FindYourWayInTheWorld, FindYourMovie

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Social Media Course 2012 MASTER MAPI LiveTheSport Global Channel Study

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FindYourWayInTheWorld, FindYourMovie

  1. 1. FindYourMovieJoseph Charlot – Anton Monjon
  2. 2. How to promote moviesthrough Social Medias?
  3. 3. PlanI. Using Social NetworksII. Using Video Channels
  4. 4. I. Using Social NetworksWhichones?
  5. 5. I. Using Social Networks Facebookis going to reach 1 BillionUsers in 2012
  6. 6. I. Using Social NetworksHow?  Open Graph  Facebook Page  Like Button
  7. 7. I. Using Social Networks Twitter The most influential social network
  8. 8. I. Using Social Networks How? Twitter Create an account Start following company and people around movie business Tweet regularly about FindYourMovie (podcast, news, …)
  9. 9. I. Using Social Networks Google+ A promisingmix of Twitterand Facebook
  10. 10. I. Using Social Networks How? Google+ +1 button on our news/podcast Google+ Page Share movie related content Add to your circle movie related people or companies
  11. 11. I. Using Social Networks We canrecommend amovie to watch through :
  12. 12. II. Using Video Channels490 million unique users every month The largest and most used online video provider 81% of internet users watch online videos On average, 173 video per month
  13. 13. II. Using Video ChannelsMain competitor of YouTube French, 128 th most watch site
  14. 14. II. Using Video Channels New on the market Getting more and more audiance Used a lot by artistsHQ videos
  15. 15. II. Using Video ChannelsSolutions to promote videos on those medias: Create your own video channel, easier for followersand subscribers Have a strong visualIdentity Make videos that bring, teach something new:reviews, tutorials, tips, advices… Be short, be concise, long videos don’t attract viewers
  16. 16. II. Using Video Channels Be an expert in your domaine Post regulary in order to create expectation, an event, even an addiction Go live! Select a theme and make a video answering live to few viewer’s questions through a chat. Make interactive videos Promote them, on blogs, sites, link them whenever you can.
  17. 17. II. Using Video ChannelsAdvantages Access to statisticsProximity with the audiance Easy sharing Easy rating
  18. 18. Any questions?

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