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Creative Ville 14.11.13
Gent

leen.gysen@iparc.eu
be.linkedin.com/in/leengysen/
International Platform for Art Research & Conservation
What’s in a name?
Mission

Given the demand for cost-efficient, quality conservation and
restoration intervention in a market marked by cons...
Strategy

IPARC offers a one-stop shop multidisciplinary structure, offering a
variety of restoration and conservation tre...
• Multidisciplinary platform

Founded in 200865
5 partners
Core team of 10
Registered & certified contractor
Brussels-base...
§ Workshop & laboratory
350 m2
Delivery and pick-up of works via docking gate inside
Climate, dust and noise control
Vapo...
Cooperative business model

• Best use of expertise and know-how of founding and future partners
• Partners have >10 years...
BLANKE CANVAS

o Eigenheden sector: landschap eenmanszaken
o Continuïteit in dienstverlening
o Schaal maar vooral synergie...
CREATIEPROCES
o Hindernissen:
o subsidiecontext
o kwaliteitsstreven
o concurrentiedruk andere sectoren
o perceptie culture...
DE COMPOSITIE

o 10 jaar marktverkenning helpt
o Business plan & bijsturing belangrijke oefeningen
o Rol CultuurInvest
o I...
GOMMEN & OPNIEUW BEGINNEN

o Overschatting snelheid beslissingscycli opdrachtgevers
o Onderschatting traagheid betalingen
...
TOEKOMSTPLANNEN:
NIEUW KUNSTDEPOT
• Brucargo (eind 2014): 7500 m2
• Alliantie Hasenkamp/Mobull: kunststransport & opslag
•...
TIPS

• Volg passie & kunde
• Zoek gelijkgestemden
• Omring je met competente
•  Adviseurs
•  Dienstverleners
•  Coach(es)...
DE WAARHEID en niets dan …..

• Onderken & onderschrijf de waarde van creatief ondernemen

14

Creative Ville 14 november ...
Succes!
leen.gysen@iparc.eu

www.iparc.eu
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Creative Ville - Leen Gysen

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Presentatie van Leen Gysen van IPARC op Creative Ville

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Creative Ville - Leen Gysen

  1. 1. Creative Ville 14.11.13 Gent leen.gysen@iparc.eu be.linkedin.com/in/leengysen/
  2. 2. International Platform for Art Research & Conservation What’s in a name?
  3. 3. Mission Given the demand for cost-efficient, quality conservation and restoration intervention in a market marked by considerable fragmentation, IPARC aims to be a medium-sized enterprise that can operate independently on the basis of economies of scale, appropriate infrastructure, an agile and competent team of staff members and a network of qualified freelancers. 3 Creative Ville 14 november 2013
  4. 4. Strategy IPARC offers a one-stop shop multidisciplinary structure, offering a variety of restoration and conservation treatments, accompanied by specialised advice in relation to the administration and management of collections. For larger projects, typically making multidisciplinary demands this implies: §  a clear structure §  with an established methodology §  with a sound insurance framework §  offering a high level of availability & §  a guarantee of continuity. 4 Creative Ville 14 november 2013
  5. 5. • Multidisciplinary platform Founded in 200865 5 partners Core team of 10 Registered & certified contractor Brussels-based HQ with lab and research facilities 7 disciplines: Old master paintings Modern materials and contemporary art Wood Stone Polychromic sculpture Paper Metal 5 Creative Ville 14 november 2013
  6. 6. § Workshop & laboratory 350 m2 Delivery and pick-up of works via docking gate inside Climate, dust and noise control Vapour & odour extraction Specific attention to security & fire protection management Laboratory for microscopic analysis Photo studio/multispectral imaging Integrated Pest Management 6 Creative Ville 14 november 2013
  7. 7. Cooperative business model • Best use of expertise and know-how of founding and future partners • Partners have >10 years of relevant expertise • Sustainable operational approach for the future • Not only knowledge and experience, a methodological framework and professional ethics, also training of subsequent generations • Emphasis on openness, transparency, honesty and social responsibility 7 Creative Ville 14 november 2013
  8. 8. BLANKE CANVAS o Eigenheden sector: landschap eenmanszaken o Continuïteit in dienstverlening o Schaal maar vooral synergie en kennisuitwisseling o Winst geen uitgangspunt, wel rentabiliteit en continuïteit 8 Creative Ville 14 november 2013
  9. 9. CREATIEPROCES o Hindernissen: o subsidiecontext o kwaliteitsstreven o concurrentiedruk andere sectoren o perceptie culture veld & publieke opinie o Maar ook o netwerk o snel merkbekendheid o klantenwaardering 9 Creative Ville 14 november 2013
  10. 10. DE COMPOSITIE o 10 jaar marktverkenning helpt o Business plan & bijsturing belangrijke oefeningen o Rol CultuurInvest o Innovatie-streven o Allianties o Brug kenniseconomie 10 Creative Ville 14 november 2013
  11. 11. GOMMEN & OPNIEUW BEGINNEN o Overschatting snelheid beslissingscycli opdrachtgevers o Onderschatting traagheid betalingen o Test in volharding & doorzettingsvermogen o Procesmatig werken & artistieke profielen o Samenwerking met onderwijs o  11 Creative Ville 14 november 2013
  12. 12. TOEKOMSTPLANNEN: NIEUW KUNSTDEPOT • Brucargo (eind 2014): 7500 m2 • Alliantie Hasenkamp/Mobull: kunststransport & opslag • IPARC: collectiediensten • Voor private verzamelaars en publieke collecties • Lang & korte termijn opslag • Internationalisatie 12 Creative Ville 14 november 2013
  13. 13. TIPS • Volg passie & kunde • Zoek gelijkgestemden • Omring je met competente •  Adviseurs •  Dienstverleners •  Coach(es) • Pitch • Financiering 13 Creative Ville 14 november 2013
  14. 14. DE WAARHEID en niets dan ….. • Onderken & onderschrijf de waarde van creatief ondernemen 14 Creative Ville 14 november 2013
  15. 15. Succes! leen.gysen@iparc.eu www.iparc.eu

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