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THOR Associates


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THOR Associates

  1. 1. Agency Overview ** 1
  2. 2. •  Thor is the God of Rain – we are Direct Marketing rainmakers hammering your process and increasing your ROI. We create predictive analysis and market share by working with your team executing a marketing strategy for transactional conversions. ** 2
  3. 3. 25+ years of DR Marketing Multi Channel IntegrationDirect to Consumer Specialists Senior Management Savvy Entrepreneurial Innovators DRMA Advisory Board Past ERA Executive Board ** 3
  4. 4. •  We review all marketing initiatives•  We integrate online/offline touch points•  We test to refine your revenue model•  We analyze and improve your ROI•  We excel at direct marketing to end-user•  We are specific to your needs•  We create best business practices ** 4
  5. 5. ** 5
  6. 6. Great consumer value Unique Selling Position (USP) Best in Market Demonstrable/TransformationalProduct AspirationalAttributes Ability to sell in multiple channels 1.  Customer Experience Brand ONLINE OFFLINE Equity   Web Media •  DRTVCustomer   Social Networks •  Home ShoppingAcquisition   Affiliate Marketing •  Call Center   Search/PPC •  Radio   Email/Remarketing •  Print/Inserts/Direct Mail   Couponing •  Catalog   Retail • 6
  7. 7. •  Creative: Production, Time •  Offline: DRTV, Radio, Retail, Line, Testimonials, and Legal Catalog, Print, Home Shopping, Remarketing, Inserts, Direct Mail•  Telemarketing: Scripting, Order taking, Customer Service, Save the Cancel •  Online: Website Input, oversee SEO/SEM reporting, CPA Marketing, Social•  Logistics: Fulfillment, Media, Remarketing Payment processing, CRM, IT infrastructure, Sourcing •  Media: Identifying markets, competitive analysis,•  Finance: Budget, Modeling, agency relationships Proof of Concept Metrics, Cost of Goods Sold•    ** 7
  8. 8. Execution,Knowledge Strategic The Core Monitoringand Insight Planning Concept and Measurement ** 8
  9. 9. Like Us Connect Follow Us ** 9