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Recession Reversal
5 Marketing Marvels That Will Have You Thriving In 2010...
While Your Competition Wonders What Happened...
What Do These Industries Have
In Common?
          Train/Locomotive
          Newspaper/Publishing
          Manufacturing
They all missed a massive shift in
their industry and rather than
capitalize on it...



                    They were
                    crushed by it.
Here’s How It
Happened
Newspaper/Print
Internet and electronic readers...
Here’s How It
Happened
Train / Locomotive
Cars and Trucks came along...
Here’s How It
Happened
Manufacturing
Offshoring and developing countries...
It Can Happen To You Too...
If You’re Depending On Old Media
If you’re currently using the newspaper, yellow pages,
postcards, or space ads for business...you run the risk of
being crushed by your competition...

I’m here to make sure it doesn’t happen.

Old Media Doesn’t Work As Well
As It Used To...
Your customers, young and old are using new
media to decide whom they are going to do
business with…
...and right now that choice is not you.
introducing:

The New Media Revolution
The New Media Revolution
Search Engine Optimization, Online Video, Social Marketing
26 BILLION online videos viewed per month in US alone.
Online video is more than 60% of all internet traffic.
YouTube is now the #2 search engine.
The Mobile
                                                       Media Revolution
                                                       Mobile Phone Market
                                                          4 TIMES as many mobile phone users as
                                                          internet users

                                                          33% of phones use high speed data services

                                                          iPhone, Blackberry and Android


                                                       Mobile App Market
                                                          OVER 3 BILLION iPhone Apps Downloaded
                                                          Apple iTunes has over 100,000 apps
                                                          Blackberry and Android also have app stores




Why Mobile Media Matters
 Mobile advertising has a 10 TIMES HIGHER click through rate than online advertising.

 Mobile advertising has 8 TIMES HIGHER brand awareness.

 Mobile traffic has a 6 TIMES HIGHER purchase intent than online traffic.
This Is A Paradigm Shift
You need to be where your customers are every day:

 Online and on their phone.
 Just having a web page
 isn’t enough anymore.
 You want to be a respected
 and trusted authority and a
 yellow page ad isn’t going to
 get it done for you.
But Does New Media Work Locally?




         More than 30% of ALL internet searches are local and
         include the location in the search
         Even non-local search includes local data
But Are My Clients Really
Looking For Me Online?




    You Bet They Are...
    It takes years to build a good
    relationship with a client and
    seconds to lose them to a
    competitor...
New Media’s “Dirty Secret”
Revealed
I’m going to show you how to capitalize on all the new media
we just discussed for less than you’d spend on a paltry, text-
only, yellow pages ad in a book someone is using to prop up
a table...
And The Crazy Part Is...
You can do this month, after month, after month
...until your competition begs for mercy.
Let’s Talk About Our
5 Marketing Marvels

                Short videos and articles
                Lead capture campaign
                Follow-Up campaign
                Local search visibility
                Targeted Internet Ads
And 5 More To Ensure
Market Domination
              Video Blog
              Podcasting
              Facebook
              Twitter
              Smartphone Applications
And we Do It For You
 Optimize your website or Create a new one
 Establish all the New Media accounts
 Produce short videos and distribute them to over 100 places
 Setup online lead capture mechanisms
 Setup automatic follow up - make money while you sleep
 Get you listed in all local search directories
 Setup and run a full New Media advertising campaign
And we ONLY Do It FOR YOU
That’s right, we will only contract with one
business in your category in your marketplace
as long as we are working together.

Contact Linda today for a no
obligation marketing
consultation!
416-884-1542
linda@forensicmarketinggroup.com

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New media marketing from OSG Marketing

  • 1. Recession Reversal 5 Marketing Marvels That Will Have You Thriving In 2010... While Your Competition Wonders What Happened...
  • 2. What Do These Industries Have In Common? Train/Locomotive Newspaper/Publishing Manufacturing
  • 3. They all missed a massive shift in their industry and rather than capitalize on it... They were crushed by it.
  • 5. Here’s How It Happened Train / Locomotive Cars and Trucks came along...
  • 7. It Can Happen To You Too... If You’re Depending On Old Media If you’re currently using the newspaper, yellow pages, postcards, or space ads for business...you run the risk of being crushed by your competition... I’m here to make sure it doesn’t happen. Old Media Doesn’t Work As Well As It Used To... Your customers, young and old are using new media to decide whom they are going to do business with… ...and right now that choice is not you.
  • 9. The New Media Revolution Search Engine Optimization, Online Video, Social Marketing 26 BILLION online videos viewed per month in US alone. Online video is more than 60% of all internet traffic. YouTube is now the #2 search engine.
  • 10. The Mobile Media Revolution Mobile Phone Market 4 TIMES as many mobile phone users as internet users 33% of phones use high speed data services iPhone, Blackberry and Android Mobile App Market OVER 3 BILLION iPhone Apps Downloaded Apple iTunes has over 100,000 apps Blackberry and Android also have app stores Why Mobile Media Matters Mobile advertising has a 10 TIMES HIGHER click through rate than online advertising. Mobile advertising has 8 TIMES HIGHER brand awareness. Mobile traffic has a 6 TIMES HIGHER purchase intent than online traffic.
  • 11. This Is A Paradigm Shift You need to be where your customers are every day: Online and on their phone. Just having a web page isn’t enough anymore. You want to be a respected and trusted authority and a yellow page ad isn’t going to get it done for you.
  • 12. But Does New Media Work Locally? More than 30% of ALL internet searches are local and include the location in the search Even non-local search includes local data
  • 13. But Are My Clients Really Looking For Me Online? You Bet They Are... It takes years to build a good relationship with a client and seconds to lose them to a competitor...
  • 14. New Media’s “Dirty Secret” Revealed I’m going to show you how to capitalize on all the new media we just discussed for less than you’d spend on a paltry, text- only, yellow pages ad in a book someone is using to prop up a table...
  • 15. And The Crazy Part Is... You can do this month, after month, after month ...until your competition begs for mercy.
  • 16. Let’s Talk About Our 5 Marketing Marvels Short videos and articles Lead capture campaign Follow-Up campaign Local search visibility Targeted Internet Ads
  • 17. And 5 More To Ensure Market Domination Video Blog Podcasting Facebook Twitter Smartphone Applications
  • 18. And we Do It For You Optimize your website or Create a new one Establish all the New Media accounts Produce short videos and distribute them to over 100 places Setup online lead capture mechanisms Setup automatic follow up - make money while you sleep Get you listed in all local search directories Setup and run a full New Media advertising campaign
  • 19. And we ONLY Do It FOR YOU That’s right, we will only contract with one business in your category in your marketplace as long as we are working together. Contact Linda today for a no obligation marketing consultation! 416-884-1542 linda@forensicmarketinggroup.com