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Social media is an essential element to most modern marketing campaigns. The reach of social media is virtually limitless with significant power from a marketing and advertising perspective. Join Jamie Gorski, Senior Vice President, Corporate Marketing with The Bozzuto Group, and Erica Campbell Byrum, Director of Social Media for Homes.com and ForRent.com, as they examine the potential power of social media channels and share how to achieve successful marketing results with Internet marketing components.
This presentation was given at Landlord WEBCON on May 8, 2014 in Toronto, Canada.