FindYourWayInSG Media Presentation

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FindYourWayInSG Media Presentation

  1. 1. FindYourWayInTheWorld Video Marketing AgencyThe forefront of future is Social Mediaand now, the future is withinyour reach...
  2. 2. Become the MOST watched YouTube Channel We Produce Video, We Market Video!PRODUCE BROADCAST PLATFORMS (click here) - Internet TV Sample - Google TV – VIDEO DEMO
  3. 3. Advertising – Online VS Print
  4. 4. Market Outlook - Online Social Media is a many-to-many instrument of communication. Users can now be involved in the information received. REMINDER - most Popular SM Platforms:  Facebook - 150 million people engage with Facebook on external websites.  YouTube - receives more than 2 billion viewers per day.  Twitter - 75% of total users use Twitter through third-party apps.  LinkedIn – over 70 million users worldwide.  Google+ - Over 60 percent of Google+ users use Google products on a daily basis.  Blogging (WordPress) - 77% of Internet users read blogs through random searches or direct subscriptions. Bonus Facts (Statistics from Online Media Gazette)  90% of Internet users know at least one social network.  The average social user has 195 friends.
  5. 5. Market Outlook – SG MediaROI COST
  6. 6. Splash VS Targeting• Newsletter (eDM) - Max Return 2/2.5%  e.g. 4000 email sent  only 80-100 reached• Magazine - Max Return 1/2%  e.g. 30,000 printed  300/600 reached• Blog Banner - Max Return 4/5%  e.g. 10,000 unique visitors  400/500 reached• Video Marketing - Max Return 10/15%  e.g. 100,000 targeted (*keyword + profiling)  10/15,000 reached
  7. 7. Our Channels Structure AUDIENCE 52% Locals SINGAPORE 32% Expats 12% Tourists Website (PR4) – 12,000 uq. vst. FB – 2,200 Likes – 30k Wk Rch 1,200 Likes 1,200 Members 4,600 Likes 1,900 Members 964 Likes15,000 Wk Rch 600 Likes 50,000 Wk Rch 680 Likes 12,000 Wk Rch
  8. 8. Why using FYW’s Services?• Video Content – Dynamic Content• Quick ROI – Quicker than SEO• Direct ROI – Promotion  Bringing Customer to your Doorstep• Affordable – Our vision is to lower the cost of Video Generation to higher the viewership• Reach – Our solutions are dedicated to reach your core business KOLs (Key Opinion Leaders)• Wide Network – FYWayInSG is a 2 years old project• On-going – Our broadcasting package includes Social Media & Video Ads• Analytics – During Broadcasting your Account Mgr will update you every week• Stand Alone Solution – A properly set-up & updated YouTube Channel can become more powerful than any other Internet Marketing Tools KPI: Key Performance Indicator
  9. 9. Our ServicesThree (3) Main Services (and some add-ons):1. Showcase  PartyPack | PushPack | ExtraPack  1 video + broadcasting  6 – 10 weeks projects2. YouTube Channel  Brand Identity + Content  3 months project minimum3. Motion Graphic  Animation Video Content  Every project include broadcasting ADD-ONS  Splash Slider Feature + Sharing on FB Channels (*video content) - S$98/week  Simple Video Creation - S$348/video  Online Video Broadcasting – S$498/month  Article Write-Up (500-800 words) - S$148/article  Corporate YouTube Channel Skin Design - S$298/design  YouTube Mash-Up (teaser) – S$298/video)  Motion Graphic Video Content – case by case basis – S$2,000/S$5,000 (Incl Broadcasting We are the UNIQUE local LAST MINUTE online solution for Events! YT: YouTube, FB: FaceBook, SMM: Social Media Marketing
  10. 10. Showcase Video Ads Analytics Event Media Audience Creation Adjustment & CoveragePlanning Reminders Add-on KPIs  During campaign  reception of Weekly ‘Live’ Analytics.  Packs Pricing   PartyPack  SGD $948 - 14 days campaign PushPack  SGD $798 - 30 days campaign ExtraPack  SGD $1,296 - 60 days campaign There is a difference of SGD $150 for PartyPack due to Event Video Coverage. By choosing the ExtraPack, you benefit of an Extra four (4) weeks of Broadcasting. KPI: Key Performance Indicators, SMM: Social Media Marketing
  11. 11. Project Plan - Simplified
  12. 12. Showcase - Case StudiesManHunt 2012 – Event FLVRZ - Shop Cebu PB - Travel Prelude – F&B Beam Artistes Hip Hop Fashion Boat Party Experience Rooftop Bar/Bistro PARTY PACK PUSH PACK PUSH PACK Ex-PUSH PACK Teaser Teaser Teaser Teaser 2 x ARTICLE 1 x ARTICLE 1 x ARTICLE 3 x ARTICLE Time: 1 Weeks Time: 4 Weeks Time: 4 Weeks Time: 7 Weeks Video: 22,000+ Vws Video: 7,000+ Vws Video: 12,000+ Vws Video: 14,500+ Vws FB: 80,000 Imps FB: 650 Clk/Act Event: 4,000 ivts YT: 50,000 Imps YT: 156,000 Imps YT: 205,000 Imps YT: 700 Clk/Act YT: 600 Clk/Act YT: 950 Clk/Act Total - 600+ attendees Event Coverage FB: 750,000 Imps FB: 620,000 Imps FB: 980,000 Imps FB: 350 Clk/Act FB: 2,400 Clk/Act FB: 3,200 Clk/Act Direct - 65 buyers Direct- Fully Booked Direct – 135 cons
  13. 13. YouTube Channel Project3 months min Brand Identity Content & Viewership / mth YouTube Skin Design S$398 Two (2) Video S$560 Video ID Generation S$598 Two (2) Broadcasting S$498 Total S$996 Total S$1,058Expected return:  Months 1 – 3: 2k to 4k views per video  Months 4 – 6: 4k to 6k views per video  Months 7 – 12: 6k to 8k views per video  Months 12…
  14. 14. Successful SG YouTube ChannelEvolve Martial Art On Coffee Makers SkyHobbie Singapore Airlines Sport Coffee Hobby Travel LIFESTYLE F&B CONS. TOURISM PRODUCT Teaser Teaser Teaser TeaserYOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNELJoined: 25 Sept, 2008 Joined: 14 Mar, 2011 Joined: 17 Oct, 2006 Joined: 15 Aug, 2012 Subs: 1,235 Subs: 346 Subs: 609 Subs: 417 T. Views: 500,000 T. Views: 21,434 T. Views: 1,844,898 T. Views: 12,763 Total Videos: 69 Total Videos: 37 Total Videos: 370 Total Videos: 57 WEBSITE WEBSITE WEBSITE WEBSITE
  15. 15. Motion Graphic Samples S$2k / S$5k Event ONLY Internet / B2B Services Apps Avatar Club FYWinTheWorld CallMyName
  16. 16. Clientele
  17. 17. A New Media Enterprise, the forefront of future is SocialThanks! Media and now, the future is within your reach. Contact FindYourWayInTheWorld NOW! CONTACTS info@findyourwayintheworld.com

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