Industrial IoT
Living Bits and
Things 2014
Francisco Jariego
@fjjariego
Re-”Thinking Things”
@TelefonicaI+D
the internet of nothings?
IoT Grand Vision
IoT Pragmatic view
Connecting the unconnected
Health Care Utilities Manufacturing
50B – 500B Devices to be connected yet
50% of Global Economy
Connecting the unconnected
Smart X
50B – 700B Devices to be connected yet
50% of Global Economy
Sensors
Data?
Standards?
H...
Smart moves that telcos may
make...
Ansgar Schlautmann, Didier Levy, Stuart
Keeping and Gregory Pankert, “Wanted: Smart
ma...
Software is eating the world…
Hardware, not software, will save
the world
but
“Most of the world's pressing problems are p...
Software is eating the World…
… with hardware teeth!
Mary Meeker, INTERNET TRENDS 2014 …Sensors = Big / Broad Business
(+3...
The year is 2014. The Internet is entirely occupied by Google, Facebook,
Amazon... Well, not entirely... One small lab of ...
Back to the Future…
Telefonica I+D 1988
Back to the Future…
Telefonica I+D 2014
The Adventures of the IoT Lab
+
The Adventures of the IoT Lab
The Adventures of the IoT Lab
Global Mobile
Connectivity Public API
Modular Hardware Easy-to-Use Interface
ThinkingThings John
Comparative
35
25
Tempera...
Thinking Things…
Communication Module
The heart of every Thinking Things
stack. Includes a Telefónica’s SIM
card with glob...
Thinking Things…
“I love the standard modules; I plan to try solutions and adapt
to new ones.” (Healthcare)
“How can I build my own module,...
Thank-you ;-)
Join us: @fjjariego
http://www.thinkingthings.telefonica.com/
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Re-Thinking Things @TelefonicaI+D, Living Bits and Things 2014

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Re-Thinking Things @TelefonicaI+D, Living Bits and Things 2014

  1. 1. Industrial IoT Living Bits and Things 2014 Francisco Jariego @fjjariego Re-”Thinking Things” @TelefonicaI+D
  2. 2. the internet of nothings?
  3. 3. IoT Grand Vision
  4. 4. IoT Pragmatic view
  5. 5. Connecting the unconnected Health Care Utilities Manufacturing 50B – 500B Devices to be connected yet 50% of Global Economy
  6. 6. Connecting the unconnected Smart X 50B – 700B Devices to be connected yet 50% of Global Economy Sensors Data? Standards? Health Care Utilities Manufacturing
  7. 7. Smart moves that telcos may make... Ansgar Schlautmann, Didier Levy, Stuart Keeping and Gregory Pankert, “Wanted: Smart market-makers for the “Internet of Things” …or not (Innovator’s Dilemma)
  8. 8. Software is eating the world… Hardware, not software, will save the world but “Most of the world's pressing problems are physical in nature and require physical solutions," “We are in the middle of a dramatic and broad technological and economic shift in which software companies are poised to take over large swathes of the economy.”
  9. 9. Software is eating the World… … with hardware teeth! Mary Meeker, INTERNET TRENDS 2014 …Sensors = Big / Broad Business (+32% Y/Y to 8B) Rising Proliferation of Devices; Source: IHS Consumer & Mobile MEMS Market Tracker, April 2014. 2010 2011 “Launching a hardware startup? The stars are aligned in your favor” http://www.channelregister.co.uk/2014/05/24/launching_a_hardware_startup_the_stars_are_aligned_in_your_favor/
  10. 10. The year is 2014. The Internet is entirely occupied by Google, Facebook, Amazon... Well, not entirely... One small lab of indomitable Spaniards still holds out against the invaders! How We Learned to Build Hardware, the Agile way
  11. 11. Back to the Future… Telefonica I+D 1988
  12. 12. Back to the Future… Telefonica I+D 2014
  13. 13. The Adventures of the IoT Lab +
  14. 14. The Adventures of the IoT Lab
  15. 15. The Adventures of the IoT Lab
  16. 16. Global Mobile Connectivity Public API Modular Hardware Easy-to-Use Interface ThinkingThings John Comparative 35 25 Temperature Humidity Location 5.3 27.8 Static Dashboard Modules Rules Activity Active rules Switch light on when SMS is received Send SMS when shaken º temperature % humidity Accelerometer Last readings Blood samples 5 min ago Year Month Week Day Hour Thinking Things…
  17. 17. Thinking Things… Communication Module The heart of every Thinking Things stack. Includes a Telefónica’s SIM card with global 2G connectivity and network based location tracking. Available Modules Battery Module Rechargeable through microUSB. Up to 3 months battery life. Multiple batteries can be stacked to multiply battery life. Presence Sensor Detects presenceof people or animals by sensing heat and movement. Ambient Sensor Integrates temperature, humidity & light sensors in one module. Smart Plug Switch and dimmer for devices, measures energy consumption. Coming soon… Microphone Module Detects audio and measuresnoise levels. Pressure Sensor Detects pressure on surfaces. Measuresweight, depot level and steps. Accelerometer Module 3-axis accelerometer and compass. Detects movement patterns (“fall”, “knock”, etc.). GPS Module Provides precise geo- location based on satellite tracking. Light + Sound Module Color changing LED light and a buzzer to reproduce multi- tone audio signals
  18. 18. Thinking Things…
  19. 19. “I love the standard modules; I plan to try solutions and adapt to new ones.” (Healthcare) “How can I build my own module, connecting to TT core?” (Electronics) Small/Medium companies willing to display “powered by TEF” (Robotics) Customers appreciate that with Thinking Things they wouldn’t have to negotiate a specific M2M contract. (Digital Maps) API links devices to customer IT, where they have full control (Foods & Beverage) Customers request TEF to assist them with final user billing (Cultural Heritage) Thinking Things…
  20. 20. Thank-you ;-) Join us: @fjjariego http://www.thinkingthings.telefonica.com/

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