The Channel Metrics series is the most detailed and up-to-date guide to insurance distribution trends in the UK that is available on a published basis.
It covers ten separate insurance product and service categories, endowing it with a unique level of detail and information about a number of policy types that are otherwise ignored or under-researched.
Accident and health insurance
Annual travel insurance
Breakdown recovery insurance
Home emergency insurance
Single-trip travel insurance
• how consumers acquire or take out these products and services - e.g. online, telephone, post or in person;
• from whom they acquire them or take them out - e.g. direct from the provider, through brokers or affinity schemes;
• how often they acquire them or take them out - i.e. how many consumers acquired a product in the last year, either for the first time or by switching provider instead of renewing or carrying on with an existing product.
Findings from this survey, which depicts trends in 2013, are compared for most products with those from 2007, 2009 and 2011 to show trends over time.
Each of the ten insurance product categories is covered by its own briefing accompanied by an Excel MetricsBASE™ dataset.