How to-write-effective-success-stories-by-fida karim

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How to-write-effective-success-stories-by-fida karim

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  • I think it is only fair that you give credit to the original authors from whom you copied it. You took whole segments from Albama Cooperative Extension System's powerpoint.
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How to-write-effective-success-stories-by-fida karim

  1. 1. Writing Effective Success Stories By Fida Karim PO-CDRR & MER Focus Humanitarian Assistance, Pakistan
  2. 2. The Merriam-Webster Online Dictionary defines success as an “outcome” or “result” – “a degree or measure of succeeding” or a “favorable or desired outcome.” Definition of success
  3. 3. A success story is the successful – favorable or desired result or outcome of a program. In other words, you want to paint a picture as to how intervention makes a difference in the lives of the people it serves. What is a success story?
  4. 4. So, consider these factors when you write a success story: * Pretend the reader knows nothing whatsoever about your program. Don’t assume anything! * Remember… You are telling a short story about what you want to achieve in a program. What is a success story?
  5. 5. * Tells the reader why and how your program was implemented. * Tells the results or the impact of the program * Tells the measurable results or how program success was achieved * Defines the public value of a program What is a success story?
  6. 6. Describes results that are valued by humanitarian entities Contains compelling, significant facts Catches your attention Tells who benefits A good success story:
  7. 7. ◊ To show accountability for public funds ◊ To verify that we are using resources to make a positive difference in people’s lives ◊ To share successes so individuals in and out of the project can learn from our results Why write success stories?
  8. 8. ◊ To show that numbers alone don’t tell the whole story of the intervention ◊ To reflect and learn from our work ◊ To practice good scholarship Why write success stories?
  9. 9.  Answers: “So what?”  Spells out Extension’s role in achieving results  Is easy to read and understand  Identifies key partners and funders A good success story:
  10. 10. * Situation/Background * Response/Program Activities * Results/Impact * Evaluation/Evidence Structure of success stories
  11. 11. *Use pictures *Proofread *Use active vs. passive voice *Be clear & concise *Avoid jargon/acronyms Helpful Tips
  12. 12. *Choose simple words *Use direct narration where necessary Helpful Tips
  13. 13. Formatting features: • Times New Roman, 12 point • Single space within paragraphs, double space between paragraphs • Left justify headers and text • Bold headers • 1.5-inch margins • Short paragraphs and active tense • Names, not “this agent” • Avoid bullets, special fonts or features since they may not transfer to the web. Helpful Tips
  14. 14. SS Modular Outfit
  15. 15. Questions?

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