Fernanda Fioravanti

São Paulo Area, Brazil Brazil

Marketing, communication and new business

Entertainment / Sports

Leading innovative communication actions as modern marketing, customer experience, data-driven marketing and growth hacker. Managing creative briefs for agencies, interconecting engaged and digital marketing campaigns. Prospecting with stakeholders to introduce co - creation based loyalty programs. Plan, develop, implement and measure the success of all strategies for marketing 360 - PR, internal and external communication and digital projects. Implementing the new business initiatives and developing market research for prospecting new clients, opening new partnerships for the company´s projects. Following all the goals and financial objectives, KPI definitions and ROI of all shares o...