In today's presentation we are going to take a look at the different types of storefront signs, and how to choose the right sign for your business.

1. For Your Business
Storefront
SignsHow To Choose
The Right One
by FitSmallBusiness.com

2. “Hanging out
your shingle”
Goes back to the early days of our country
when many professionals worked out of their
homes.

3. “Hanging out
your shingle”
Goes back to the early days of our country
when many professionals worked out of their
homes.
They would often use a roof tile, or shingle,
as the surface to post their name and the
type of service near the front door.

4. “Hang out
your shingle”
If you are ready to
you have a variety of options to consider.

5. Restrictions
Check
Zoning
For any zoning restrictions or permits
needed for signage for your location.

6. Restrictions
Check
Zoning
For any zoning restrictions or permits
needed for signage for your location.
Many cities publish helpful brochures with detailed
information and photos of what types of signs are
allowed

7. Look around your neighborhood to see
what signs work well in your location.
to your Location
Suit Sign

8. to your Location
Suit Sign
You will want your sign to be in keeping with
the look and feel of your neighborhood.

9. Think about
will be seeing your sign.
who

10. Think about
will be seeing your sign.
who
Then you will want to consider a
sign that can be viewed by a
pedestrian. Window signs or
signs that hang above
the entranceway are
good options.

11. Will your customers
find you by driving
by your location?

12. Will your customers
find you by driving
by your location?
Then the size and
content of your sign must
be visible and readable
from the street.

13. through your area at
different times of day and
night to see which signs
work and which ones are
hard to read.
Walk or drive

14. Keep it
Simple
A well-designed sign makes
a strong first impression

15. Keep it
Simple
A well-designed sign makes
a strong first impression
On potential customers and
can reflect well on the
character of your business.

16. Choose the
Best Design
for your needs
Storefront signs come in a variety of
materials, sizes and shapes.

17. Choose the
Best Design
for your needs
Storefront signs come in a variety of
materials, sizes and shapes.
To help you narrow down your options, here are the
examples of seven popular types of business signs:

18. Painted
1Plywood
Simple and
personalized, this type
of sign is affordable
and creative.

19. Painted
1Plywood
Can start as low as
$70, not including
installation fees.

20. Painted
1Plywood
Can start as low as
$70, not including
installation fees.
These signs are subject to
weather damage.

21. 2If you are looking for a
low-cost, yet attractive
and distinctive option,
use your store’s
windows as the canvas
for your sign.
Painted
Glass

22. 2Depending on your design
and complexity, painted
glass signs start around
$150 and can run into the
thousands. A possible
drawback could be lack of
visibility from the street.
Painted
Glass

23. punch
3metal
Durable and weather-
resistant, these signs
can offer a clean and
modern feel or a
historic flavor.

24. punch
3metal
A two-sided metal sign
that is 18” x 24” can
start about $75, not
including installation. The
addition of size, color and
texture add to the price.

25. Metal
4Logo &
Lettering
These three-
dimensional signs, and
any shadows they
throw off, add texture
and interest.

26. Metal
4Logo &
Lettering
These signs generally
start around $200, not
including installation or
custom design fees.

27. Fabric
5Sign
Can be colorful and
unique; however, they
do require upkeep and
replacement.

28. Fabric
5Sign
Vinyl, plastic or nylon
banners can range from
$3 to $9 per square foot.

29. Metal
6Band
Eye-catching and
professional, these signs
work well in a variety of
locations.

30. Metal
6Band
An average 4’ X 8’ metal
storefront can cost around
$400 including installation.

31. Awning
7Signs
These offer the option
of providing shade for
your business, shelter
for your customers as
well as attractive
signage.

32. Awning
7Signs
Costs for awning signs
depend on the size and
fabric of the awning as
well as the hardware
needed to hang it.

33. Select a
Sign Company
Think back to the tour of
neighborhood signs you did when
you started this project. Which ones
did you especially like?

34. Select a
Sign Company
Most business owners will be happy
to share recommendations for both
the company and the type of
material that worked best for
their signs.

35. the cost
Of your sign will vary widely
depending on the size of
your sign and the
materials used.

36. the cost
Of your sign will vary widely
depending on the size of
your sign and the
materials used.
Make sure you contact companies that
are knowledgeable in the zoning
restrictions of your neighborhood.

37. Here are some questions to ask when you
contact a sign company:
•Will the sign company apply for any needed permits?
•Does the company offer design service?
•What are the cost differences among materials?
•How does more color add to my cost?
•Does the company offer installation?
•Is there an extra installation fee?
•What maintenance and leaning is required?

38. Here are some questions to ask when you
contact a sign company:
•Does the company offer maintenance and at what cost?
•Inquire about company’s insurance for installation and
if the insurance covers any mishap should the sign fall or
hurt someone in any way?
•Does the sign company offer a guarantee or a warranty
for the life of the sign?
•How long will it take to get your sign ready and
installed?

39. An attractive and professional storefront sign can
be one of the best business decisions you make.

40. When you put your business name out in front for
all to see, it symbolizes that you are open and
ready for action.

41. Take the steps to make this decision one
that reflects the quality and
thought you are putting
into every aspect of
your company.

42. with pride!
Then
“Hang out your shingle”

43. And Finally...

44. the process of
To learn how to
running your business
visit us at....
simplify

45. www.FitsmallBusiness.com
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