Slides by Eva McKnight of Formstack, prepared for Smartups Indianapolis. Presented on Oct. 21.
From the Smartups Event Page:
"How do I increase my conversion rates? That is the question Eva McKnight and Formstack asked when they looked at conversion benchmarks of more than 400,000 online form users. In October, Eva will answer that question for us as she talks about what Formstack has learned about improving form conversion rates. And we won't just be looking at contact forms. We will be looking at increasing conversion rates on payment forms, surveys, contest forms, and more. All these forms affect your business and how your business is perceived."