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  2. 2. Which types of medias are already used ? <ul><li>Informative Text Content </li><ul><li>-> establish a general review of our activities on the environment. For information purposes only. </li></ul><li>Advice Text Content </li><ul><li>->a wealth of advices on how to effectively reduce its spending while saving the Environment </li></ul></ul>
  3. 3. <ul><li>Informative Video Content </li></ul>-> interviews from professionals specialized in ecology -> activities about sustainable development -> Advertising campaigns, carried out by Ecological Companies -> Interactive Videos
  4. 4. <ul><li>Educative Content by Gaming </li></ul>-> intended to raise awareness of young people
  5. 5. What does already exist in social media? <ul><li>Causes </li></ul>- Tinkuy <ul><li>Les Végétaliseurs </li></ul><ul><li>EnviMotion </li></ul>
  6. 6. SOCIAL ENERGY This application answers to a real need of communication on these subjects. application will be launched at the beginning of 2012 Allows the consumers to analyze their profile of consumption. The application will allow comparing the energy consumption of every place of residence in front of a national average Users can also confront their consumptions with friends, exchange craftiness and participate in competitions of energy saving.
  7. 7. <ul><li>« SaveTheEnergyInTheWorld », the Green Channel </li></ul>-> make people aware of the importance of sustainable environmental policy ->deliver content information only (text or video) make People feel closer to the subject ->broadcast commercials advertising ->simple tips and practices for energy conservation Various forms (articles, videos) ->simple tips and practices for energy conservation. -> some links leading to a serious game with educational content for younger people
  8. 8. Our recommandations Create a page which allows to find an answer to our questions very quickly. Permit to find people concern as you are in your region or city Permit to create your own subject
  9. 9. Thanks you for your attention ! Make The Green Be With You !