Tim Anstiss Motivation, Wellbeing and the Happiness Economy


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Tim Anstiss Motivation, Wellbeing and the Happiness Economy

  1. 1. MOTIVATION, WELLBEINGAND THE HAPPINESS ECONOMY How the industry might take advantage of the wellbeing movement Wellbeing • What it is? • Why seek it? • What’s happening to it? • How is it measured? • How can it be improved? The fitness industry • Always changing • Needs a new model d d l • The local ‘Wellbeing Centre’ 1
  2. 2. (c) Dr tim anstiss 2011 Dr Tim • Medical Doctor • Taught on ACSM special pops • Helped develop: – NHS clinical exercise unit – Peckham Pulse and HLC’s – Boots Wellbeing Centre • LGM for DH • Wellbeing advisors for Nuffield and BUPA • Working with NCSI g • Pole vaulted for GB • Gladiators Contender(c) Dr tim anstiss 2011 “A positive physical, social and mental state” Requiring • basic needs are met • a sense of purpose • feeling able to achieve important personal goals • feeling able to participate in society” society DEFRA (2010) 2
  3. 3. (c) Dr tim anstiss 2011 “a dynamic state” in which the individual is able to.... • develop their potential • work productively and creatively • build strong and positive relationships • contribute to their community Foresight Review (2008) and NEF(c) Dr tim anstiss 2011 What do most people want? • Happiness • Wellbeingg • Success • Resilience • Meaning and purpose • Years to live • Stress • Heartache • Ill-health • Weight 3
  4. 4. (c) Dr tim anstiss 2011 The ‘Summum Bonum’ The Prime Good happiness Fitness Travel Work attractiveness House Money Kids Car Sex Job Drugs Marriage Food Wine(c) Dr tim anstiss 2011 What is happiness?  Is it the same as pleasure ? Is it the same as pleasure ?  How long does it last ?  Do some people have more  than others?  Does your level vary over  time? 4
  5. 5. (c) Dr tim anstiss 2011 Negative Psychology Most psychology research since the war has focused on the negative – what’s wrong with people: depression, anxiety, criminality, alcoholism, OCD, eating disorders, personality disorders, suicide, anger, anger etc(c) Dr tim anstiss 2011 Topics in psychology journal articles 1887 to 2001 Topic number Topic number anger g 9,760 , j y joy 1,021 , anxiety 65,531 life satisfaction 4,129 depression 79,154 happiness 3,522 fear 20,868 courage 781 treatment 207,110 prevention 31,019 17 : 1 5
  6. 6. (c) Dr tim anstiss 2011Psych Abstractscitations for: Articles - Well-Being 800 - Life Satisfaction - Happiness pp 600 400 200 0 78 79 80 81 82 83 84 85 86 87 88 89 Psychological abstracts year(c) Dr tim anstiss 2011 The Science of Wellbeing“The field of Psychology has, since World War 2, become a science and practice of healing. It concentrates on repairing g p g damage within a disease model of human functioning“I proposed changing the focus of the science and the profession from repairing the worst things in life to understanding and building Martin Seligman the th qualities that make life worth living. liti th t k lif th li i President of APA in year 1998 d f 998 “I call this new orientation “Positive Psychology.” 6
  7. 7. (c) Dr tim anstiss 2011 The concerns of Positive Psychology • Positive emotional states • Lives that go well • Optimal human functioning • Human thriving and flourishing • Human strengths and resilience • Institutions which foster and enable the above(c) Dr tim anstiss 2011 So… What have we discovered so far? 7
  8. 8. (c) Dr tim anstiss 2011 Nuns Diaries  Nuns entering a convent in 1932 wrote short personal life sketches  Researchers read these stories and classified the Nuns according to how cheerful they were  They then looked at which nuns had died, and which were still living  90% of “ f “most cheerful” alive at 85 t h f l” li t compared to 34% of “least cheerful”(c) Dr tim anstiss 2011 Smiles • Researchers looked at the type of smile people wore in college photos from 1960 • Some had true smiles, some had “false”smiles 8
  9. 9. (c) Dr tim anstiss 2011 Smiles • Women contacted at age 27, 43 and 52. • Genuine smilers were more likely to: • Have high levels of well- being • Be and stay married • “good looks” had nothing to do with good marriage or life satisfaction(c) Dr tim anstiss 2011 Immune Function • Positive emotions boost immune function function. • One study showed that people that reported more frequent positive emotions were at less risk for developing the common cold 9
  10. 10. (c) Dr tim anstiss 2011 Heart Disease • A 10-year study of 1,306 1 306 men showed that h d h Optimism reduced the risk of cardiac events by 50%. • The same as the difference between smokers and non- k d smokers.(c) Dr tim anstiss 2011 Surgical recovery  Study of people having cardiac surgery (bypass grafting)  Optimists recovered better  Optimist were less likely to be re-admitted with  Chest wall Infections  Angina  Heart Attacks 10
  11. 11. (c) Dr tim anstiss 2011 Survival • 10 year follow-up y p study of older people • Those experiencing fewer positive emotions were more likely to die over the 10 year period. y p Happiness is good for you • Happy people tend to: – Have better health – Have stronger immune systems – Live longer – Be more successful – Have more rewarding relationships – Cope better with stress and loss 11
  12. 12. (c) Dr tim anstiss 2011 Your happiness benefits others • Happy people tend to be: – More kind and helpful – More fun to be with – Less selfish – More co-operative • Happy work teams are – more creative – mo e productive and more p od cti e – less costly 12
  13. 13. (c) Dr tim anstiss 2011 What’s happening to wellbeing?(c) Dr tim anstiss 2011 The Easterlin Paradox USA: 1946-1989 Peoples real income has gone up in many nations over the last 40 years income Yet levels of happiness seem happiness h i to have stayed the same Source: Diener et al 1999 13
  14. 14. (c) Dr tim anstiss 2011Question:Taken all together, how would you say things are these days, wouldyou say that you are very happy, pretty happy, or not too happy? Source: General Social Survey 1972-2004(c) Dr tim anstiss 2011 USA 20 year trends GPD France Life satisfaction Japan 14
  15. 15. (c) Dr tim anstiss 2011 Alcohol Problems • Growing number of alcohol related deaths • Huge increases in binge drinking • Over 1 million children affected by parental alcohol problems (Strategy Unit, 2004). Debt(c) Dr tim anstiss 2011 15
  16. 16. (c) Dr tim anstiss 2011 Depression • Becoming more common • 3rd leading cause of lost years of “Quality of Life” • ranking above cancers, stroke, diabetes, and obstructive lung disease • Predicted by World Health Organisation to be the leading burden of disease in developed nations by 2020(c) Dr tim anstiss 2011 Why, despite real increases in income and wealth over the last 40 years, are we seeing rises in various forms of unhappiness – including obesity, drug use and depression? p 16
  17. 17. (c) Dr tim anstiss 2011 How measured?(c) Dr tim anstiss 2011 17
  18. 18. (c) Dr tim anstiss 2011(c) Dr tim anstiss 2011 Subjective 3 components: Wellbeing 1. Frequent p q pleasant Emotions 2. Infrequent unpleasant Emotions Pleasant Unpleasant Satisfaction emotions emotions with Life 3. Good Satisfaction with Life • Contentment • Sadness • Overall • Happiness • Worry • Health • Overall • Hope • Anger • Appearance • Different aspects • Joy • Hate • Love life • Love • Shame • Work • Friendship • Guilt • Neighbourhood • Curiosity • Stress • Meaning • etc 18
  19. 19. (c) Dr tim anstiss 2011 Where does happiness come from?(c) Dr tim anstiss 2011 Genes  Studies of families and twins who have been “adopted away” (and adopted away grow up in different environments) suggest that our genes contribute about 50% of our happiness levels 19
  20. 20. (c) Dr tim anstiss 2011 Circumstances • Make a difference • Not as much as people think • Where we live, our age, our sex, etc only contribute perhaps 10-15% towards our happiness levels(c) Dr tim anstiss 2011 choices  A big chunk of our happiness (~35%) is determined by our: Behaviour Attitudes Thinking patterns 20
  21. 21. (c) Dr tim anstiss 2011 Where does SWB come from? Circumstances 10-15% Set point 50% Choices, activities and behaviours 35-40%(c) Dr tim anstiss 2011 The Happiness Formula H=S+C+V Volition Set point Things we Circumstances choose to do 21
  22. 22. (c) Dr tim anstiss 2011 Vicious and virtuous circles Downward and upward spirals Wellbeing and More positive Performance relationships level happiness • Lose job optimism • Start drinking health • Relationship break up p p success • Become angry • Problems with law • Lose house • etc(c) Dr tim anstiss 2011 How to Flourish? 22
  23. 23. (c) Dr tim anstiss 2011 Do these for two months and see the difference they make! 1. Get physical Exercise for half an hour three times a week 2. Count your blessings y g Making Slough At the end of each day, reflect on at least five things you’re grateful for Happy H 3. Talk time Have an hour-long uninterrupted conversation with your partner or closest friend each week 4. Plant something Even if its a window box or pot plant. Keep it alive! 5. Cut your TV viewing by half 6. Smile at and/or say hello to a stranger At least once each day 7. Phone a friend 7 Ph fi d Make contact with at least one friend or relation you have not been in contact for a while and arrange to meet up 8. Have a good laugh at least once a day 9. Every day make sure you give yourself a treat Take time to really enjoy this 10. Daily kindness Do an extra good turn for someone each day(c) Dr tim anstiss 2011 Dr Tim’s top 20 tips protecting and improving wellbeing• Discover and use your strengths • Live in harmony with your values• Notice good things • Reduce unhelpful thinking• Cultivate gratitude • Learn to be• Build friendships • Get involved• Increase contact with nature • Acts of kindness• Become more active • Savouring• Make progress towards valued goals • Watch less TV• Experience more “flow” • Reduce materialism• Stop rating yourself • Develop resilience• Cultivate forgiveness and let go of • Seek help grudges (c) Dr tim anstiss 2011 23
  24. 24. (c) Dr tim anstiss 2011 What does this mean for the sector ?(c) Dr tim anstiss 2011 24
  25. 25. (c) Dr tim anstiss 2011 The future of fitness… Is not fitness(c) Dr tim anstiss 2011 LTC? 14m 12%? Poor wellbeing? GP? 20m Counselling? g Education sector? Motivational seminar? Religion? Person seeking more wellbeing New age? g Life coach? Community wellbeing Centre? 25
  26. 26. (c) Dr tim anstiss 2011 Wellbeing Centre ? • Health coaches • Wellbeing coaches g • Wellbeing programmes Health • On-line support Club • Skills development • Classes • Classes • Programmes • Programmes Gym • Advice • Advice • Activities • Activities • Referrals • Referrals • Instructor • Instructor • Instructor • Kit • Kit • Kit • Changing • Changing • Changing(c) Dr tim anstiss 2011 26
  27. 27. (c) Dr tim anstiss 2011 Health and wellbeing coach? • Assesses health and wellbeing Fitness • Identifies strengths instructor • Clarifies values • Coaches and guides • Fitness assessment • Empowers and activates • Gym inductions • Collaborates and informs • Creates C t programmes • Builds self-efficacy • Reviews progress • Cognitive-behavioural skills training • Walks floor • Positive psychology exercises • Takes classes • Tracks progress • Telehealth coaching and e-wellbeing support(c) Dr tim anstiss 2011 Its been tried before….. 27
  28. 28. (c) Dr tim anstiss 2011 The “instruments of health” 1936 “the health doctor, just like the sickness doctor, needs tools, but they are of a very different kind - the gymnasium, the swimming pool, the cafeteria and so on. It is natural that the instruments of health should be varied because health covers a very wide field and includes physical, medical, social and even economic life..” Lucy Crocker Biologist and “curator of the instruments of health”. Pioneer Centre Annual Report 1936.(c) Dr tim anstiss 2011 The Peckham • Family oriented facility Experiment • Established before the war by two physicians in South London • Believed proper social and physical environments were key to a persons long-term health • Saw themselves as biologists, biologists trying to: “create the right conditions for health to emerge” 28
  29. 29. (c) Dr tim anstiss 2011 Conclusions.... • Millions lack wellbeing and aren’t sure where to find it • The NHS may not be the best place to go y p g • The fitness industry could be.... • This will need: – New eyes – New mindsets – New skills – Leadership The UK could evolve the world’s first National Health and Wellbeing System(c) Dr tim anstiss 2011 Thank you Dr Tim Anstiss drtim@appliedwellbeing.com www.academyforhealthcoaching.co.uk y g 07973 255946 29