $1.2T – $3.7T Worksites $160B – $930B Vehicles $210B – $740B Cities $930B – $1.7T Outside $560B – $850B …$3.9 trillion – $11.1 trillion per year in 2025 Major applications Health and fitness (monitor and manage illness); improve productivity / performance in the workplace Energy management, safety and security, chore automation, usage-based design of appliances Automated checkout, layout optimization, smart CRM, in-store personalized promotions, inventory shrinkage prevention Organizational redesign and worker monitoring, augmented reality for training, energy monitoring, building security Operations optimization, predictive maintenance, inventory optimization, health and safety Operations optimization, equipment maintenance, health and safety, IoT enabled R&D Condition-based maintenance, reduced insurance Public safety and health, traffic control, resource management Logistics routing, autonomous cars and trucks, navigation (1) McKinsey Global Institute: “The internet of things: Mapping the value beyond the hype” June 2015 (1) McKinsey Global Institute: “The internet of things: Mapping the value beyond the hype” June 2015
  4. 4. Consulting Accelerating the adoption of Internet of Things But most of the companies are asking us, Where is the money in IoT? Source: Arthur D Little High Volume, Low Margins, Premium revenue High Volume, Mid-High Margins, Data-volume revenue High Volume, High Margins, Recurring revenue Low-Mid Volume, Mid-High Margins, Recurring revenue Smart Module Smart Objects Network Connectivity Service Provider Service Enablement System Integration Share Of Total Value 5 - 10% 10 - 20%15 - 20%30 - 40%10 - 20% • Sensor • Peripherals • Actuator • Controller • Appliance • Trucks • Store • Factories • Connectivity • M2M Data Plans • Platforms • Aggregation • Analytics • Apps • Solution build-up • OT/IT • Interfaces • Service provisioning • Billing • Consultancy Low Volume, Mid-High Margins, Project revenue Mid-High Volume, Mid Margins, Premium revenue 5 - 10 % • New MVNO’s Business investment will grow from $215 billion to $832 billion versus consumers at $72 billion in 2015 to $236 billion in 2020. $6 trillion will be spent on IoT solutions between 2015 and 2020 (compounded). Source: BI Intelligence, THE INTERNET OF THINGS 2015: Examining How The IoT Will Affect The World, November 2015
  5. 5. Consulting Accelerating the adoption of Internet of Things Is the in Industrial IoT or Consumer IoT?
  6. 6. Consulting Accelerating the adoption of Internet of Things For most analysts the money in IoT is in Industrial IoT
  7. 7. Consulting Accelerating the adoption of Internet of Things However, there are technological challenges
  8. 8. Consulting Accelerating the adoption of Internet of Things And ecosystem and alliances challenges
  9. 9. Consulting Accelerating the adoption of Internet of Things Industries collaboration is necessary to realise the potential of IoT • Capture more data from devices and users to improve usability and engineering • Delivering new capabilities and services • Predictive maintenance to maximize device/equipment efficiency Manufacturing Healthcare • Hospitals testing “smart beds” to connected electrocardiograms • Connected patient badge • Improve the lives of patients • Enable new insurance plans • Assign score to customer behaviour • Eliminate fraud Insurance
  10. 10. Consulting Accelerating the adoption of Internet of Things Companies are moving from product-based offerings to service-based offerings by building platforms, expanding revenues and building stickiness Source: PwC
  11. 11. Consulting Accelerating the adoption of Internet of Things The future lies in “The Internet of Things as Platform” Source: http://sloanreview.mit.edu/article/platform-strategy-and-the-internet-of-things/
  12. 12. Consulting Accelerating the adoption of Internet of Things Thank you! Questions? CONTACT: FRANCISCO MAROTO CEO OIES Consulting info@oies.es @fmarotob

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