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What to
Know About   15 Facts
Facebook     for the IPO




             Image by:
Hey There Fact Seeker…
The following PPT deck is a collection of some of the most useful
Facebook facts we’ve collected on...
The Facebook gaming market will reach
$2.79B in 2013, up from $1.31B in
2010 (Casual Games Association)




              ...
By 2015, 20% of U.S. online display
advertising expenditures will go to
      Facebook (Pew Research)




                ...
Facebook will have 150MM U.S. users by 2014,
     up from 133MM in 2011 (eMarketer)




                                  ...
Facebook's U.S. user growth will be 3.6% in
  2014, down from 13.4% growth in 2011
                (eMarketer)




       ...
Facebook will earn $2.58B
from U.S. ads in 2012, 51%
of its global ad revenue
(eMarketer)




                            ...
Facebook's ad
revenue will rise by
60% in 2012, to
$5.06B (eMarketer)



    Photo by: Simon Alparaz
95% percent of U.S. online consumers have a
Facebook account, compared to 62% for Twitter
                (Marketforce)


...
By 2013, 60% of Fortune 500 companies will
actively be engaging customers with Facebook
marketing, up from 20% today @Gart...
While 75% of Millennials have “liked” an
organization on Facebook, once they do so, 69%
    rarely or never return to the ...
Pinterest generates more than 4x as much
 revenue per click as Twitter and 27% more
revenue per click than Facebook. (Conv...
The Asia-Pacific region leads the world in Facebook usage,
 with a 33% visitor share,
 followed by
 Europe (30%),
 North A...
79% of U.S. consumers who have liked a brand
on Facebook did so in order to receive discounts
or other incentives. (Market...
Cost per click for Facebook ads increased by
25% between Q4 2011 and Q1 2012
(TBG Digital)




                           ...
Retailers accounted for 23% of Facebook ad
impressions in Q1 2012, compared to 19% for
food and drink, 14% for finance, an...
About Factbrowser

                      Factbrowser is a discovery engine for the
                      most compelling f...
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Facebook Facts for the IPO

Facebook Facts and Statistics compiled in anticipation of the Facebook IPO. Visit http://go.factbrowser.com/facebook-facts-IPO/
to download this presentation for free.

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Facebook Facts for the IPO

  1. 1. What to Know About 15 Facts Facebook for the IPO Image by:
  2. 2. Hey There Fact Seeker… The following PPT deck is a collection of some of the most useful Facebook facts we’ve collected on Factbrowser. We want you to feel free to use this deck for your own presentations. Add slides, personalize it, have a ball. All we ask is that you keep the sources evident for both facts and creative commons images, and that you help us in return by sharing Factbrowser.com with your companies, friends and social media networks in exchange. Factbrowser is a discovery engine for the most compelling facts, stats, reports, surveys, and studies on business and technology. We offer marketers, consultants, journalists and the intellectually curious a searchable database of thousands of insights and hand-picked source materials that's growing every day. PS. See all of Factbrowser’s 500+ facts on Facebook
  3. 3. The Facebook gaming market will reach $2.79B in 2013, up from $1.31B in 2010 (Casual Games Association) Photo by: Ian D
  4. 4. By 2015, 20% of U.S. online display advertising expenditures will go to Facebook (Pew Research) Photo by: Johan Larsson
  5. 5. Facebook will have 150MM U.S. users by 2014, up from 133MM in 2011 (eMarketer) Photo by: KK+
  6. 6. Facebook's U.S. user growth will be 3.6% in 2014, down from 13.4% growth in 2011 (eMarketer) Photo by: Dan4th
  7. 7. Facebook will earn $2.58B from U.S. ads in 2012, 51% of its global ad revenue (eMarketer) Photo by: Johan Larsson
  8. 8. Facebook's ad revenue will rise by 60% in 2012, to $5.06B (eMarketer) Photo by: Simon Alparaz
  9. 9. 95% percent of U.S. online consumers have a Facebook account, compared to 62% for Twitter (Marketforce) Photo by James Cridland
  10. 10. By 2013, 60% of Fortune 500 companies will actively be engaging customers with Facebook marketing, up from 20% today @Gartner_inc photo by Johan Larsson
  11. 11. While 75% of Millennials have “liked” an organization on Facebook, once they do so, 69% rarely or never return to the fan page. (Appalachian State University) Photo by: B Rosen
  12. 12. Pinterest generates more than 4x as much revenue per click as Twitter and 27% more revenue per click than Facebook. (Convertro) Photo by Dusty Pen
  13. 13. The Asia-Pacific region leads the world in Facebook usage, with a 33% visitor share, followed by Europe (30%), North America (18%), Latin America (10%) and Mid-East Africa (9%). (Comscore) Image from wikimedia commons
  14. 14. 79% of U.S. consumers who have liked a brand on Facebook did so in order to receive discounts or other incentives. (Market Force) Image by: CarbonNYC
  15. 15. Cost per click for Facebook ads increased by 25% between Q4 2011 and Q1 2012 (TBG Digital) Photo by: mediaboytodd
  16. 16. Retailers accounted for 23% of Facebook ad impressions in Q1 2012, compared to 19% for food and drink, 14% for finance, and 11% each for games and entertainment. (TBG Digital) Photo by Thing Tree
  17. 17. About Factbrowser Factbrowser is a discovery engine for the most compelling facts, stats, reports, surveys, and studies on business and technology. We're focused on making you smarter faster with a searchable database of thousands of insights and hand-picked source materials that's growing every day. . www.Factbrowser.com • Get the latest facts in your inbox daily • Follow Factbrowser on Twitter • Follow the Factbrowser blog • Get "featured facts" as an RSS feed
  • SherinahMae

    Nov. 23, 2020

Facebook Facts and Statistics compiled in anticipation of the Facebook IPO. Visit http://go.factbrowser.com/facebook-facts-IPO/ to download this presentation for free.

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