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Maximizing an organization’s potential requires multiple factors and strategies. One of the most important is developing accountability, making sure every member of the team, including the leaders themselves, understands the impact that their efforts and decisions have on the organization’s success. True accountability empowers every team member from the top down to make better decisions, take smarter risks, and contribute to the overall health and well-being of their organization. True accountability cannot be taught or dictated - it must be fostered and cultivated through continuous attention and reinforcement.