How To Choose A Location For Your Store or Restaurant

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In today's presentation we continue our series on how to start a successful business, with a look at how to choose the perfect location for your store or restaurant.

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How To Choose A Location For Your Store or Restaurant

  1. 1. Choosing A Business Location by FitSmallBusiness.com
  2. 2. 1. Area 2. Access 3. Noticeability 4. Surrounding Neighborhood
  3. 3. Area
  4. 4. Can the geographic location support your business?
  5. 5. Think of your business’s area as how far people drive to go to the grocery store in your city.
  6. 6. Ask the following questions...
  7. 7. How many people live there?
  8. 8. Are they your target customers?
  9. 9. Do they spend money locally?
  10. 10. What does the competition in the area look like?
  11. 11. Access
  12. 12. Big Cities = Foot Traffic Public Transport &
  13. 13. In smaller cities and suburbs its all about the car.
  14. 14. Don’t forget about parking.
  15. 15. Noticeability
  16. 16. 2 Types
  17. 17. Proximity (Customers notice you because they are going to a nearby location)
  18. 18. Drive By (They drive by your store and notice your signage or window display)
  19. 19. Surrounding Area
  20. 20. Do you want to be close or far from the competition?
  21. 21. With higher priced items like cars you want to be close to the competition. (Click here to learn why)
  22. 22. You may also want to be close to businesses that compliment yours. (Like putting a restaurant close to a movie theater)
  23. 23. And Finally...
  24. 24. For more great how to articles on how to start and run a successful business visit us at....
  25. 25. www.FitsmallBusiness.com (Thanks for watching)
  26. 26. www.FitsmallBusiness.com (Thanks for watching)
  27. 27. www.FitsmallBusiness.com (Thanks for watching)

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